Project for global business environment
Fall 2021 PESTEL QUALITATIVE FACTORS
|
Political factors |
|
· Government stability/instability |
|
· Corruption level |
|
· Tax policies |
|
· Freedom of press |
|
· Government regulation and deregulation |
|
· Special tariffs |
|
· Political action committees |
|
· Government involvement in trade unions and agreements |
|
· Competition regulation |
|
· Voter participation rates |
|
· Amount of government protests |
|
· Defense expenditures |
|
· Level of government subsidies |
|
· Bilateral relationships |
|
· Import-export regulation/restrictions |
|
· Trade control |
|
· Lobbying activities |
|
· Size of government budgets |
|
Economic factors |
|
· Growth rate |
|
· Interest rate |
|
· Inflation rate |
|
· Exchange rate |
|
· Availability of credit |
|
· Level of disposable income |
|
· Propensity of people to spend |
|
· Federal government budget deficits |
|
· Gross domestic product trend |
|
· Unemployment trend |
|
· Stock market trends |
|
· Price fluctuations |
|
Social factors |
|
· Population size and growth rate |
|
· Birth rates |
|
· Death rates |
|
· Number of marriages |
|
· Number of divorces |
|
· Immigration and emigration rates |
|
· Life expectancy rates |
|
· Age distribution |
|
· Wealth distribution |
|
· Social classes |
|
· Per capita income |
|
· Family size and structure |
|
· Lifestyles |
|
· Health consciousness |
|
· Average disposable income |
|
· Attitude towards government |
|
· Attitude towards work |
|
· Buying habits |
|
· Ethical concerns |
|
· Cultural norms and values |
|
· Sex roles and distribution |
|
· Religion and beliefs |
|
· Racial equality |
|
· Use of birth control |
|
· Education level |
|
· Minorities |
|
· Crime levels |
|
· Attitudes towards saving |
|
· Attitude towards investing |
|
· Attitudes towards retirement |
|
· Attitudes towards leisure time |
|
· Attitudes towards product quality |
|
· Attitudes towards customer service |
|
· Attitudes towards foreign people |
|
Technological factors |
|
· Technology incentives |
|
· Automation |
|
· R&D activity |
|
· Technological change |
|
· Access to new technology |
|
· Level of innovation |
|
· Technological awareness |
|
· Internet infrastructure |
|
· Communication infrastructure |
|
· Life cycle of technology |
|
Environmental factors |
|
· Weather |
|
· Climate |
|
· Environmental policies |
|
· Climate change |
|
· Pressures from NGO’s |
|
· Natural disasters |
|
· Air and water pollution |
|
· Recycling standards |
|
· Attitudes towards green products |
|
· Support for renewable energy |
|
Legal factors |
|
· Discrimination laws |
|
· Antitrust laws |
|
· Employment laws |
|
· Consumer protection laws |
|
· Copyright and patent laws |
|
· Health and safety laws |
|
· Education laws |
|
· Consumer protection laws |
|
· Data protection laws |
1
1
Fall
2021
PESTEL QUALITATIVE
FACTORS
Political
factors
§
Government stability/instability
§
Corruption level
§
Tax policies
§
Freedom of press
§
Government regulation and deregulation
§
Special tariffs
§
Political action committees
§
Government
involvement in trade unions and
agreements
§
Competition regulation
§
Voter participation rates
§
Amount of government protests
§
Defense expenditures
§
Level of government subsidies
§
Bilateral relationships
§
Import
-
export regulation/restrictions
§
Trade control
§
Lobbying activities
§
Size of government budgets
Economic
factors
§
Growth rate
§
Interest rate
§
Inflation rate
§
Exchange rate
§
Availability of credit
§
Level of disposable income
§
Propensity of people to spend
§
Federal government budget deficits
§
Gross domestic product trend
§
Unemployment trend
§
Stock market trends
§
Price fluctuations
Social
factors
§
Population size and growth rate
§
Birth rates
§
Death rates
§
Number of marriages
§
Number of divorces
§
Immigration and emigration rates
1
Fall 2021 PESTEL QUALITATIVE FACTORS
Political factors
Government stability/instability
Corruption level
Tax policies
Freedom of press
Government regulation and deregulation
Special tariffs
Political action committees
Government involvement in trade unions and
agreements
Competition regulation
Voter participation rates
Amount of government protests
Defense expenditures
Level of government subsidies
Bilateral relationships
Import-export regulation/restrictions
Trade control
Lobbying activities
Size of government budgets
Economic factors
Growth rate
Interest rate
Inflation rate
Exchange rate
Availability of credit
Level of disposable income
Propensity of people to spend
Federal government budget deficits
Gross domestic product trend
Unemployment trend
Stock market trends
Price fluctuations
Social factors
Population size and growth rate
Birth rates
Death rates
Number of marriages
Number of divorces
Immigration and emigration rates