HRM699 W2D2 RTTC

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HRM699_SanAgustinWeek2Assignment1.pptx

Emi’s Everything

a journal & craft

shoppe

HRM 699 Capstone Performance Project Dr. Robert Freeborough

Emailina San Agustin 24 April 2022

Visit us…

Plan with Me Classes

Journal Tutorials

Hand-Lettering the Easy Way

Scrapbooking

Handmade Journals

Craft Fair Sales

Shoppe Hours:

Thursday-Sunday 5pm-10pm

Innovation Plan

The Why?

Are consumers still paper crafting? Is this hobby a dying art?

Social Media and Digital Mediums

Complications with Health Protection Conditions

What are we going to do about it?

Bring our customers back

Use Social Media and Digital Mediums to our Advantage

Let’s get VIRTUAL

Your Employees Matter

Motivate

Train

Innovate

Motivation

Don’t forget about you!! Owners/Manager require motivation as well.

Sales Representatives/Instructors

Create a Goal or Mission

Communicate

Adapt and Adjust

Train

Advancement in Technology

Work Related Training

Creating a Meaningful Culture

Learn

Grow

Progress

Create Incentives

Rewards Programs

Additional Benefits

Make Social Media Work for YOU!

Recruit Influencers or Current Staff could also be influencers

Utilize trending applications to advertise the company

Post products and classes on a consistent basis to attract a greater following

Share classes and new products using clips or videos to keep customers interested

Digital Mediums

Crafting is Hands on but offer alternatives to send products to customers instantly

Downloaded Courses

Printable Images or Ephemera at an Instant

Digital Scrapbooks or Albums

Digital Planners

Combine Digital and Traditional Courses

Offer virtual classes with products sent to customers prior to the class date

Utilize Live apps such as Facebook Live, Zoom, Microsoft Teams, or any other app that works for the company

References

https://dynamicbusiness.com/leadership-2/lets-talk-business/lets-talk-staff-motivation.html

Questions and/or Comments

Please post and questions or comments in the Week 2 Discussion board or email me at [email protected]