I need and overview of McDonald done please help

McDonalds is really struggling right now. An example is reflected in the article in “USA Today” dated 3/10/15. It states, “that McDonalds sales are slipping”. It further states that, “beyond disappointing U.S. numbers for stores open at least 13 months, monthly sales for the Asia/Pacific, Middle East and Africa region were down 4.4%. The only ray of hope was Europe, where sales were up 0.7%”.

There are many different things currently being tried by McDonald’s. These are a few:

· McDonalds to rasie hourly pay for 90,000 workers. The restaurant will pay at least $1.00 per hour more than minimum wage.

· The restaurant will add benefits like paid vacation.

· McDonalds will test an all day breakfast.

Assignment:

1. Do a brief SWOT analysis on McDonalds.

2. Discuss how you would fix McDonalds and discuss why you think your solution would work.

You can send your “overview of McDonalds” to the drop box. The length needs to be no less than one page and no more than two pages. This overview does not replace the required Case Study, but this is for extra credit only.