Demographics and Technology

The organizational chart above vividly indentifies that Goodyear tyre and Rubber Company is headed by a chief executive officer who is deputized by a vice president. Under the chief executive officer (C.E.O) there are directors of different department; namely, Finance, Legal, Communications, Marketing, Operations, Product and Director Human Resource. While some directors are still managers of constitute department, others have sub-domain managers under them; for instance in finance there is chief officer procurement, chief officer accounting. In Human resource there is the human resource manager, under the operations director there is supply chain manager and office operations manager, under director communication there is media manager and company communications manager, in marketing there is head of marketing and under the director product there is product design manager and product development manager

Type of Organization Structure

This is a hierarchical organization structure. First, it is pyramid shaped and second, the chain of commands comes from the top down the hierarchies. In other words, command comes from the chief executive officer (CEO), whose functions are deputized by the vice president, down to the director, departmental managers, supervisor to entry level employees in the organizational (Boon & Wynen, 2020).

Role Relations

Though Hierarchical organization structure is the most common type of organization structure due to its various advantages, it also has it cons. The advantages are that authority in an organization is clearly defined. It vividly show the communication chain in terms of who reports to whom in work and specific projects for example in Goodyear tyre and Rubber Company, the procurement manager reports to the director finance, who report to the chief executive officer, similarly, the media manager reports to director communication who in turn reports to the CEO (Boon & Wynen, 2020). It motivates the employees with a clear career path and promotion chance for instance a entry level marketer would become head of marketing then director of marketing. It also gives the organization employees specialty and lastly creates camaraderie between the employees of same departments (Boon & Wynen, 2020). The cons are that it slows down innovation and important changes due to bureaucracy, it demeans organization unity as some employees can act only at the interest of a department rather than the whole organization, low level employees have no say and may feel insignificant in the organization functioning (Boon & Wynen, 2020).

References

Boon, J., & Wynen, J. (2020). When are organizational reforms perceived positively? An examination of the role of employees’ hierarchical level. Public Management Review, 1-22.

chief executive officer

vice president

chief officer finance

director Human resource

director operations

chief legal officers

director product

chief officer procurement

chief officer accounting

c.o supply chain

officer management

Human resource manager

Human resource

product design

product development

marketers

head of marketing

director marketing

media

director communication

company lawyers

company communications