Great Wall Motors Company

Our group choose a Chinese car company Great Wall Motors Company。

https://en.wikipedia.org/wiki/Great_Wall_Motors

And my part is Part II – Evaluate the business model and core competences of the MNC. Write about 2pages in single-spaced, 1 inch margins, font size 12

I will upload a example case. And class PPT. Please choose the business model and analyze. Also analyze Great Wall Motors Company’s core competences of the MNC.

Please finish it before 10/26 6:00pm. Thank you.

Each team will choose a company. To be fair, company selection will go in the order of presentation. The team will use the concepts and analyses learned in the course to conduct a strategic analysis of the company related to the parts below, and prepare a presentation of their results to the class.

· Part I – Evaluate the environment including Industry Globalization Potential (IGP) and global trends and identify opportunities and threats

· Part II – Evaluate the business model and core competences of the MNC

· Part III – Evaluate the global diversity of the MNC (industry and geography)

· Part IV – Evaluate the pace and modes of international expansion

· Part V – Evaluate and compare the top two countries for expansion of existing operations and the top two new countries (four total). Recommend one country for existing expansion and one country for new entry.

· Part VI – Recommend the entry mode, potential size and pace of investment, and functional implementation to be used for each country in Part V.

Part I, II, and III will be due November 2, 2017. The remaining parts will be due on December 7, 2017. All parts will be included in the presentation. Each part of the report is worth 10 points (total 60 points).

Your presentation should be given as if you were addressing the CEO and/or top management team (TMT) of the company at the present time . Your presentation should consist of your evaluation and critique of the company’s strategy and performance, and your recommendations for improving its competitive position and financial performance, using supporting analyses and quantified data where possible.

Projects must demonstrate that the students understand the key concepts, frameworks, and actors well enough to reason critically and develop an informed opinion about the MNC, the industry, the chosen countries, and the chosen entry mode. Both the reports and the presentations should be organized effectively to provide enough information to support the decisions, without dumping all the data in together. Creating Appendix tables of quotes, numbers, countries, etc. will help to provide information in a valuable and concise way. “Data dumps” where information is just given without clear explanation and relation to the strategic decision will result in deductions. The reports should be single-spaced, 1 inch margins, font size 12, Times New Roman Font with page count limitations noted in the detailed explanation and evaluation of this assignment

Any plots, figures, and pictures should be added only in an appendix at the end and not included in the page count restrictions. The groups will be identified by the instructor.

The Final Project is worth 100 points, 60 points for the report and 40 points for the presentation. Although a team grade will be given, confidential, written peer evaluations will be used to judge the performance of individuals on the team. These peer evaluations may influence individual grades. If I do not receive peer evaluations from every team member, individual grades may be determined by an average of those evaluations that I did receive.