FE Jux

Create an Evidence-Based Social Media Campaign

Instructions

Based on your topic and research from Parts 1 and 2, design a campaign to raise awareness and encourage behavior change.

Create a Visual Campaign Piece:

· Design an infographic, poster, or video.

· Use tools like Canva, Google Slides, PowerPoint, or another creative platform. 

· This is not a written paper or a traditional PowerPoint presentation (You can use PowerPoint to create a poster)

· Think of a visual that grabs attention and is suitable for social media.

· This is a SINGLE PAGE submission. 

Accessibility & Audience:

· Ensure your content is appropriate for a general audience.

· Follow accessibility standards (e.g., clear text, high contrast, readable fonts).

Campaign Guidelines

Your campaign should:

· Create awareness and interest

· Aim to change attitudes or conditions

· Motivate behavior change

· Empower people to act

Include the following elements:

· Target Population: Identify your stakeholders.

· Community Assessment: Gather demographics (used in your Reflection Paper, not included in the visual).

· Evidence-Based Content: Cite sources using APA guidelines appropriate for your format.

· Advocacy & Messaging: Incorporate public health messaging and culturally relevant strategies.

Submission

· Submit a final copy of your Social Media Campaign to the designated Dropbox.

· Include a separate page listing your resources.

Tips & Reminders

APA Formatting (for Written Work):

· Title page required, no abstract or table of contents.

· Use hanging indents and hyperlinked DOIs for references.

· Align all in-text citations with the reference list.

· Include DOIs for journal articles and ensure they are hyperlinked correctly

· Include a screen shot of your journal articles. 

· Avoid direct quotes; paraphrase and synthesize in your own words

· References go on a separate page at the end, or submit on a separate page for video submissions

Source Selection:

· Use the UCF Library for scholarly peer-reviewed articles.

· Avoid general web sources (Wikipedia, commercial blogs, etc.).

· Verify all citation details; do not rely solely on citation generators.

Academic Integrity:

· AI tools (e.g., ChatGPT) may ONLY be used for brainstorming or idea organization and must be cited if used.

· Do not use AI to generate article content, summaries, or citations

· Your work should reflect your own academic effort, analysis, and professional insight.

· Summary: Provide a brief summary (2–3 paragraphs) of your paper along with the visual.