Week 6 Assignment
suvaji1311
ExternalandInternalEnvironments_QuestionRUBRICS.docxExternal and Internal Environments
Overview
In this assignment, you are to use the same corporation (Coca-Cola) you selected and focused on for the Strategic Management and Strategic Competitiveness assignment.
Using the corporation you chose from the Week 3 assignment, Strategic Management and Strategic Competitiveness, examine the industry in which the entity operates. Use any or all of the following resources to conduct research on the company:
· Company website.
· Public filings from the Securities and Exchange Commission's Filings & Forms page.
· Strayer University's online databases.
· The Lexis Advance database.
· Other miscellaneous sources. Note: the company's annual report will often provide insights that other resources may not include.
Use the External and Internal Environments Template [DOC] to ensure that your assignment meets the requirements.
Requirements
Write a 4–6 page paper in which you do the following:
· Choose the two segments of the general environment that would rank highest in their influence on the corporation you chose.
. Assess how these segments affect the corporation you chose and the industry in which it operates.
· Considering the five forces of competition, choose the two that you estimate are the most significant for the corporation you chose.
. Evaluate how well the company has addressed these two forces in the recent past.
· With the same two forces in mind, predict what the company might do to improve its ability to address these forces in the near future.
· Assess the external threats affecting this corporation and the opportunities available to the corporation.
. Give your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Justify your answer.
· Give your opinion on the corporation's greatest strengths and most significant weaknesses.
. Choose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Justify your choices.
· Determine the company’s resources, capabilities, and core competencies.
· Go to the Strayer University Online Library to locate three quality references. Note: Wikipedia and similar websites do not qualify as academic resources.
This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.
The specific course learning outcome associated with this assignment is as follows:
· Analyze the effects of the general environment, competition, threats, opportunities, strengths, and weaknesses relative to a corporation.
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Unacceptable |
Needs Improvement |
Satisfactory |
Competent |
Exemplary |
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Choose the two segments of the general environment that would rank highest in their influence on the corporation you chose, and assess how these segments affect the corporation you chose and the industry in which it operates. |
Points: 0 (0.00%) Did not submit or incompletely chose the two segments of the general environment that would rank highest in their influence on the corporation you chose. Did not submit or incompletely assessed how these segments affect the corporation you chose and the industry in which it operates. |
Points: 8.775 (6.50%) Insufficiently chose the two segments of the general environment that would rank highest in their influence on the corporation you chose. Insufficiently assessed how these segments affect the corporation you chose and the industry in which it operates. |
Points: 10.125 (7.50%) Partially chose the two segments of the general environment that would rank highest in their influence on the corporation you chose. Partially assessed how these segments affect the corporation you chose and the industry in which it operates. |
Points: 11.475 (8.50%) Satisfactorily chose the two segments of the general environment that would rank highest in their influence on the corporation you chose. Satisfactorily assessed how these segments affect the corporation you chose and the industry in which it operates. |
Points: 13.5 (10.00%) Thoroughly chose the two segments of the general environment that would rank highest in their influence on the corporation you chose. Thoroughly assessed how these segments affect the corporation you chose and the industry in which it operates. |
|
Considering the five forces of competition, choose the two that you estimate are the most significant for the corporation you chose, and evaluate how well the company has addressed these two forces in the recent past. |
Points: 0 (0.00%) Did not submit or failed to choose the two forces that you estimate are the most significant for the corporation you chose. Did not submit or incompletely evaluated how well the company has addressed these two forces in the recent past. |
Points: 13.1625 (9.75%) Chose one or two forces that you estimate are the most significant for the corporation you chose, and insufficiently evaluated how well the company has addressed these forces in the recent past. |
Points: 15.1875 (11.25%) Chose the two forces that you estimate are the most significant for the corporation you chose, but only partially evaluated how well the company has addressed these two forces in the recent past. |
Points: 17.2125 (12.75%) Chose the two forces that you estimate are the most significant for the corporation you chose, and satisfactorily evaluated how well the company has addressed these two forces in the recent past. |
Points: 20.25 (15.00%) Chose the two forces that you estimate are the most significant for the corporation you chose, and thoroughly evaluated how well the company has addressed these two forces in the recent past. |
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With the same two forces in mind, predict what the company might do to improve its ability to address these forces in the near future. |
Points: 0 (0.00%) Did not submit or incompletely predicted what the company might do to improve its ability to address these forces in the near future. |
Points: 13.1625 (9.75%) Insufficiently predicted what the company might do to improve its ability to address these forces in the near future. |
Points: 15.1875 (11.25%) Partially predicted what the company might do to improve its ability to address these forces in the near future. |
Points: 17.2125 (12.75%) Satisfactorily predicted what the company might do to improve its ability to address these forces in the near future. |
Points: 20.25 (15.00%) Thoroughly predicted what the company might do to improve its ability to address these forces in the near future. |
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Assess the external threats affecting this corporation and the opportunities available to the corporation, give your opinions on how the corporation should deal with the most serious threat and the greatest opportunity, and justify your answer. |
Points: 0 (0.00%) Did not submit or incompletely assessed the external threats affecting this corporation and the opportunities available to the corporation. Did not submit or incompletely gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Did not justify your answer. |
Points: 13.1625 (9.75%) Insufficiently assessed the external threats affecting this corporation and the opportunities available to the corporation. Insufficiently gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Insufficiently justified your answer. |
Points: 15.1875 (11.25%) Partially assessed the external threats affecting this corporation and the opportunities available to the corporation. Partially gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Partially justified your answer. |
Points: 17.2125 (12.75%) Satisfactorily assessed the external threats affecting this corporation and the opportunities available to the corporation. Satisfactorily gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Satisfactorily justified your answer. |
Points: 20.25 (15.00%) Thoroughly assessed the external threats affecting this corporation and the opportunities available to the corporation. Thoroughly gave your opinions on how the corporation should deal with the most serious threat and the greatest opportunity. Thoroughly justified your answer. |
|
Give your opinion on the corporation's greatest strengths and most significant weaknesses, choose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness, and justify your choices. |
Points: 0 (0.00%) Did not submit or incompletely gave your opinion on the corporation's greatest strengths and most significant weaknesses. Did not submit or incompletely chose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Did not submit or incompletely justified your choices. |
Points: 13.1625 (9.75%) Insufficiently gave your opinion on the corporation's greatest strengths and most significant weaknesses. Insufficiently chose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Insufficiently justified your choices. |
Points: 15.1875 (11.25%) Partially gave your opinion on the corporation's greatest strengths and most significant weaknesses. Partially chose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Partially justified your choices. |
Points: 17.2125 (12.75%) Satisfactorily gave your opinion on the corporation's greatest strengths and most significant weaknesses. Satisfactorily chose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Satisfactorily justified your choices. |
Points: 20.25 (15.00%) Thoroughly gave your opinion on the corporation's greatest strengths and most significant weaknesses. Thoroughly chose the strategy or tactic the corporation should select to take maximum advantage of its strengths, and the strategy or tactic the corporation should select to fix its most significant weakness. Thoroughly justified your choices. |
|
Determine the company’s resources, capabilities, and core competencies. |
Points: 0 (0.00%) Did not submit or incompletely determined the company's resources, capabilities, and core competencies. |
Points: 13.1625 (9.75%) Insufficiently determined the company's resources, capabilities, and core competencies. |
Points: 15.1875 (11.25%) Partially determined the company's resources, capabilities, and core competencies. |
Points: 17.2125 (12.75%) Satisfactorily determined the company's resources, capabilities, and core competencies. |
Points: 20.25 (15.00%) Thoroughly determined the company’s resources, capabilities, and core competencies. |
|
Include four references. |
Points: 0 (0.00%) No references provided. |
Points: 4.3875 (3.25%) Does not meet the required number of references; all references poor-quality choices. |
Points: 5.0625 (3.75%) Does not meet the required number of references; some references poor-quality choices. |
Points: 5.7375 (4.25%) Meets number of required references; all references high-quality choices. |
Points: 6.75 (5.00%) Exceeds number of required references; all references high-quality choices. |
|
Clarity, writing mechanics, and formatting requirements. |
Points: 0 (0.00%) More than 8 errors present. |
Points: 8.775 (6.50%) 7–8 errors present. |
Points: 10.125 (7.50%) 5–6 errors present. |
Points: 11.475 (8.50%) 3–4 errors present. |
Points: 13.5 (10.00%) 0–2 errors present. |
External and Internal Environments
Overview
In this assignment, you are
to use the same corporation
(
Coca
-
Cola)
you selected and
focused on for the Strategic Management and Strategic Competitiveness assignment.
Using the corporation you chose from the Week 3 assignment, Strategic Management and
Strategic Compet
itiveness, examine the industry in which the entity operates. Use any or
all of the following resources to conduct research on the company:
·
Company website.
·
Public filings from the Securities and Exchange Commission's
Filings &
Forms
page.
·
Strayer University's
online databases
.
·
The
Lexis Advance database
.
·
Other miscellaneous sources.
Note
: the company's annual report will often provide
insights that other resources may not include.
Use the
External and Internal Environments Template
[DOC]
to ensure that your
assignment meets the requirements.
Requirements
Write a 4
–
6
page
paper in which you do the following:
·
Choose the two segments of the general environment that would rank highest in
their influence on the corporation you chose.
o
Assess how these segments affect the corporation you chose and the
industry in which it operate
s.
·
Considering the five forces of competition, choose the two that you estimate are the
most significant for the corporation you chose.
o
Evaluate how well the company has addressed these two forces in the
recent past.
·
With the same two forces in mind, predict
what the company might do to improve its
ability to address these forces in the near future.
·
Assess the external threats affecting this corporation and the opportunities available
to the corporation.
o
Give your opinions on how the corporation should deal wi
th the most serious
threat and the greatest opportunity. Justify your answer.
·
Give your opinion on the corporation's greatest strengths and most significant
weaknesses.
o
Choose the strategy or tactic the corporation should select to take maximum
advantage o
f its strengths, and the strategy or tactic the corporation should
select to fix its most significant weakness. Justify your choices.
External and Internal Environments
Overview
In this assignment, you are to use the same corporation (Coca-Cola) you selected and
focused on for the Strategic Management and Strategic Competitiveness assignment.
Using the corporation you chose from the Week 3 assignment, Strategic Management and
Strategic Competitiveness, examine the industry in which the entity operates. Use any or
all of the following resources to conduct research on the company:
Company website.
Public filings from the Securities and Exchange Commission's Filings &
Forms page.
Strayer University's online databases.
The Lexis Advance database.
Other miscellaneous sources. Note: the company's annual report will often provide
insights that other resources may not include.
Use the External and Internal Environments Template [DOC] to ensure that your
assignment meets the requirements.
Requirements
Write a 4–6 page paper in which you do the following:
Choose the two segments of the general environment that would rank highest in
their influence on the corporation you chose.
o Assess how these segments affect the corporation you chose and the
industry in which it operates.
Considering the five forces of competition, choose the two that you estimate are the
most significant for the corporation you chose.
o Evaluate how well the company has addressed these two forces in the
recent past.
With the same two forces in mind, predict what the company might do to improve its
ability to address these forces in the near future.
Assess the external threats affecting this corporation and the opportunities available
to the corporation.
o Give your opinions on how the corporation should deal with the most serious
threat and the greatest opportunity. Justify your answer.
Give your opinion on the corporation's greatest strengths and most significant
weaknesses.
o Choose the strategy or tactic the corporation should select to take maximum
advantage of its strengths, and the strategy or tactic the corporation should
select to fix its most significant weakness. Justify your choices.
