international business management paper

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IBM414.docx

First Paper Cultural Analysis NOTE: For those of you who took Global Business (IBM300), you need to choose a DIFFERENT COUNTRY for this assignment. And, the focus of this is on the impact on buying behavior and purchasing decisions. Brief History of the Culture/Country Geography Location Climate Social Institutions Family: nuclear, extended, parental roles, marriage and courtship, female/male roles Education: primary, secondary, higher, literacy rate Political system: structure, parties, stability, tax rates, local government Legal system: judiciary, code or common, intellectual property Social organizations: groups, social classes, clubs, races, ethnicity, subcultures Business customs and practices Religion and Aesthetics Religion: doctrine and structures, degree to which accepted by people, prominent religions. Aesthetics: visual arts, music, drama, ballet, performing arts, folklore and symbols Living Conditions Diet and nutrition: meat vs. vegetables, typical meals, malnutrition rates, foods available Clothing: national dress, work clothing Recreation, sports, leisure: types available and in demand, % of income spent on Health care Language Official language Dialects Impact on Buying Behavior How does Culture impact buying decisions? DUE: Wed, Week 4.