BMGT 485 - 2 Page Memo - DUE FRIDAY
October 21, 2013
The Difference Between Influence and Leadership
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Entire industries have developed around the
exertion of influence.
The lobbying industry tries to influence the
government. Advertisers persuade consumers to
spend their money on certain products or
services. Politicians employ nationwide
telemarketing campaigns to sway last-minute
voters. Parents attend seminars aimed at
influencing the way they influence their children.
Business analysts do market research and hire
focus groups to study what is influencing the
customer. Doctoral students examine the hidden
factors behind change in education, sociology,
history, and many other fields.
It’s all influence.
Dictionary definitions of influence include “a
power indirectly or intangibly affecting a person
or course of events,” and the more vague “to
cause a change in the character, thought, or
action of; to have an effect upon.” I also ran across
this one—“an occult ethereal fluid believed to
flow from the stars and to affect the fate of men.”
I like that last one—influence is someone
affecting us and we’re not exactly sure how.
Let me define it another way, though. Influence is
a person’s ability to shape people and mold
outcomes.
Influence is morally neutral (can be used for good
or evil), but it always involves both relationships
and results.
Difference Between Leadership and Influence
So is influence just a fancy term for leadership?
No. We often put the two together, but they are
two separate entities.
Sure, you have the Abraham Lincolns of the world
who are influential leaders. But for every
Abraham Lincoln, you have a Vincent van Gogh,
Franz Schubert, and Karl Marx—people of
massive influence who had no leadership position
and even died in obscurity.
Summary: You can influence without being a
leader, and you can lead without influencing, but
you can’t be a good leader without influencing.
Leadership comes from a title whereas influence
does not depend on education, position, or
financial situation.
Here are some other distinctions between the
two:
Leadership is visible; influence is out of sight
Leadership is usually conscious; influence is
often unconscious
Leadership is contained; influence crosses
boundaries
Leadership is immediate; influence is long-
term
Leadership is public; influence is often behind
the scenes
Leadership is formulaic; influence is
mysterious
Leadership captivates culture; influence
drives culture
Leadership is the tip of the iceberg; influence
is the mass under the surface
Leaders act on people; influence affects
people and outcomes
Harvard Business Review spotlighted influence and
leadership this summer. In “Connect, Then
Lead,” Amy Cuddy and two others identify the
importance of influence over leadership.
Leadership rises from authority, but influence is
born of connection. If people feel connected, they
open themselves up to the influence of others.
To influence, you begin with connection. You
connect with people and begin to affect their
actions.
Conclusion
I draw a dotted line between leadership and
influence because there is a lot of overlap
between these two words. More and more people
are recognizing that leaders can wield
tremendous influence but that it is only potential.
The best leaders strive not for leadership (which
is given to them) but for influence (which is
earned).
Ken Blanchard wrote, “The key to successful
leadership today is influence, not authority.”
Michael Hyatt says, “Aspiring leaders would do
well to stop focusing on control and figure out
how to expand their influence.” John Maxwell
puts it plainly— “Leadership is influence.”
In this article, Joseph Grenny describes ways
four keys to influential leadership. I love what he
says about Tim Tassopoulos, the SVP of
Operations of Chick-fil-A.
“Tim…understands that success comes down to
whether one of his 50,000 front-line associates
with a few discretionary minutes decides to lean
against a wall or clean tables. Tim’s success or
failure as a leader does not come down to
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whether he is charismatic, visionary, or
inspirational but to whether people behave in
ways that improve results. Period.”
Influence is about people and results.
Let me put it this way: Leadership and influence
are both needed, but influence is bigger, deeper,
and a more difficult skill to cultivate than
stereotypical leadership. And if I had to choose
between whether I could exert leadership or
influence, I’d pick influence every time.
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October 21, 2013 Steve Graves Leadership Development
© 2018 | Steve Graves