Strategic Planning and Strategic Management

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Strategic Management Planning and Strategic Management Grading Guide

MGT/498 Version 4

2

Individual Assignment: Strategic Planning and Strategic Management

Purpose of Assignment

The purpose of this assignment is to help students understand strategic business terminology (vision, mission, goals, objectives, specific objectives, internal and external scanning), to recognize the components of a strategic plan and to be familiar with the core information and steps needed to create a strategic plan. Furthermore, this assignment allows students to recognize the difference between strategic planning and strategic management.

Resources Required

Textbook Chapters 1, 2 and 3

Week 1 Electronic Reserve Readings

Week 1 Electronic Reserve Readings Video

Grading Guide

Content

Met

Partially Met

Not Met

Comments:

Student describes and defines the primary components of the Strategic Management Process.

 

Student describes and defines internal and external analysis.

Student describes and defines the responsibilities and duties of the Strategic Manager.

Student explains why companies need strategic management planning.

The paper is 700 words in length.

Total Available

Total Earned

4

#/4

Writing Guidelines

Met

Partially Met

Not Met

Comments:

The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements.

Intellectual property is recognized with in-text citations and a reference page.

Paragraph and sentence transitions are present, logical, and maintain the flow throughout the paper.

Sentences are complete, clear, and concise.

Rules of grammar and usage are followed including spelling and punctuation.

Total Available

Total Earned

 

1

#/1

Assignment Total

#

5

#/5

Additional comments: