Executive Summary Assignment

Pangea: Executive Summary

Executive Summary Assignment

An Executive Summary is a document used to convey complicated information concisely and without sacrificing accuracy. It is always a summarized version of a larger series of recommendations on any task as broad as academic research, to organizational proposals (internal or external), program reports, annual reports, financial reports, as well as task force reports. All classifications of organizations utilize them. Executive Summaries should give anyone a clear idea of the problem being addressed, the approach to solving it, and tell people the most important notes they need to know in order to make a decision about it. The document it is summarizing is equally important, but used to provide greater detail on each item. *A general rule of thumb for Executive Summaries is that they should be 10% of the length of the total document.

Pangea website: https://www.pangeaeducation.org/

Audience: Pitch a school district to use their book purchasing budget on Pangea Publishing books to improve representation in children’s literature in the classroom

Create : a 3-page (including title page) written and presentation-ready Executive Summary + 1-page reflection

Format: Microsoft Word

Save As: “Surname_Pangea Executive Summary_Recipient Name”

Items to complete for this assignment:

1) Title Page: 1 Page

a) Please use Black Font,

· For Title Text: Oswald Size 14, Bold

· For Body Text: Size 12, Open Sans

b) Use logo (in assets folder)

2) Problem Statement: ½ Page

a) We all know there are many books out there. Why do Pangea’s books matter? Why does Pangea’s work matter? If you need more information, consider referencing this article: https://www.cnn.com/2018/10/23/health/diversity-in-childrens-books/index.html

b) Always CITE all claims in this section - never make more than 3 citations.

3) Org Background: ½ Page

a) Who is Pangea and what is Pangea doing about the “problem” you reference in your Problem Statement? Use Pangea’s business plan or onboarding deck as a reference.

4) Value Proposition: ½ page

a) Describe the solution - Pangea Publishing Books

5) Ask: ½ page

a) Why does this matter to your audience/recipient? Do research on a specific institution and pitch to what expressed interests they have and how Pangea can help them accomplish this for target beneficiaries.

6) Reflection: 1 page

a) What have you learned about this stakeholder, what they value, and why this product Pangea offers might matter to them? How have you learned to approach them? How can you use this methodology to negotiate in your life and/or work moving forward?

CSS 300 Executive Summary-Pangea Publishing Rubric	Points	Met	Unmet
Title Page: 1 page. Follow template: correct font, logo	10
Problem Statement: ½ page What is the value of Pangea Publishing books, during the pandemic and beyond? Citations (not more than 3)	30
Organizational Background: ½ page Who is Pangea and how are they positioned to help children during the pandemic and beyond? Utilize Pangea Publishing books & Pangea’s business plan/onboarding deck	30
Value Proposition: ½ page What is Pangea’s solution? Utilize Pangea Publishing books, Covid19 materials & assets	40
Ask/Pitch: ½ page How does Pangea’s work help the institution accomplish their goals/mission for their target beneficiaries? Research a specific institution Understand how their mission/work connect with Pangea Publishing’s pandemic response	60
Reflection: 1 page Response to 3 questions	30
Total Points Available	200