final review
tiantian 123
finalreview1.pptx
| 11 | 10/24 | Industry and firm analysis International business strategy | Chapter 13 (Hill) |
| 12 | 10/29 | International market entry: the “make or buy” choice - Exporting | Chapter 15 (Hill) |
| 13 | 10/31 | CAMPUS CLOSED – POWER OUTAGE | |
| 14 | 11/05 | Implementation of international strategy – structural change and more | Chapter 14 (Hill) |
| Exporting, Importing and Countertrade | Chapter 16 (Hill) | ||
| 15 | 11/07 | Global marketing and R&D | Chapter 17 (Hill) |
| 16 | 11/12 | Global HR management | Chapter 19 (Hill) |
| 17 | 11/14 | Cross border e-commerce | Instructor handout – visit from Dr. Addae |
| 18 | 11/19 | Group Projects – due and oral presentations | |
| 19 | 11/21 | Global accounting and finance management | Chapter 20 (Hill) |
Chapter 13 – international business strategy
Ways a firm creates value
Creating value through globalization
Applying core competency in the global context – clear vision optical
Different strategies: Global standardization, Localization, Internationalization, and Transnational
Chapter 14 – international structure
Systems that support structure
Control, incentives, processes and culture
Benefits of Centralization
Benefits of Localization
Divisional, Global, local, transnational and Matrix structures
Ch 16- Exporting
Impetus to Export
Export service providers
Payment risks and options
Ch 18 – global marketing
Marketing Mix (7Ps)
Communication Issues
Distribution Issues
Promotion – Push and Pull
Segmentation, Targeting and Positioning
Ch 19 - HR
Ethnocentric, Polycentric and Geocentric staffing patterns
Expatriates – challenges (reasons for high failure rates); selection, training and preparation
Cross border e-commerce
Name at least 3 of the major platforms (e-retailers)
Why do people shop on cross border –what benefits are they seeking?
What are the success factors for companies who are selling on cross-border?
Global Accounting and Finance
Accounting Standards differences
Tax credits - definition
Tax treaty - definition
Tax haven - definition
Transfer pricing – definition
Transaction costs
Transaction fees
Bilaterial netting (cash management); multilateral netting
