MAN4597
Haisaa
FRESHFRUITS.pptxFRESH FRUITS
Business Presentation
Our Company
Section Divider : CEO: Alexandra Torres, COO: Haisaa Valdes, and CMO and Sales Director: Rossana Nieves
Fresh Fruits is a Latina-Owned company founded in California, 2017. Fresh Fruits company provides wholesale distribution services under the highest quality and hygiene standards, and at the best market prices. Our team imports and supplies quality fruit to retail stores, industrial kitchen industries, restaurants, and hotels. We comply with the highest quality standards like ISO 22000, to benefit how we store our products, deliver our products, and most importantly serve our consumers.
Our Mission
“Through sustainability we give you three powerful fruits”
Our mission statement supports our consumers to lead with confidence when working with us. We are committed to put the environment and them first by having well-established objectives and being at the forefront to achieve the goals set without forgetting about quality and hygiene standards. Our goal is to provide an optimal and personalized service, with the solid foundations that have characterized our company since its inception: Commitment, Quality, and Service. Our commitment to society involves sustainable farming, women empowerment and build solid relationships with our suppliers.
Our Vision
Our vision is to achieve the loyalty of our clients through the distribution of our products. Provide excellent quality service, in order to guarantee continuous and sustained growth in the national market. Consolidate ourselves as a benchmark company in the sector with our own business model that stands out from the competition and competitive prices. To creating sustainable agriculture programs to help protect our environment.
Our Philosophy
To obtain the full satisfaction of each client, our initial purpose is to comprehensively define the specific needs of each one, and our commitment is to provide the best solution using products of the best quality and competitive prices.
Our Star Products
The three products that we specialize to satisfy our customer's needs are bananas, avocados, and oranges. The bananas are imported from Guatemala, Ecuador, and Costa Rica. The avocados are imported from Mexico and the local product are Oranges from Florida.
Market Trend
Faced with a diverse, curious, comfortable and healthy consumer, the fruit category faces a great challenge, which is to adapt to the new demands of customers. Consumers are changing their purchasing habits, now they are more concerned about safety and traceability. in their food, that's why they demand safety. Additionally, they are oriented towards fresh products based on a low environmental impact, for example, a lower carbon footprint or adopting behaviors such as reducing waste and consuming plant-based foods. In addition to this, a strong tendency towards the consumption of foods that reinforce mental performance and the immune system.
FRESH FRUITS
Thank you
for your attention!
Alexandra Torres
Haisaa Valdes
Rossana Nieves
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