Question

LaShandra: Thank you for submitting your outline. Excellent job. Next are the 3 key arguments and 5 sources in week 6, and the written plan is due in week 8. 

 

Your plan is basically the script for the 5-minute or less video you create for week 10. You are writing the plan for the hiring managers, so keep that in mind when you write your plan. 

 

Your challenge in the beginning and call to action at the end are conflicting. In the challenge and goal, it sounds as though you will be giving steps for an immediate attempt at an internal promotion by applying for jobs.

The call to action at the end differs. Are you, instead, telling them how to prepare for internal promotions? Wouldn't that directly depend on what they hope to do next? 

 

This is exactly why you need to know your audience's concerns and needs. Could you send out a survey before the session to find out how best to present the information?

Maybe you would need to do different kinds of presentations for different groups. Minimally, you will need to offer information that is other than from your own area. Query others in other departments to help you with that. 

 

The audience is always important for any communication. The ages, genders, and ethnicities matter greatly as they do for any communication. Figuring out how you present your information depends on demographics.

For example, a brand new hire might not need the same information about potential, future internal promotion than does an older, more time on the job person who may have been looked over for internal promotions. Knowing who is in your audience is the first thing to consider to figure out the communication channel, tone, and information to present.