3-1 Milestone Two: Cover Letter

Here are some tips for the cover letter.

The cover letter should be formatted like a business letter.

It can be singled space (an

exception to the typical APA formatted paper).

Below are some additional tips to consider.

I have organized my thoughts around the

grading rubric criteria.

Appropria

te Audience

I suggest researching your company and identifying the executive that you might target

with your cover letter.

It could be the CEO or the CHRO.

Addressing to a specific person

helps your letter to be more focused.

Write to your audience.

O

ne of the ways to do this is

to demonstrate an understanding of the company's mission, vision, values and

strategies.

You want to link your proposal to the goals of the organization.

Outline Content

In this section,

you are going to introduce the key po

ints of your proposal.

You want to be

concise

-

you will be describing your plan in detail in the full proposal

-

but also give

enough information to make sure it is clear what your are going to accomplish and what is

involved.

Consider giving your overa

ll plan a name or branded identity.

Again,

your plan

should flow from the corporate strategy.

Supporting Evidence

Consider offering a statistic in this section. For instance, what is the cost of a disengaged

employee? Does research support the ROI for

leadership development?

How can a more

inclusive culture drive business results?

Use in

-

text citations as appropriate.

You reference

list doesn't need to be included with your cover letter, but should be part of your final

project.

Executives get exc

ited when they hear about results.

Here are some tips for the cover letter.

The cover letter should be formatted like a business letter. It can be singled space (an

exception to the typical APA formatted paper).

Below are some additional tips to consider. I have organized my thoughts around the

grading rubric criteria.

Appropriate Audience

I suggest researching your company and identifying the executive that you might target

with your cover letter. It could be the CEO or the CHRO. Addressing to a specific person

helps your letter to be more focused. Write to your audience. One of the ways to do this is

to demonstrate an understanding of the company's mission, vision, values and

strategies. You want to link your proposal to the goals of the organization.

Outline Content

In this section, you are going to introduce the key points of your proposal. You want to be

concise - you will be describing your plan in detail in the full proposal - but also give

enough information to make sure it is clear what your are going to accomplish and what is

involved. Consider giving your overall plan a name or branded identity. Again, your plan

should flow from the corporate strategy.

Supporting Evidence

Consider offering a statistic in this section. For instance, what is the cost of a disengaged

employee? Does research support the ROI for leadership development? How can a more

inclusive culture drive business results? Use in-text citations as appropriate. You reference

list doesn't need to be included with your cover letter, but should be part of your final

project. Executives get excited when they hear about results.