Homeworks

HOMEWORK 2 (Total 100 points – 25 points each)

1. (Chapter 3, Question1) What are the most important countries in which a global business should participate today, and why? What will this list of countries look like in 5 years’ time? What will it look like in 10 years’ time? 2. (Chapter 3, Question 2) How should a company select countries for market participation? 3. (Chapter 4, Question 1) What is the difference between a local product and a

global product?

4. (Chapter 4, Question 6) Which service elements are easier to standardize

globally?