week 7 discussion
Getting New
Venture Funding
or Financing
* Every company needs to raise funds * Most investors don’t invest alone
2
The Importance of Getting Financing or Funding
• The Nature of the Funding and Financing Process • Few people deal with the process of raising investment
capital until they need to raise capital for their own firm. • As a result, many entrepreneurs go about the task of raising capital
haphazardly because they lack experience in this area.
• Why Most New Ventures Need Funding • There are three reasons most new ventures need to raise
money during their early life. • The three reasons are shown on the following slide.
3
Why Most New Ventures Need Financing or Funding
4
Alternatives for Raising Money for a New Venture
Personal Funds (or friends and family)
Equity Capital - Angels, Venture,
Private Equity
Debt Financing (mostly impossible
for new venture)
Creative Sources (Crowd-Funding now massive, but amounts
per company are small at about $28,000)
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Sources of Personal Financing 1 of 2
•Personal Funds • The vast majority of founders contribute
personal funds, along with sweat equity, to their ventures. • Sweat equity represents the value of the time
and effort that a founder puts into a new venture.
•Friends and Family • Friends and family are the second source
of funds for many new ventures.
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Sources of Personal Financing 2 of 2
•Bootstrapping • A third source of seed money for a new
venture is referred to as bootstrapping. • Bootstrapping is finding ways to avoid the
need for external financing or funding through creativity, ingenuity, thriftiness, cost cutting, or any means necessary.
• Many entrepreneurs bootstrap out of necessity.
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Examples of Bootstrapping Methods
Buying used instead of new equipment
Coordinating purchases with other businesses
Leasing equipment instead of buying
Obtaining payments in advance from
customers
Minimizing personal expenses
Avoiding unnecessary expenses
Buying items cheaply but prudently via options
such as eBay
Sharing office space or employees with other
businesses Hiring interns
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Preparing to Raise Debt or Equity Financing 1 of 3
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Equity Funding Debt Financing
Means exchanging partial ownership in a
firm, usually in the form of stock, for
funding
Getting a loan (almost impossible without
substantial collateral, even then unlikely)
Preparing to Raise Debt or Equity Financing 2 of 3
Two Most Common Alternatives
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Preparing to Raise Debt or Equity Financing 3 of 3
Matching a New Venture’s Characteristics with the Appropriate Form of Financing or Funding
11
Sources of Equity Funding
Venture Capital
Private Equity
Business Angels
Initial Public Offerings (never available for new startup. Must
go through several rounds of investment before this
Crowd Funding
Alternative Finance
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Business Angels 1 of 2
•Business Angels • Are individuals who invest their personal capital
directly in start-ups. • The prototypical business angel is about 50 years old,
has high income and wealth, is well educated, has succeeded as an entrepreneur, and is interested in the start-up process.
• The number of angel investors is significant, though remained steady over the past few decades.
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Business Angels 2 of 2
•Business Angels (continued) • Business angels are valuable because of their
willingness to make relatively small investments. • These investors generally invest between $10,000 and
$500,000 in a single company.
• Are looking for companies that have the potential to grow between 30% to 40% per year.
• Business angels are difficult to find.
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Venture Capital 1 of 3
• Venture Capital • Is money that is invested by venture capital firms in start-ups and small
businesses with exceptional growth potential.
• There are about 800 venture capital firms in the U.S. • Venture capital firms are limited partnerships of money managers who raise
money in “funds” to invest in start-ups and growing firms.
• The funds, or pool of money, are raised from wealthy individuals, pension plans, university endowments, foreign investors, and similar sources.
• The investors who invest in venture capital funds are called limited partners. The venture capitalists are called general partners.
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Venture Capital 2 of 3
•Venture Capital (continued) • Venture capital firms fund very few entrepreneurial
firms in comparison to business angels. • Many entrepreneurs get discouraged when they are
repeatedly rejected for venture capital funding, even though they may have an excellent business plan.
• Venture capitalists are looking for the “home run” and so reject the majority of the proposals they consider.
• Venture capitalists fund a massive amount of money for startups - $345 billion in 2021 in the US alone.
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Venture Capital 3 of 3
•Venture Capital (continued) • An important part of obtaining venture capital funding
is going through the due diligence process. • Venture capitalists invest money in start-ups in
“stages,” meaning that not all the money that is invested is disbursed at the same time.
• Some venture capitalists also specialize in certain “stages” of funding (commonly referred to as series A, series B, etc..)
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Initial Public Offering 1 of 3
• Initial Public Offering • An initial public offering (IPO) is a company’s first sale of stock to the
public. When a company goes public, its stock is traded on one of the major stock exchanges.
• Most entrepreneurial firms that go public trade on the NASDAQ, which is weighted heavily toward technology, biotech, and small-company stocks.
• An IPO is an important milestone for a firm. Typically, a firm is not able to go public until it has demonstrated that it is viable and has a bright future.
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Reason 1 Reason 2
Is a way to raise equity
capital to fund current
and future operations.
Raises a firm’s public
profile, making it easier
to attract high-quality
customers and business
partners.
Initial Public Offering 2 of 3
Reasons that Motivate Firms to Go Public
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Reason 3 Reason 4
Is a liquidity event that provides a means for a company’s investors to
recoup their investments.
Creates a form of currency that can be
used to grow the company via acquisitions.
Initial Public Offering 3 of 3
Reasons that Motivate Firms to Go Public
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Sources of Debt Financing
Commercial Banks
Goverment Guaranteed
Loans
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Other Sources of Debt Financing 1 of 2
• Vendor Credit • Also known as trade credit, is when a vendor extends credit to
a business in order to allow the business to buy its products and/or services up front but defer payment until later.
• Factoring • Is a financial transaction whereby a business sells its accounts
receivable to a third party, called a factor, at a discount in exchange for cash.
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Other Sources of Debt Financing 2 of 2
• Peer-to-Peer Lending • Is a financial transaction that occurs directly between individuals or
peers.
• Prosper is the best know peer-to-peer lending network.
• Crowdfunding • A form of raising money that takes place, usually via the Internet, where
people pool their money to support a start-up or other initiative, usually in return for some sort of amenity rather than loan. Can be equity based, and many other alternative variants.
• Kickstarter is a popular online crowdfunding platform.
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Creative Sources of Financing or Funding
SBIR and STTR Grant Programs
Leasing
Strategic PartnersOther Grant Programs
- Slide 1: Getting New Venture Funding or Financing
- Slide 2: The Importance of Getting Financing or Funding
- Slide 3: Why Most New Ventures Need Financing or Funding
- Slide 4: Alternatives for Raising Money for a New Venture
- Slide 5: Sources of Personal Financing 1 of 2
- Slide 6: Sources of Personal Financing 2 of 2
- Slide 7: Examples of Bootstrapping Methods
- Slide 8: Preparing to Raise Debt or Equity Financing 1 of 3
- Slide 9: Preparing to Raise Debt or Equity Financing 2 of 3
- Slide 10: Preparing to Raise Debt or Equity Financing 3 of 3
- Slide 11: Sources of Equity Funding
- Slide 12: Business Angels 1 of 2
- Slide 13: Business Angels 2 of 2
- Slide 14: Venture Capital 1 of 3
- Slide 15: Venture Capital 2 of 3
- Slide 16: Venture Capital 3 of 3
- Slide 17: Initial Public Offering 1 of 3
- Slide 18: Initial Public Offering 2 of 3
- Slide 19: Initial Public Offering 3 of 3
- Slide 20: Sources of Debt Financing
- Slide 21: Other Sources of Debt Financing 1 of 2
- Slide 22: Other Sources of Debt Financing 2 of 2
- Slide 23: Creative Sources of Financing or Funding