tesla

Strengths

-The quality of Tesla electric cars on the market can compete with the likes of BMW and Mercedes

-Brand Equity -Product Quality -Eco-friendly Product Line

-Tesla Superchargers are much faster than other charging stations. It covered most regions in the U.S and had made Tesla a feasible option for its consumers,

-The showroom technique of selling cars appeals to consumers

Weaknesses

-Tesla is not able to produce enough to meet consumers demand. Compare to other companies with more capital.

-Batteries are inefficient regarding mileage and the cost associated with producing the battery.

– Limited variety is provided for consumers.

-The selling price is very high.

-Majority of production is in the U.S. Shipping cost is high to deliver vehicles around the world.

Opportunities

-Oil is becoming more scarce and expensive; there will be high demand for electric cars.

- Increase Market Share through High-Growth EV Industry.

-Demand for electric cars is growing -Solar power technology is advancing -More low priced models to tap into the rising middle-class market. -Autonomous driving technology has become popular, and Tesla has plans to release fully autonomous vehicles.

Threats

-Tesla is facing intense competition from luxury and environment-friendly brands.

- Tesla has a premium image, and it will take time to break this image and bring affordable vehicles to consumers. Which will be an excellent way to reduce the competitive threat.

-Legal and regulatory troubles can be costly and can lead to an increase in costs. Tesla operates in many countries and subject to legal and political regulation in those markets.

-People do not want to deal with charging and the amount of time it takes and they believe charges do not give much mileage -Tesla is always the subject of unfair scrutiny.