management

HCM 415 External Forces Journal Guidelines and Rubric

Once an organization has defined its mission, vision, and values and assessed the environment, it needs to take a look at the external forces that affect it. These external forces will impact how the organization implements its strategic plan. In this journal activity, you will analyze your case study to identify how external forces impact the situation.

You will review your case study again and develop a journal assignment that explains how external forces impact strategic planning by addressing threats from different market and service area competitors. In the assignment, be sure to address the following:

A. Provide a brief summary of the external forces that affect the organization. Explain who the competitors are and the market space they affect. B. Provide an interpretation of the external forces and your case study organization’s competitive advantage. What areas of the organization are affected

by the external forces, and how does your case study’s organization stand out? C. Discuss how the external forces should impact the strategic planning of the organization. Be sure to address how the organization should address the

threats from the external forces using its competitive advantage.

Guidelines for Submission: Submit assignment as a Word document with double spacing, 12-point Times New Roman font, and one-inch margins.

Critical Element Exemplary (100%) Proficient (90%) Needs Improvement (75%) Not Evident (0%) Value

Summary Meets “Proficient” criteria, and summary is exceptionally clear and concise

Briefly summarizes the external forces that affect the organization by explaining who they are and the market space they affect

Briefly summarizes the external forces that affect the organization by explaining who they are and the market space they affect, but does not provide details that are relevant, or the summary is too wordy

Does not summarize the external forces that affect the organization by explaining who they are and the market space they affect

35

Interpretation of the External Forces

Meets “Proficient” criteria, and the interpretation of external forces and competitive advantage is particularly clear

Provides an interpretation of the external forces and your case study organization’s competitive advantage by explaining how your organization stands out

Provides an interpretation of the external forces and your case study organization’s competitive advantage by explaining how your organization stands out, but the competitive advantage is not clear or is illogical or incorrect

Does not provide an interpretation of the external forces and your case study organization’s competitive advantage

30

Impact of Mission, Vision, and Values

Meets “Proficient” criteria and clearly describes the connection between external forces and competitive advantage

Discusses how the external forces should impact the strategic planning of the organization by addressing the threats from the external forces using their competitive advantage

Discusses how the external forces should impact the strategic planning of the organization by addressing the threats from the external forces using their competitive advantage, but connection between the external forces and the competitive advantages is unclear or illogical or lacks detail

Does not discuss how the external forces should impact the strategic planning of the organization

30

Articulation of Response

Submission is free of errors related to citations, grammar, spelling, syntax, and organization and is presented in a professional and easy-to-read format

Submission has no major errors related to citations, grammar, spelling, syntax, or organization

Submission has major errors related to citations, grammar, spelling, syntax, or organization that negatively impact readability and articulation of main ideas

Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas

5

Total 100%