Discussion Forum on Chapter readings

Exercise 1c

Update the Hershey cohesion case

Purpose

Every week Hershey updates its website with news releases of important strategic decisions and information. Since the time this text was published, more than 100 Hershey news releases have been posted. in performing strategic planning and classroom strategic-management case analysis, it is important to have the latest information possible on which to base decisions and processes.

Instructions

Step 1 go to the www.thehersheycompany.com website and across the top of the page, click on Investors. read the most recent Hershey Press releases.

Step 2 type a two-page executive Summary of Hershey’s newest strategies being formulated and implemented.

Step 3 Submit your report to your professor.