HW Assignment 4

Freyas Pelts

1

Freyas pelts

7

Freyja’s Pelts

HW 3

Justin Pierce

Berkeley College

FAS 2222: Product Development

Professor Fairbrother

Costing

In this section, I shall plan the costing of the Wool Felt fabric, which is being used as a material to complete a clothing product effectively and efficiently. For this purpose, we will be using a cost sheet helping in detailed costing of the materials.

DATE: March 01, 2021 STYLE NO: 2F.SP22

DESCRIPTION: Single-breasted medium length trench coat SEASON: Spring 2022

SIZE RANGE: XS-XXL _________

COLORS: Reflect and Energy

SKETCH SWATCH

Garment Element	Quantity	Price/Yard	Amount	Subtotal
Materials
Wool felt body fabric	2 yards	$36.50	$73.00
Silk charmeuse / Lining	2 yards	$24.99	$49.98
Subtotal Materials Cost				$122
Notions/Trimmings
Button option 1	2	$2.00/gross	$0.04
Button option 2	2	$2.00/gross	$0.04
Zipper	None	$0	$0
Embroidery / Belt / Snap	2	$15	$15
Subtotal Notions/Trimming Costs				$15.08
Labor
CMT (Cut/Make/Trim)		$14.50
Other	-	-	-
Subtotal Labor Costs				$14.50
Other
Packaging/Hanger/Labels		$4.00
Freight		$0.50
Tariff		$0.50
Subtotal Other Costs				$5.00
Total Cost to Manufacture				$156.58
Wholesale Price				$313.16
Suggested Retail Price				$626.32

b.

As far as the target market is concerned, we wish to target the consumer in the medium to high-price range trench coats. In pricing our line of coats, we have chosen a Range that will put us below the prices of big brand competition, but that will still place us high enough to make a well-off profit. Our first product style of a faux leather double-breasted long-length trench coat will go for a retail price of 745$. My second product style, as shown above in the costing sheet will retail for 626.32$. My final product style of a plush mini-midlength double-breasted trench coat will retail for 850 $ it is my highest-priced garments due to the high-priced textiles it will be offered in. We promise to source the best quality fabrics to be used used in these trench coats. Our trench coats will be assembled overseas. Retail prices are totally dependent upon the type of market in which we reselling our products (Bhuiyan, 2013). For instance, take an example of Banana Republic, where the brand would be able to manufacture the same Single-breasted medium-length trench coat for less than $156. This is how our brand plans to take advantage of the relevant market where it sells the products effectively and efficiently.

Some additional price strategies we could adopt are as follows. Promotion Pricing is basically used to implement a sales promotion strategy in order to attract more customers by reducing the prices for shorter period. The brand is manufacturing the clothing products according to the relevancy of the particular market and economic situation of the country where political and legal factors do not interfere in large and it is planned for selected locations around the globe. Likewise, List pricing is basically considered as catalogue pricing which does not take into account any kind of discount or special offers because business is willing to sell their products or services at fixed price along with their ultimate goal is not to attract customers through list pricing.

Product Specification Sheet

DATE: March 01, 2021 STYLE NO: 2F.SP22

DESCRIPTION: Single-breasted medium length trench coat SEASON: Spring 2022

SELLING PRICE(RETAIL): $626.32

SKETCH

Construction Notes:

	Garment measurements	Tolerance (+/-)	XS	S	M	L	XL	XXL
1	Bust	1/2	78 cm	96 cm	100 cm	104 cm	108cm	112com
2	Waist	1/2	60 cm	95cm	99cm	103 cm	107 cm	111cm
3	Hips	1/2	86 cm	104 cm	108 cm	112 cm	116 cm	120 cm
4	Center back to shoulder length	3/8	19cm	19.65cm	20.3cm	20.95cm	21.59cm	22.23cm
5	Sleeve length	3/8	59.5cm	61.6cm	63.5cm	64.77cm	66.04cm	67.3cm
6	Shoulder width(seam to seam)	3/8	38 cm	39.3cm	40.6cm	41.9cm	43.18cm	44.45cm
7	Coat length	1/2	89cm	95cm	97cm	103cm	109cm	115cm

	Notions/Trimmings	Quantity	Description/Size/Measurement
1	Interchangeable Buttons	2	Detachable 1inch white pearlescent buttons
2	Interchangeable Buttons	2	Detachable 1-inch pink pearlescent buttons
3	Buttonhole	2	1-inch stitch buttonholes
4	Button attach point eyelets	2	Eyelet points on coat where buttons can be placed and switched oud
5	Invisible pockets	2	Pockets without lapels sew in either side on hip

	fabrications/Linings	Quantity	Description/Contents
1	Wool felt body	1	Melton Wool 80/20 Poly Blend
2	Silk charmeuse lining	1	100% silk

Fabrication and Performance Specifications

In this section, we shall discuss the felt fabrication of a Single-breasted medium-length trench coat used as a sample product in order to ensure the fabric quality and its performance specification in an effective and efficient way.

Suede fabrication and Performance Specifications
fabric Type	Content	Weight	Dye Process	Finish
Melton wool	wool 80/20 Poly Blend	350 GSM	Vat dying	scouring and milling

As we know that the product is a spring product but it's for clients in the cold climate of Colorado, this is why a medium-weight cloth has been used in order to fabricate it beautifully along with ensuring that it can hold up in winter climates.

References Bhuiyan, N. (2013). A framework for successful new product development. Journal of Industrial Engineering and Management. Carr, T. (2017). Marketing Trends of Clothing Line. Marketing Tools & Strategy.