final project
Chocol4te
FinalPresentationTemplate.pptxFinal Presentation Template
Client Information
Client
Client Summary (Who are they? What do they do? etc.)
Goals
Remind the client why they hired you: “You came to us with these goals…”
Report Summary
Tell the client what you did: “We analyzed these channels, these data sets, compared you to these competitors…”
Interim Report 1 Summary
Use data to tell the client how they are doing on social media.
Interim Report 2 Summary
Does their content work? What works best? How about compared to the competition?
Data-informed Content Strategy
Tell the client what you think their content strategy should be going forward (make sure your strategy considers the client’s different audiences and different goals). Include a content strategy statement.
Example: The client should focus on content containing announcements because it garners the highest engagement.
Example: The client should target Women ages 22-29 who like shopping and clothing for paid social on Facebook.
Consider: What types of posts should the client focus on? How often should they post? Should they pay for visibility? To what audiences?
1-2 SMART Objectives
Appendix
