Communicating the Change

profileRock$tarGirl
HRM587CommunicationPlanGridforWeek6ProjectYourName5.xlsx

Your Grid for Week 6 assignment

[Click, and type your name.]
Change Plan Grid
Topic Frequency or Timeline Stakeholders/Audience Purpose Communicator Message Author Delivery Method Measure
COVID-19 MARCH 2020 - PRESENT The public (customer) implementation of in-store safety measures to protect customers at Walmart Stores crisis managers connect, coordinate, organize, respond. (webb, 2020) Walmart Corporate Affairs Walmart website, customer calls, signage upon entering store How many customers are following guidlines, how safe consumers feel shopping in stores
Amazon is prioritizing health and safety for their customers Customer Relations Department Customer safety and confidence dealing with the COVID-19 Pandemic CEO Daily updates via website, memos from CEO, surveys Customers who feel safe going to Whole Foods stores, utilizing the unattended delivery service, elderly customers taking advantage of special shopping hours, consumers still purchasing and having items delivered to homes
Employee/ Staff

Definitions

Topic What is the topic of the communication (a "re" statement)?
Frequency How often will this message go out? Regularly? Will there be updated versions? Once?
Audience Who will get this message? Why?
Purpose What is the goal of the communication—what should it achieve?
Communicator Who is going to actually have their name/voice on this communication?
Message What is the foundation of the message? (Key points listed)
Author Who is going to write the communication? (Use the name of the officer/change agent, i.e., the CIO, CFO, CEO or the "CA" (change agent), HR Director, etc.) You don't actually write a person's name.
Delivery How will the message be delivered, and why that method (i.e., e-mail/phone conference/in person, etc.)?
Measure How will you measure or determine if the message successfully conveyed the information?

Sheet3