Idea.docx

Idea: electric scooter

Why do you think there is a need or desire for this business (products or services)?

At this point, you simply need to discuss what you think is needed or desired by your target customers (see section below), why you think there is a need or desire, and how you plan to meet this need or desire. Later in the term, you will develop this idea further by providing data or information, via research, supporting your perception about the need or desire for your business.

to ease the movement, making less traffic

Who do you see as your potential customers?

Provide a detailed description (characteristics, demographics) of your potential customers. This will help you segment your market and differentiate your business.. Describe whether your potential customers are local (estimate the radius of potential market, if applicable), regional, national, international, or online.

Demographic: targeted, customers: students, college campuses, customers in recreation areas, downtown, parking lot, beach walkways

What companies and types of companies do you consider to be your competition?

Provide a narrative of your perceived or known primary and secondary competitors. Later in the term, you will be investigating the strengths and weaknesses of your competition as well as areas where you will be competing within. You will be using this information in developing your niche in the market.

Uber and Careem for short distance commute

What are your competitive advantages, if any, in the listed areas? Be specific in your explanation.

New Products/Services:

New or Underserved Markets Reached:

New or Improved Delivery or Distribution Method

Methods of Increased Integration:

Data Availability

List what kind of data and data sources you expect to use in developing your business plan’s industry, market, customer, and competition analysis? Be specific.

Research on scooter companies, looking in the Chinese market the cost of the scooter and equipment( battery, wheel, light ,etc) reach on department of transportation and city government in order to operate it

References and Bibliography

[List all references cited in the paper]