assignment 6
Skylerreybrasil
GB540_Rubrics2.pdf
Rubric Title: GB540 Unit 1 Assignment Rubric
Assignment Criteria Level III Level II Level I Not Present
Criteria 1 (16%) Level III Max Points: 20
Level II Max Points: 17
Level I Max Points: 14
Not Present
Select a Specific Social Problem
Meets all criteria: ● Identifies a specific
social problem. ● Explains the social
problem. ● Explains why free
markets are not allowed to function.
Meets two criteria: ● Identifies a specific
social problem. ● Explains the social
problem. ● Explains why free
markets are not allowed to function.
Meets one criterion: ● Identifies a specific
social problem. ● Explains the social
problem. ● Explains why free
markets are not allowed to function.
● Does not meet any criteria.
Criteria 2 (24%) Level III Max Points: 30
Level II Max Points: 25.5
Level I Max Points: 21
Not Present
Free Markets and Social Problems
Meets all criteria:
● Describes how free market features could be used to help alleviate the social problem.
● Explains how to alleviate the social problem through supply.
● Explains how to alleviate the social problem through demand.
Meets two criteria:
● Describes how free market features could be used to help alleviate the social problem.
● Explains how to alleviate the social problem through supply.
● Explains how to alleviate the social problem through demand.
Meets one criterion:
● Describes how free market features could be used to help alleviate the social problem.
● Explains how to alleviate the social problem through supply.
● Explains how to alleviate the social problem through demand.
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present
Criteria 3 (24%) Level III Max Points: 30
Level II Max Points: 25.5
Level I Max Points: 21
Not Present
Market Mechanisms and Ethical Issues
Meets all criteria: ● Discusses the risks
of introducing market mechanisms where ethical issues are present.
● Provides the risks on the supply side.
● Provides the risks on the demand side.
Meets two criteria: ● Discusses the risks of
introducing market mechanisms where ethical issues are present.
● Provides the risks on the supply side.
● Provides the risks on the demand side.
Meets one criterion: ● Discusses the risks of
introducing market mechanisms where ethical issues are present.
● Provides the risks on the supply side.
● Provides the risks on the demand side.
● Does not meet any criteria.
Criteria 4 (16%) Level III
Max Points: 20 Level II
Max Points: 17 Level I
Max Points: 14 Not Present
Roles of Government and Ethical Business
Practices
Meets all criteria: ● Explains the roles
of the government in maintaining ethical business practices.
● Provides four rules and regulations on ethical business practices.
Meets all criteria: ● Explains the roles of
the government in maintaining ethical business practices.
● Provides only three rules and regulations on ethical business practices.
Meets all criteria: ● Explains the roles of
the government in maintaining ethical business practices.
● Provides only two rules and regulations on ethical business practices.
● Does not meet any criteria.
Criteria 5 (10%) Level III Max Points: 12.5
Level II Max Points: 10.625
Level I Max Points: 8.75
Not Present
APA Style
Meets all criteria: ● Applies APA style to
in-text citations with minor to no errors
● Applies APA style to references, with minor to no errors
Meets two criteria: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
Meets one criterion: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present ● Resources are from
reliable and/or scholarly sources
● Resources are from reliable and/or scholarly sources
● Resources are from reliable and/or scholarly sources
Criteria 6 (10%) Level III Max Points: 12.5
Level II Max Points: 10.625
Level I Max Points: 8.75
Not Present
Writing Conventions Meets all criteria: ● Writing is focused,
concise, and organized
● Articulates at a college level
● Few or no grammar or punctuation errors
● Uses non-offensive, inclusive, and respectful language
Meets three criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
Meets one to two criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
● Does not meet any criteria.
Maximum Total Points 125 (100%) 106.25 (85%) 87.50 (70%) 0
Minimum Total Points 106.251 points minimum
87.501 points minimum 0.001 point minimum 0
Rubric Title: GB540 Unit 3 Assignment Rubric
Assignment Criteria Level III Level II Level I Not Present Criteria 1 (36%) Level III
Max Points: 45 Level II
Max Points: 38.25 Level I
Max Points: 31.5 Not Present
Assignment Criteria Level III Level II Level I Not Present
Price Elasticity and Total Revenue
Meets all criteria: ● Explains the
relationship between the price elasticity of demand and total revenue.
● Describes the impacts of various forms of elasticities (elastic, inelastic, unit elastic, etc.) on business decisions and strategies to maximize profit.
● Explains price elasticity using empirical examples, formulas, and graphs.
Meets two criteria: ● Explains the
relationship between the price elasticity of demand and total revenue.
● Describes the impacts of various forms of elasticities (elastic, inelastic, unit elastic, etc.) on business decisions and strategies to maximize profit.
● Explains price elasticity using empirical examples, formulas, and graphs.
Meets one criterion: ● Explains the
relationship between the price elasticity of demand and total revenue.
● Describes the impacts of various forms of elasticities (elastic, inelastic, unit elastic, etc.) on business decisions and strategies to maximize profit.
● Explains price elasticity using empirical examples, formulas, and graphs.
● Does not meet any criteria.
Criteria 2 (20%) Level III
Max Points: 25 Level II
Max Points: 21.25 Level I
Max Points: 17.5 Not Present
Price Elasticity in the Short Run and Long Run
Meets all criteria: ● Determines
whether the price elasticity of demand and price elasticity of supply are more elastic over a shorter or a longer period.
● Provides explanations of the short term and long term.
● Provides examples for the short term and long term.
Meets two criteria: ● Determines whether
the price elasticity of demand and price elasticity of supply are more elastic over a shorter or a longer period.
● Provides explanations of the short term and long term.
● Provides examples for the short term and long term.
Meets one criterion: ● Determines whether
the price elasticity of demand and price elasticity of supply are more elastic over a shorter or a longer period.
● Provides explanations of the short term and long term.
● Provides examples for the short term and long term.
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present Criteria 3 (24%)
Level III Max Points: 30
Level II Max Points: 25.5
Level I Max Points: 21
Not Present
Government Failures and Market Imperfections
Meets all criteria: ● Describes the
impacts of market imperfections on the price elasticities of demand.
● Describes the impacts of market imperfections on the price elasticities of supply.
● Describes the impacts of government failures on the price elasticities of demand.
● Describes the impacts of government failures on the price elasticities of supply.
Meets three criteria: ● Describes the impacts
of market imperfections on the price elasticities of demand.
● Describes the impacts of market imperfections on the price elasticities of supply.
● Describes the impacts of government failures on the price elasticities of demand.
● Describes the impacts of government failures on the price elasticities of supply.
Meets one to two criteria: ● Describes the impacts
of market imperfections on the price elasticities of demand.
● Describes the impacts of market imperfections on the price elasticities of supply.
● Describes the impacts of government failures on the price elasticities of demand.
● Describes the impacts of government failures on the price elasticities of supply.
● Does not meet any criteria.
Criteria 4 (10%) Level III Max Points: 12.5
Level II Max Points: 10.625
Level I Max Points: 8.75
Not Present
APA Style
Meets all criteria: ● Applies APA style to
in-text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
Meets two criteria: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
Meets one criterion: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present Criteria 5 (10%) Level III
Max Points: 12.5 Level II
Max Points: 10.625 Level I
Max Points: 8.75 Not Present
Writing Conventions Meets all criteria: ● Writing is focused,
concise, and organized
● Articulates at a college level
● Few or no grammar or punctuation errors
● Uses non-offensive, inclusive, and respectful language
Meets three criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
Meets one to two criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
● Does not meet any criteria.
Maximum Total Points 125 (100%) 106.25 (85%) 87.50 (70%) 0
Minimum Total Points 106.251 points minimum
87.501 points minimum 0.001 point minimum 0
Rubric Title: GB540 Unit 4 Assignment Rubric
Assignment Criteria Level III Level II Level I Not Present
Criteria 1 (16%) Level III Max Points: 20
Level II Max Points: 17
Level I Max Points: 14
Not Present
Firm’s History
Meets all criteria: ● Selects a global
Fortune 500 company.
● Analyzes the firm's history.
● Summarizes the firm's economic, social and political forces that affect the firm.
Meets two criteria: ● Selects a global
Fortune 500 company. ● Analyzes the firm's
history. ● Summarizes the firm's
economic, social and political forces that affect the firm.
Meets one criterion: ● Selects a global
Fortune 500 company. ● Analyzes the firm's
history. ● Summarizes the firm's
economic, social and political forces that affect the firm.
● Does not meet any criteria.
Criteria 2 (40%) Level III
Max Points: 50 Level II
Max Points: 42.5 Level I
Max Points: 35 Not Present
Assignment Criteria Level III Level II Level I Not Present
Firm’s Financial Performance
Meets all criteria: ● Presents the firm's
recent and current operating results (financial performance) data in a table.
● Evaluates the firm's recent operating results.
● Analyzes the major economic forces that affect the firm.
● Discusses key social forces that affect the performance of the firm.
● Discusses major political forces that affect the operation of the firm.
Meets three to four criteria: ● Presents the firm's
recent and current operating results (financial performance) data in a table.
● Evaluates the firm's recent operating results.
● Analyzes the major economic forces that affect the firm.
● Discusses key social forces that affect the performance of the firm.
● Discusses major political forces that affect the operation of the firm.
Meets one to two criteria: ● Presents the firm's
recent and current operating results (financial performance) data in a table.
● Evaluates the firm's recent operating results.
● Analyzes the major economic forces that affect the firm.
● Discusses key social forces that affect the performance of the firm.
● Discusses major political forces that affect the operation of the firm.
● Does not meet any criteria.
Criteria 3 (32%) Level III
Max Points: 40 Level II
Max Points: 34 Level I
Max Points: 28 Not Present
Firm’s SWOT Analysis and the Firm’s Future
Meets all criteria: ● Presents SWOT
analysis for the firm. ● Discusses the
factors the firm needs to predict for the future.
● Discusses the factors the firm will need to plan.
● Discusses factors that the firm will need to change (adjust) in the future.
Meets three criteria: ● Presents SWOT
analysis for the firm. ● Discusses the factors
the firm needs to predict for the future.
● Discusses the factors the firm will need to plan.
● Discusses factors that the firm will need to change (adjust) in the future.
Meets one to two criteria: ● Presents SWOT
analysis for the firm. ● Discusses the factors
the firm needs to predict for the future.
● Discusses the factors the firm will need to plan.
● Discusses factors that the firm will need to change (adjust) in the future.
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present Criteria 4 (6%)
Level III Max Points: 7.5
Level II Max Points: 6.375
Level I Max Points: 5.25
Not Present
APA Style
Meets all criteria: ● Applies APA style to
in-text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
Meets two criteria: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
Meets one criterion: ● Applies APA style to in-
text citations with minor to no errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
● Does not meet any criteria.
Criteria 5 (6%) Level III
Max Points: 7.5 Level II
Max Points: 6.375 Level I
Max Points: 5.25 Not Present
Writing Conventions Meets all criteria: ● Writing is focused,
concise, and organized
● Articulates at a college level
● Few or no grammar or punctuation errors
● Uses non-offensive, inclusive, and respectful language
Meets three criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
Meets one to two criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
● Does not meet any criteria.
Maximum Total Points 125 106.25 87.50 0
Minimum Total Points 106.251points minimum 87.501 points minimum 0.001 point minimum 0
Rubric Title: GB540 Unit 6 Assignment Rubric
Assignment Criteria Level III Level II Level I Not Present
Criteria 1 (34%) Level III Max Points: 44.2
Level II Max Points: 37.57
Level I Max Points: 30.94
Not Present
Assignment Criteria Level III Level II Level I Not Present
Firm’s Strategies and Macroeconomic Indicators
Meets all criteria: ● Selects the same
global fortune 500 company as the Unit 4 Assignment.
● Selects 6-10 macroeconomic indicators.
● Discusses each of the macroeconomic indicators.
● Explains the relevance of the macroeconomic indicators to the performance of the firm.
● Outlines strategies of how the firm responds to changes in the macroeconomic indicators.
Meets three to four criteria: ● Selects the same global
fortune 500 company as the Unit 4 Assignment.
● Selects 6-10 macroeconomic indicators.
● Discusses each of the macroeconomic indicators.
● Explains the relevance of the macroeconomic indicators to the performance of the firm.
● Outlines strategies of how the firm responds to changes in the macroeconomic indicators.
Meets one to two criteria: ● Selects the same global
fortune 500 company as the Unit 4 Assignment.
● Selects 6-10 macroeconomic indicators.
● Discusses each of the macroeconomic indicators.
● Explains the relevance of the macroeconomic indicators to the performance of the firm.
● Outlines strategies of how the firm responds to changes in the macroeconomic indicators.
● Does not meet any criteria.
Criteria 2 (23%) Level III Max Points: 29.9
Level II Max Points: 25.415
Level I Max Points: 20.93
Not Present
Firm’s global operations and integrations at the regional and national levels.
Meets all criteria: ● Examines how well
the firm has operated in the past.
● Analyzes the firm’s current financial state and performance.
● Analyzes the firm’s current financial state and performance with relevant data in the
Meets two criteria: ● Examines how well the
firm has operated in the past.
● Analyzes the firm’s current financial state and performance.
● Analyzes the firm’s current financial state and performance with relevant data in the form of tables and/or graphs.
Meets one criterion: ● Examines how well the
firm has operated in the past.
● Analyzes the firm’s current financial state and performance.
● Analyzes the firm’s current financial state and performance with relevant data in the form of tables and/or graphs.
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present form of tables and/or graphs.
Criteria 3 (23%) Level III
Max Points: 29.9 Level II
Max Points: 25.415 Level I
Max Points: 20.93 Not Present
Future Plan, Rooms for Improvement
Meets all criteria: ● Discusses plans and
possibilities the firm has for the future.
● Presents an explanation and analysis of where there is a room for improvement.
● Evaluates whether the firm should add new ventures.
● Analyzes how well the firm’s strategies that have worked to date.
Meets three criteria: ● Discusses plans and
possibilities the firm has for the future.
● Presents an appropriate explanation and analysis of where there is a room for improvement.
● Evaluates whether the firm should add new ventures.
● Analyzes how well the firm’s strategies that have worked to date.
Meets one to two criteria: ● Discusses plans and
possibilities the firm has for the future.
● Presents an appropriate explanation and analysis of where there is a room for improvement.
● Evaluates whether the firm should add new ventures.
● Analyzes how well the firm’s strategies that have worked to date.
● Does not meet any criteria.
Criteria 4 (10%) Level III
Max Points: 13 Level II
Max Points: 11.05 Level I
Max Points: 9.1 Not Present
Multiculturalism and Diversity
Meets all criteria: ● Assesses the value
of multiculturalism and diversity in operating in a global environment.
● Explains the impacts of multiculturalism and diversity on the company’s global operations.
● Explains how the company deals with multiculturalism and
Meets two criteria: ● Assesses the value of
multiculturalism and diversity in operating in a global environment.
● Explains the impacts of multiculturalism and diversity on the company’s global operations.
● Explains how the company deals with multiculturalism and
Meets one criterion: ● Assesses the value of
multiculturalism and diversity in operating in a global environment.
● Explains the impacts of multiculturalism and diversity on the company’s global operations.
● Explains how the company deals with multiculturalism and
● Does not meet any criteria.
Assignment Criteria Level III Level II Level I Not Present diversity in its global operations.
diversity in its global operations.
diversity in its global operations.
Criteria 5 (5%) Level III
Max Points: 6.5 Level II
Max Points: 5.525 Level I
Max Points:4.55 Not Present
APA Style
Meets all criteria: ● Applies APA style to
in-text citations with minor errors
● Applies APA style to references, with minor to no errors
● Resources are from reliable and/or scholarly sources
Meets two criteria: ● Applies APA style to in-
text citations with minor errors
● Applies APA style to references, with minor errors
● Resources are from reliable and/or scholarly sources
Meets one criterion: ● Applies APA style to in-
text citations with minor errors
● Applies APA style to references, with minor errors
● Resources are from reliable and/or scholarly sources
● Does not meet any criteria.
Criteria 6 (5%) Level III Max Points: 6.5
Level II Max Points: 5.525
Level I Max Points: 4.55
Not Present
Writing Conventions Meets all criteria: ● Writing is focused,
concise, and organized
● Articulates at a college level
● Few or no grammar or punctuation errors
● Uses non-offensive, inclusive, and respectful language
Meets three criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
Meets one to two criteria: ● Writing is focused,
concise, and organized ● Articulates at a college
level ● Few or no grammar or
punctuation errors ● Uses non-offensive,
inclusive, and respectful language
● Does not meet any criteria.
Maximum Total Points 130 (100%) 110.50 (85%) 91.0 (70%) 0
Minimum Total Points 110.501 points minimum
91.001 points minimum 0.001 point minimum 0
Updated 2/2/2021
