Need help with discussion - reframing problem

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Running head: EXPERIMENTING WITH INNOVATION

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EXPERIMENTING WITH INNOVATION

Experimenting with innovation

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Experimenting with innovation

Before reframing the problem in this discussion assignment, it should be understood up front that the past organization in this case is Cosentino S.A., the building material company based in Almeria, Spain. Apparently, the problem with this organization was that of the inability to attract and retain talented employees. Having identified the problem that could potentially lead to a captsone project, it is time to reframe the issue.

The primary reason for reframing a problem is help identify a opportunities while at the same time seeing offers. Apparently, there are several ways to reframe this issue so as to come up with an innovative solution for the company. The following techniques of reframing a problem are discussed as follows.

One of the techniques of reframing this company's problem of inability to attract and retain talented employees, is by rethinking the problem. The question here is how could the company attract talented employees while at the same time retain those that it already have? Well, answer lies with brainstorming. This is the so because "the answers are baked into the question at hand" (Dorst, 2015). During the brainstorming session, it is important to reframe the question so that it could be in line with the objective of the solutions to be found. In other words, it is important to refocus the question so that it help with changing the lens of those brainstorming.

The second technique of reframing this issue is to still to "brainstorm but brainstorm bad ideas" (Bolman, & Deal, 2013). This means that those brainstorming are pushed beyond coming up with obvious solutions, which may otherwise not produce the best solution to the issue at hand. In other words, brainstorming bad ideas gives the opportunity to identify how they can be turned into good ideas.

Another way to reframe an issue is to unpack the assumptions or perceived rules that are contributing to the issue at hand. After making a list of all the possible assumptions on the industry, it will be time to think how to do the opposite. Such an exercise improves the creativity of those brainstorming and might lead to some great solutions to the issue.

References

Bolman, L. G., & Deal, T. E. (2013). Reframing organizations: Artistry, choice, and leadership.

Dorst, K. (2015). Frame innovation: Create new thinking by design.