Riverside Community College Name: _________________________________ Writing and Reading Center Date: __________________________________ Direct Learning Activity GN.6
English 1A Orientation DLA—Group Portion
Purpose: Upon completion of this activity, students will understand the importance of purpose
and audience to the writing done in English 1A and will complete an activity practicing
identifying purpose and audience. This DLA should take approximately 20 to 30 minutes to
complete.
An important skill you will need upon entering English 1A is the ability to identify the purpose and
audience of college-level essays. You need this skill because you will be required to adjust your writing— the information provided, the tone, the emphasis—to your purpose and audience.
First, determine what “purpose” is and write its definition here:
Then, suppose your English 1A instructor asks you to write a paper on immigration reform. Who might
be interested in reading a paper on such a topic? Come up with at least two target audiences for this
paper.
Finally, take a look at the two advertisements on the next page and determine the purpose and
audience for each. Be sure to say why you made this determination, noting the advertisements’ slogan,
product advertised, and other criteria you thought was important.
Riverside Community College Name: _________________________________ Writing and Reading Center Date: __________________________________ Direct Learning Activity GN.6
Advertisement #1
Who is the audience for this ad?
What is the purpose of this ad?
EXTRAORDINARY
Riverside Community College Name: _________________________________ Writing and Reading Center Date: __________________________________ Direct Learning Activity GN.6
Who is the audience for this ad?
What is the purpose of this ad?
- Name:
- Date:
- Name_2:
- Date_2:
- Name_3:
- Date_3:
- Text1:
- Text2:
- Text3:
- Text4:
- Text5:
- Text6: