marketing across culture

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extensionmarketingacrossculture.docx

Read the literature again and you need to add:

1. Australian culture,

2. what is in Australia that is leeding people to drink

3. , exporting SME what they could do to address this problem.

4. How much of them are drinking.

british sme non alcoholic drinks cocktail :

Non alcoholic gin . use this as an example “New London lights.”

3 recommendation for London lights : 1. export to Sidney, first recommendation

2. target 30-50 years old, second recommendation

3. social media to promote their drinks. Third recommendation

1. Why export to Sidney who are they what are they drinking, why being drinking how is related to individualism 2 legislation.

2. Finance drinking preferences, gin older people,

· price (income), you could say Australian they love british gin and british made, recommendation sell to more people and charge more higher price, we gonna sell it in fancy bars in Sidney 3 places that we gonna sell their. You need to look for 3 fancy places in Sidney

for the rest of the work you have to reshape it and refer it to the recommendation that I wrote for you.

NOTE: remove the CSR is not needed from the part of |: Measures Alcohol consumption

Put more website for the references not just articles