How do ethical values influence the purchasers of luxury goods
Finding and discussion (2500-3000)
Use Picture (use different chart analysis the question)
Question 1 -----
or
tell reader: what do theme graphs show?
Does anything stand out ?
Question 2: ………….
Conclusion and Recommendation: 1000
1. What did my research find out? summary finding and discussion
2. Did I answer my research question? Yes or no?
For example: did I find out enthical value influence on purchase decision
3. What does this information tell marketing executive ?
--------opportunities?
--------threats?
--------risks?
系列 1 类别 1 类别 2 类别 3 类别 4 4.3 2.5 3.5 4.5 系列 2 类别 1 类别 2 类别 3 类别 4 2.4 4.4 1.8 2.8 系列 3 类别 1 类别 2 类别 3 类别 4 2.0 2.0 3.0 5.0
销售额 第一季度 第二季度 第三季度 第四季度 8.2 3.2 1.4 1.2