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‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness
Richard Watermeyer1 • Mark Olssen2
Published online: 4 May 2016
� The Author(s) 2016. This article is published with open access at Springerlink.com
Abstract A performance-based funding system like the United Kingdom’s ‘Re- search Excellence Framework’ (REF) symbolizes the re-rationalization of higher
education according to neoliberal ideology and New Public Management tech-
nologies. The REF is also significant for disclosing the kinds of behaviour that
characterize universities’ response to government demands for research auditability.
In this paper, we consider the casualties of what Henry Giroux (2014) calls ‘‘ne-
oliberalism’s war on higher education’’ or more precisely the deleterious
consequences of non-participation in the REF. We also discuss the ways with which
higher education’s competition fetish, embodied within the REF, affects the
instrumentalization of academic research and the diminution of academic freedom,
autonomy and criticality.
Keywords Higher education policy � Neoliberalism � Performativity � Audit cultures � Academic exclusion
Introduction
In the space of these pages we look at one of the most pronounced and egregious
social impacts of what Naidoo (2016) calls the ‘‘competition fetish’’ in UK Higher
Education (HE) – academic exclusion. Specifically, we report on evidence of the
exclusion of academics by their institutions in the context of research evaluation.
& Richard Watermeyer [email protected]
Mark Olssen
1 Department of Education, University of Bath, Claverton Down, Bath BA2 7AY, UK
2 School of Social Sciences, University of Surrey, Guildford GU2 7XH, UK
123
Minerva (2016) 54:201–218
DOI 10.1007/s11024-016-9298-5
We do so to consider the extent to which the neoliberal pursuit of excellence by
universities in a market economy of higher education is compromising the personal
welfare of academics and constraining, if not condemning, their ability to be
creative, critical and, therefore, also competitive knowledge workers. We also
consider the extent to which a neoliberal focus on competition is not only causing
the fracturing of academic identity but the dissolution of the university as a bastion
of free and critical endeavour, and to paraphrase Etienne Wenger (1998), a
community working in a unity-of-practice.
Our starting point is a consideration of the university as an institution that has
undergone and continues to experience radical organizational and ideological
change as a consequence of surrender to neoliberal ideology and New Public
Management (NPM) technologies (Couldry 2011; Deem 2004; Docherty 2011;
Freedman 2011; Giroux 2007, 2014; Graham 2002; Holmwood 2011; Olssen and
Peters 2005; Slaughter and Rhoades 2004). It is concurrently an institution reformed
by cognate forces of marketization, massification and globalization. At an
ideological level, higher education’s ‘‘neoliberalization’’ (Peck and Tickell 2002)
signifies the demise of the traditional Enlightenment idea of the university as a self-
managing, collegial and autonomous institution, and the inauguration of a corporate
managerial model premised upon a hierarchical, line-management form of
governance. In this changing vision of higher education, the university is thus re-
appointed as the handmaiden of a global knowledge economy linked to state
policies of ‘austerity’ and economic rationalism (cf. Shore 2008).
The shadow, or as we might say, spectre of neoliberalism finds no more emphatic
expression than in the pervasive spreading across universities of ‘new managerialism’
(Bok 2003; Deem and Brehony 2005; Deem et al. 2007). This organizational dogma
embodies relentless auditing, performance evaluation and benchmarking exercises
focused on the quantification of research and teaching excellence manifest in national and
international league tables and exemplified, for instance, by the UK’s Research
Excellence Framework (REF) and National Student Survey (NSS). 1
Concomitantly, it is
expressed through a culture of quantitative monumentalism or the enactment of what
Wernick (1991) calls the ‘‘promotional university’’.
Where institutions increasingly choose to advertise their rankings not only to the
outside world but to their fellow universities (all claiming to be characterized by
‘excellence’), and more invidiously to their own internal academic communities, the
consequence is an omnipresence of competitiveness that engenders repulsion,
division, discomfort and fear, far more than it might incentivize, harmonize and
instill a sense of belonging. As NPM technologies have embedded within the
governance of higher education, numerous deleterious and debilitating effects on
academic identity and practice have been observed (cf. Deem 2004). For example,
direct causality is made between an alleged ubiquity of NPM technologies in HE –
and the intensification of new forms of bureaucratization – and the destabilization of
academic professional identity (Deem 2008; Henkel 2010; Kolsaker 2013;
1 Changes in UK Government policy concerning undergraduate admissions in UK universities –
specifically the removal of a cap on student numbers and raising of a tuition fee cap – have further
intensified the competitiveness of a higher education market economy and concurrently the significance
of league table as a consumer guide used by students, influencing their choice of where to study.
202 R. Watermeyer, M. Olssen
123
MacFarlane 2011; Nixon 2008; Slaughter and Leslie 1997; Pick, Teo and Yeung
2012); deskilling (Naidoo and Jamieson 2005); casualization (DiGiacomo 2005);
and unbundling 2
(Kinser 2002).
Concurrently, and despite what appears the increasing fragility, uncertainty and
infirmity of academic identity and the academic profession, academics endure ‘more
burdensome’ workloads (Corbyn 2009) and unrelenting pressure to succeed in ever
more competitive and unforgiving performance-fixated environments (cf. Bazeley
2010; Pollard 2009). Ironically, however, it appears not so much the insecurities of
individual academics in response to the inclemency of their new terms of employment,
but the performance-related anxiety of institutions that further exacerbates a sense of
crisis within the academic profession. Certainly it seems the case that institutional
competitiveness intensifies the neoliberal spotlight of surveillance, reflected in the
micro-management of academics and also in the transmogrification of the university
from free creative space to corporate panopticon. This paternalistic, top-down
response to managing competitiveness is counterproductive, however, where it not
only erodes academics’ sense of self-efficacy, self-esteem and morale but arrests their
capacity to ‘perform’ as creative and critical, even ‘passionate’ knowledge workers
(Liu et al. 2011). Furthermore, according to sociologists like Steven Ward (2012),
intensive monitoring regimes not only narrow the spectrum of research undertaken –
that most likely to receive competitive funding – but can also deflect from core
university goals, as staff are required to respond to audit exercises that divert time and
attention away from teaching and research.
The most comprehensive, pervasive and arguably pernicious manifestation of
academic monitoring in the UK is the performance-based funding system, the
Research Excellence Framework (REF) (cf. Collini 2012; Miller and Sabapathy 2011;
Murphy and Sage 2014; Sayer 2014), which as a process of research performance
evaluation is also the basis of the UK Government’s distribution of Quality Research
(QR) monies. It is also the process by which universities are competitively ranked
according to their research. The REF, therefore, is a route not only to financial reward
but professional esteem, at least for those institutions adept at playing its game. And
critically this is what the REF in our analysis is taken to be, a competitive market game.
And as in all markets, the key gaming strategies for the institutions involved are to
employ a new cadre of managers who become, master tacticians engaged in leveraging
high evaluation scores, even where conclusions extrapolated from such scores are only
partial and based on incomplete submissions. Furthermore, the REF is a game of
increasing stakes that ups the ante of performance evaluation.
Unlike its predecessor, the Research Assessment Exercise (RAE), 3
the REF or
more specifically, REF2014, required academics to evidence the societal and
economic impact of their research in the form of impact environment descriptions
and narrative case studies 4
(cf. Watermeyer 2012, 2016). The submission of impact
2 ‘Unbundling’ refers to the disaggregation or sub-division of academic work into specialist functions.
3 The RAE was the first iteration of a UK system of national research evaluation begun in 1986 and
repeated on four subsequent occasions until the last in 2008, after which it was replaced by the REF, the
results of which were published in December 2014 – hence REF2014. 4
‘Impact’ in REF2014 accounted for 20% of the total evaluation, which also included ‘research outputs’
(65%) and ‘research environment’ (15%).
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 203
123
case studies, in the context of REF2014, was calculated on the basis of one per ten
full-time equivalent (FTE) eligible academics. This metric resulted in institutions
limiting the number of academics to be submitted to REF2014 on the basis of
proximity to the impact case study threshold (cf. Jump 2015). Plainly speaking, the
introduction of impact as a measure of assessment in REF2014 further intensified
the selectivity of institutions when nominating who would be entered within their
submission and therefore who would be excluded.
It transpires then, that the root of our discussion is an issue of non-representation
and the exclusion of considerable numbers of academics, who despite being eligible
for consideration in REF2014 were denied admission by their institutions on the basis
of their inclusion potentially harming institutional competitiveness: allocation of QR
money and superior ranking within research league-tables. We argue herein that
REF2014 was utilized more as a form of auditability rather than a means of academic
accountability. We claim that this has and continues to cause deep stratification and
division across academic cohorts: the continued elevation of an academic elite and
oppression of the rank-and-file. While de-professionalizing academics in terms of
traditional conceptions of their autonomy, the REF has also contributed to the
proliferation of a new professionalized cadre of non-academic managers, with
significant power and autonomy (Kolsaker 2013; Sayer 2014). Non-academics have
paradoxically become the new power-players within the Academy. The REF is,
furthermore, a process, which we argue, has deepened a crisis of legitimacy and self-
efficacy for many academics who remain outsiders to its process and perhaps, more
worryingly, increasingly their local academic and institutional communities.
Consideration of the sociological impacts of the REF as a distinctive aspect of
UK HE governance is especially pertinent, where the REF represents the leading, if
not, most high profile and influential performance-based research funding system
(PRFS). Indeed, the significance of its study is all the more confirmed by the extent
of its imitation by a growing number of HE sectors co-opting PRFS in response to
the cautiousness or parsimony of national governments in the distribution of public
research monies (cf. Hicks 2012; OECD 2010). Furthermore, while the incorpo-
ration of NPM technologies, like the REF, into the governance of higher education
is observable across the international HE community, and certainly within the
United States, the UK HE sector is distinguished for the speed and/or aggressiveness
by which NPM has come to dominate (cf. Deem et al. 2007; Holmwood and
Bhambra 2012).
Method
Our evidence base for this paper comprises REF2014 data published by the UK
Higher Education ‘trade paper’, Times Higher Education. We consulted this data to
identify the extent to which Russell Group 5
universities as a collective sub-grouping
5 ‘The Russell Group represents 24 leading UK universities which are committed to maintaining the very
best research, an outstanding teaching and learning experience and unrivalled links with business and the
public sector’ (www.russellgroup.ac.uk).
204 R. Watermeyer, M. Olssen
123
of research-led institutions within the UK’s HE sector, failed to submit members of
FTE eligible staff to the REF2014 evaluation process. We also reproduce data
relevant to these institutions’ Grade Point Average (GPA) 6
and GPA weighted with
‘research intensity’ 7
scores to locate divergence and commonalities between these
metrics and as a way of illuminating the gamesmanship undertaken by many
research-intensive universities in the pursuit of research excellence.
What we have not done nor claim is a sophisticated statistical analysis of
evaluation data. This is neither our intention nor interest. Instead, we have made
simple calculations from existing data sets related to numbers and percentages of
FTE eligible staff submitted to REF2014 to determine the extent of FTE eligible
staff not submitted. We use the simplicity of these calculations, which are
essentially basic subtractions, to evince what we perceive the patently obvious, yet
largely ignored mass exclusion and derogation of the academic rank and file.
Finally, it is important to note that whilst the focus of our discussion is primarily
with Russell Group institutions as the UK’s research elite, we would not wish to be
seen to dismiss similar forms of exclusion brought about by REF2014 and suffered
by academics populating non-Russell Group institutions. Furthermore, we recognize
that the risk of exclusion through performance evaluation is not only a concern for
academic researchers but academic teachers, who may be prospectively subjected in
the UK to a Teaching Excellence Framework (TEF) (cf. Johnson 2015).
The ‘University of Excellence’
Writing in 1996, the late Bill Readings spoke of how the emergence of the ‘‘university
of excellence’’ challenged the legitimacy of the university and those that worked
within it; where Enlightenment grand narratives of truth and freedom had been
superseded by a grand narrative of the market. Other commentators, like Jon Nixon
(2008), have similarly bemoaned a state of crisis in the university where a struggle for
competitive advantage between higher education institutions in national and
international contexts has caused the corrosion and increasing evisceration of the
idea of the university as a space of cultural and scientific critique and creativity. The
marketization of higher education and an increased emphasis for universities to
rationalize their activity and justify their public patronage on the terms of their
economic and societal contributions, calls for a new kind of academic or academic
specialization. Academics predisposed to performing in innovative and entrepreneur-
ial ways are those most able to provide authoritative and compelling accounts of the
ways with which they are excellent 8 . These are, to borrow from Becher and Trowler
(2001) a new ‘‘tribe and territory’’ of academics, more market conscious and savvy,
more flexible in terms of adapting their identity and practice to a market logic, or
6 Grade Point Average (GPA) is a measure of the overall or average quality of research, which disregards
information related to the percentage of an institution’s FTE eligible staff. 7
Research Intensity is a measure calculated by multiplying an institution’s GPA score by the percentage
of its FTE eligible staff. 8
And as a new component of research evaluation in the UK, ‘impactful’ where academics are charged to
evidence the societal and economic impact of their research through narrative case studies.
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 205
123
alternatively more cognizant of their vulnerability in the context of a precarious and
unforgiving labour market. These are academics that arguably are rated not for the
excellence of teaching or research but their excellence of administration (Rolfe 2013).
Beyond this cohort of academic entrepreneurs and largely capitalist elites lies a
significant population at risk (cf. Jump 2014), unable, or perhaps unwilling, to comply,
or in many cases gain equal entry and license to participate, with the standards and
protocol demanded by the university of excellence.
Evaluating Excellence: Excluding Researchers
The attribution of excellence as a value is problematic because its meaning is
polysemic; without consensus; and susceptible to producing radical uncertainty.
More troubling is that beyond conceptual variance and disparateness is a
misassumption that excellence is an achievement or goal when it is instead a
largely redundant and meaningless qualifier (Rolfe 2013). Indeed, in our reckoning,
an aspiration of excellence seems as much amorphous as futile; a truly Sisyphean
pursuit. This is, we rationalize, why, where a universal qualification of excellence is
elusive, its quantification assumes precedence. The quantification of excellence
provides a way out of the incertitude of its qualification and according to NPM
proselytes, enables articulation and measurement of efficiency and profitability. It is
ostensibly, therefore, well purposed to ‘describe’ 9
a market economy of knowledge
and education. In our estimation, however, a shift towards the quantification of
excellence provides no greater advantage than a U-turn into a cul-de-sac.
Significantly, not all research active staff were submitted by their institutions for
consideration in REF2014. Instead, researchers were selected or ‘cherry-picked’ by
institutional managers on the basis of ‘calculations’ 10
or rather, safe-bets that their
research would return high evaluation scores. Determining REF eligibility or
‘returnability’ 11
necessitated most institutions administering an internal peer-review
process that preceded the REF’s own ‘independent’ review of publications and
impact case studies. The results of REF2014 confirmed considerable variation in the
numbers of eligible staff submitted by their universities and an opportunity for
universal submission being bypassed by institutional strategists in favour of
‘playing-the-game’ of Grade Points Average (GPA). Whilst GPA in simple terms is
designed to reflect the ‘excellence’ of research outputs and impacts submitted for
evaluation and comprises, therefore, the main indicator of the quality of research
within an institution, large numbers of outputs and impacts that might have been
9 We perceive numerical description as largely meaningless without qualitative contextualization. The
quantification of excellence is whilst compliant with the needs of administration no more helpful in
eliciting the value of research. Indeed, such valuation holds even greater scope for misappropriation, not
least where readers of numerical values are prone to quantitative mesmerisation. 10
Internal peer-review itself was problematized by a sense of staring into the abyss and second-guessing
what REF panellists would register as excellence. In the context of impact evaluation in REF2014,
determinations and/or definitions of excellence were seen to be especially hard for researchers to predict. 11
‘Returnability’ or capacity to ‘be returned’ refers to the extent to which a researcher satisfies the
conditions of being entered into the REF and broadly translates into having produced four outputs
considered to be of four-star quality.
206 R. Watermeyer, M. Olssen
123
considered within REF2014 were ignored and were failed to be included in many
universities’ submissions. For institutions failing to return a majority of eligible
academic staff, their research intensity, which reflects the depth of research quality
across a whole institution, lessened. In some instances, the gap between GPA and
research intensity was pronounced and provided firm indication of institutions
playing the game, albeit at the expense of large numbers of academic staff.
When the initial REF2014 results were published, the trade press such as the
Times Higher Education (THE) was without access to data, subsequently provided
by the UK’s Higher Education Statistics Agency (HESA), covering numbers of staff
returned against those not by institutions. An initial organization of scores by GPA
reported in THE revealed a top ten populated in descending order by the Institute of
Cancer Research, Imperial College London, London School of Economics and
Political Science, University of Oxford, University of Cambridge, Cardiff Univer-
sity, King’s College London, University College London, University of Warwick
and the London School of Hygiene and Tropical Medicine. However, only a week
later when research intensity data was made available, THE published a new set of
results and league positions that incorporated and were weighted according to
research intensity. This altered the picture somewhat, with some new entrants to the
top ten, some dropping out, and an overall reordering for those that remained. Most
dramatically, one institution, Cardiff University, moved from a position of 6th in the
initial GPA rankings to 50 th
when its submission was recalculated according to
research intensity.
Of course, league tables may be interpreted and reported by their stakeholders in
a variety of ways and there is perhaps no clear sense of which constitutive data set is
most reliable or offers the most authoritative, complete or honest declaration of
excellence. Notwithstanding, institutional claims of excellence may only be
considered partial where attribution is made not to the entirety of an academic
body but sub-set of it. The case of Cardiff University in REF2014 provides one such
example of selective interpretation where institutional excellence was claimed but
only linked to less than two-thirds (or 62%) of its eligible staff. What then for the
remaining 38% perceived unfit to represent the university? Cardiff University was
not alone in such game-playing. Other universities, particularly in Wales, were
guilty of returning far fewer in REF2014. Neighbouring institutions such as the
University of South Wales returned only 714 or 16% of its eligible staff, while
Cardiff Metropolitan University returned a meagre 381 or 9% of its eligible staff.
The extreme paucity of participation by academics from both of these institutions in
REF2014 reflects an even more aggressive policy of selectivity operating within
newer and less research-intensive, non-Russell Group institutions 12
, which neces-
sitates further scrutiny. Slightly bucking the trend, Swansea University, as Wales’
second-highest ranking institution in both GPA and research intensity frameworks,
submitted 71% of its eligible staff, moving it in the latter framework eight places
above Cardiff University to 42nd.
12 In data published in the Times Higher Education (January 2015), institutions in the lowest percentile of
eligible staff submitted in REF2014 were all ‘new’ universities. Southampton Solent University was the
lowest scoring institution, submitting only 7% of its eligible staff.
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 207
123
From a sociological perspective, the most alarming yet less reported aspect of
research evaluation is the failure to universalize the research evaluation process and
the blatantly, exclusionary policies pursued by some institutions. When we look
across the UK’s Russell Group institutions, the purported heartland of the UK’s
research excellence, the cumulative figures are even more troubling. In Table 1 we
provide an alternative ranking for the REF based on the number of eligible staff
excluded from the evaluation process.
An examination of the figures published by THE reveal not only significant
variance between the ranking position of institutions by GPA and intensity
weighted GPA but a significant number of eligible academics not returned by
Russell Group institutions. Our calculations are that while, 28,251 FTE eligible
staff were submitted across the Russell Group, 5,941 FTE eligible staff were
not; which corresponds to 21% of Russell Group ‘eligible’ academics not
featuring within REF2014. From another perspective, the number of eligible
‘Russell Group’ academics not participating in REF2014 would be greater than
the combined submissions of Cambridge, Oxford and King’s College London.
Whilst this in itself is something of a hyperbolic analogy, it is nevertheless a
calculation that disrupts the claims of many Russell Group institutions to
research greatness.
In our alternative ranking of Russell Group institutions not by GPA or research
intensity weighted GPA but number of staff not participating in REF2014, Cardiff
University leads the way while the Universities of Cambridge and Queen’s
University Belfast in joint last are arguably the most inclusive of the Russell Group
institutions, both omitting ‘only’ 5% each of their eligible staff. Nonetheless the
entirety of the Russell Group fraternity appears to claim the same kind of research
excellence. How can this be the case? While the claims of Cambridge appear
strongest where the percentage representation of staff and concurrently high GPA
and intensity weighted scores evidence slight fluctuation, divergence between GPA
and intensity weighted GPA by and across institutions suggests that institutional
claims of research evidence are rather ambiguous. Furthermore, without universal
submission, whole-institutional claims of research excellence are rendered less than
persuasive. Ultimately, what these configurations and various value matrices
demonstrate is not only elasticity in the interpretation and application of REF2014
results, but that as an evaluation exercise, issues of comparability and, therefore,
ranking were fraught by gulfs in the institutional treatment of academics as either
essential or expendable. Furthermore, these results may be interpreted as revealing,
at either end, the extent to which institutions’ embraced either a model of neoliberal
managerialism or collegial democracy.
While many institutions claimed success and evidence of their competitiveness
through REF2014, there exist reports of individuals whose exclusion from it has
resulted not only in a sense of professional failure and degradation but fear of and
subjection to intimidation and bullying. Even before the publication of REF2014
results, a poll conducted by the UK’s Guardian newspaper into work-place bullying
revealed that 73% of a cohort of 1,366 respondents felt that the REF was further
contributing to a bullying culture in UK universities. This figure rose to 81% among
those working in Russell Group institutions and further still among Researcher
208 R. Watermeyer, M. Olssen
123
Table 1 Russell Group REF2014 Scores by Non-submission
Institution GPA
Ranking
Research
Intensity
weighted GPA
Ranking
Number of
FTE staff
submitted
Number
of FTE
staff
eligible
% & Number of
eligible FTE
staff not
submitted
Non- submission of FTE eligible staff ranking
Cardiff
University
6 50 738 1,182 38%
n=444
1
University of
Liverpool
33 46 760 1,083 30%
n=323
2
Queen Mary
University of
London
11 34 671 911 26%
n=240
=3
University of
Sheffield
14 33 1,043 1,405 26%
n=362
=3
University of
Leeds
21 34 1,149 1,535 25%
n=386
=4
University of
York
14 32 643 862 25%
n=219
=4
University of
Manchester
17 26 1,561 2,002 22%
n=441
5
Durham
University
20 24 740 940 21%
n=200
=6
University of
Nottingham
26 28 1,404 1,778 21%
n=374
=6
King’s College
London
7 17 1,369 1,718 20%
n=349
=7
Newcastle
University
26 26 888 1,115 20%
n=227
=7
University of
Birmingham
31 23 1,065 1,320 19%
n= 255
8
University of
Exeter
30 19 736 900 18%
n=164
9
University of
Edinburgh
11 12 1,753 2,105 17%
n=352
=10
University of
Warwick
8 11 931 1,115 17%
n=184
=10
University of
Glasgow
24 15 1,099 1,312 16%
n=213
11
London School
of Economics
and Political
Science
3 7 532 628 15%
n=96
12
University of
Oxford
4 5 2,409 2,775 13%
n=366
13
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 209
123
(85%) and PhD candidates (91%). The UK University and College Union 13
(UCU)
(2013) also reported on the particular challenge of the REF for early career
academics and its influence in accentuating requirements for entry-level academic
positions; predominantly a demand for applicants to demonstrate four ‘returnable’
or ‘REF-able’ outputs (Bishop 2015). This kind of criterion, however, we would
suggest, is an unreasonable if not entirely unrealistic expectation where many, if not
most early career academics will suffer the precariousness of insecure and short-
term appointments that do not permit independent research and may, furthermore,
result in applicants deviating from and abandoning the focus of their doctoral work.
Only a few benefit from funded post-doctoral fellowships that provide time and
finance with which to translate doctoral theses into the pre-requisite quartet of
outputs. Yet even then, ‘returnability’ is far from guaranteed where the quality
threshold demanded by the REF is dizzying and where only outputs considered
three to four star quality attract Government remuneration. To provide greater
context to this, outputs considered to be of two-star quality, defined in REF2014 as
‘‘quality that is recognized internationally in terms of originality, significance and
rigour’’ (www.ref.ac.uk), would not have been considered ‘REF-able’ and, there-
fore, would likely have been excluded from institutional submissions. So, in other
words, in the terms of REF2014, to conduct research that is internationally recog-
nized is to fall some way short. Taking this a step further, four-star quality, which
was defined as ‘‘quality that is world-leading in terms of originality, significance
Table 1 continued
Institution GPA
Ranking
Research
Intensity
weighted GPA
Ranking
Number of
FTE staff
submitted
Number
of FTE
staff
eligible
% & Number of
eligible FTE
staff not
submitted
Non- submission of FTE eligible staff ranking
University of
Southampton
18 8 1,113 1,240 10%
n=127
14
University of
Bristol
11 5 1,138 1,246 9%
n=108
=15
University
College
London
8 4 2,566 2,810 9%
n=244
=15
Imperial College
London
2 3 1,257 1,368 8%
n=111
16
University of
Cambridge
5 2 2,088 2,196 5%
n=81
=17
Queen’s
University
Belfast
42 8 868 916 5%
n=48
=17
13 The UCU is the largest post-school union in the world with a membership of 120,000 comprising
academics, lecturers, trainers, instructors, researchers, managers, administrators, computer staff,
librarians and post-graduates working across UK based universities, colleges, prisons, adult education
and training organizations. For further information: www.ucu.org.uk.
210 R. Watermeyer, M. Olssen
123
and rigour’’ (ibid.), would demand in all probability significant cash flow and ability
on the part of researchers to leverage-in large research funds. The likelihood of this
eventuality among academics just starting out and without the necessary reputa-
tional capital is, even in the most optimistic prognosis, slim.
The path to ‘returnability’ would appear to be made all the more perilous where
institutional REF administration and administrators are considered by some to be
respectively, inconsistent 14
and lubricious. UCU (2013a), for instance, has reported
‘‘a number of deficiencies in institutional procedures established to select which
outputs and individual researchers [were] submitted to the REF’’. UCU reported
skepticism apropos the competency and neutrality of REF managers and reviewers;
complaints of a lack of transparency; and intentional obfuscation in communicating,
if at all, the justification for academics’ inclusion or exclusion within institutional
REF2014 submissions; and the use of journal rankings in deciding whether to
include outputs even though doing so contradicts assurances made by funding
councils that such rankings would not be used as an evaluative criterion. More
troubling, the UCU (ibid.) also reported on grievous malpractice in universities and
threats made by some institutions of punitive action for academics that were not
included in their REF2014 submissions. Threats reported (UCU 2013b) include
academics having research privileges rescinded; contracts redrawn to ‘teaching-
focused’; and being placed under ‘capability’ measures 15
. The implication of these
threats is not only that the value of teaching is undermined but that academics’
career prospects are irreversibly damaged (cf. Fazackerley 2013). Furthermore,
maligning university teachers as second-class citizens instead of treating them in a
parity of esteem with researchers, is as Kelly (2013) argues, foolish not only on
ideological but pragmatic grounds where the student marketplace is increasingly
competitive and nevermore so important to universities’ solvency.
Evaluating Excellence: Excluding Research
At the same time that researchers are being excluded by the competition fetish,
research agendas are increasingly streamlined, instrumentalized and adapted to fit
the strategic priorities of research councils (Burawoy 2011; Docherty 2011). The
organization of research by researchers – and top-down by research managers and
administrators – is also now much more strategic and designed to follow the
timeframes and requirements imposed by evaluation systems like the REF. For
instance, academics are now inclined, or more realistically, compelled, to organize
their research activity into the window of time in-between REFs, typically four-to-
five years. This time-period represents the opportunity with which to conduct
research; organize for its impact; and ensure its culmination with at least four
‘excellent’ outputs necessary for consideration within a university’s submission. In
14 Inconsistencies in the official REF peer-review process are also reported by Holmwood and McKay
(2015). 15
HESA (2014) statistics, (published 18th November 2014) reveal a 2.1% increase in the numbers of
university staff on a teaching-only contract between December 2012–2013, or in other words, as Grove
(2014) reports, a significant rise in teaching-only contracts in the REF year.
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 211
123
no shape or form is any account made for the perambulatory and serendipitous
nature of research as a process of discovery.
Where academics appear increasingly to follow a ‘4 9 4’ route to research
excellence – four ‘outstanding’ 16
publications within a four-year period – the
production of knowledge appears increasingly constrained by the process of its
evaluation. Indeed, the terms of evaluation appear increasingly to dictate the ways
with which academics conduct research (cf. Moriarty 2011). Some academic
managers, for instance, now argue that in responding to the terms of research
evaluation, when a book has equal weighting with a journal publication, academics
should abandon the first and focus on the latter because the cost-benefit ratio is more
favourable. We also have experience of institutional managers who argue that
academics should only write-up research which is the recipient of external funding,
as if funding is the only barometer of the merit and quality of research. In this
context, this very article, much as a multitude of book chapters would be no longer
possible. What also of ‘research’, which requires no funding and does not feature as
a Research Councils, UK (RCUK) funded work-package, but is the consequence of
curiosity and blue-skies thinking, and for research which is unlikely to attract
funding, not because of any concern regarding quality or value, but because it does
not conform to the strategic plans and prioritizations of research funders and their
reviewers?
In the era of what Gornall and Salisbury (2012) term academic ‘hyperprofes-
sionality’, the extent to which academics might return on a 4x4 model is
compromised by the various and arguably excessive demands of mechanisms such
as work allocation models and key performance indicators. Where such managerial
devices are intended to increase the productivity, profitability and efficiency of
academic staff, they are resisted and bemoaned for the extent to which they
unnecessarily obfuscate and impede academics’ attempts to perform as teachers and
researchers. They are also responsible for ‘burn-out’ and attrition, as academics
leave the Academy no longer able to cope or deliver on institutional demands (cf.
Warner 2013). Work allocation models and key performance indicators are another
manifestation of the quantification of excellence, which appears, contrary and
antagonistic to the terms of academic endeavour, when grounded and led by
creativity. The new terms of competition in HE, informed by its marketization and a
surrender to neoliberal axioms or what Michael Burawoy (2011) refers to as the
imposition of ‘‘Soviet planning’’ are arguably, therefore, responsible for the
denouement of academic creativity, reflexive knowledge, criticality and innovation.
They are certainly entirely at odds with traditional liberal and pre-liberal models of
academic professionalism and Merton (1942) norms of universalism, communalism,
disinterestedness and skepticism.
The ascent of managerialist cultures in HE and the growing ubiquity of
performance-metrics into every crevice of academic life is blamed for the erosion of
creative flair and to borrow from Allan Bloom (1987), the closing of the intellectual
mind and degeneration of the university as a knowledge incubator. Whilst
competition, if proportionate or rather non-excessive, may inspire creative thinking,
16 ‘Outstanding’ being as much an ambiguous and subjective qualifier as ‘excellent’.
212 R. Watermeyer, M. Olssen
123
in the current HE landscape it features not as a catalyst of creativity but conformity.
Competition in this context is not implemented for the purpose of challenging the
limits of academic imaginations and adventures but in constraining these to a
uniform expression of what counts. Any idea of academia as a portfolio of diverse
undertakings would seem to be excluded tout court. In addition, as we have already
established, demonstrating what counts and moreover what counts as excellence is
an entirely arbitrary process that is prone to radical uncertainty and polarized
opinion (cf. Lamont 2009). Yet the way with which knowledge is evaluated and
excellence attributed is entirely dependent upon academics forcing knowledge into
physical and measurable manifestations or in REF parlance, units-of-assessment,
which academics attempt to satisfy through research outputs and impacts.
To our mind, a belief that research can be unproblematically converted into a
product that can be measured and controlled in purely market terms is false. Market
competition is necessarily zero-sum and produces an endless spiral of winners and
losers. Of course, research is not a market product in this sense. It is a human
process. While some sensible absolute criterion of accountability is clearly
important in order to establish reasonable minimum standards, and ensure a fair
days work for a fair days pay (as it were), it would seem hardly necessary to
colonize the entire academic research agenda organized in five/six-year cycles via a
bureaucratic revolution of nightmarish proportions for this modest goal to be
achieved. One could be forgiven for thinking that the initial audit trail, initiated by
Thatcher in 1986, drawing on a library of neoliberal thinkers, contained within its
rationale, a deep distrust of academics and a pervasive anti-intellectualism. If
evaluation of research should be focused on anything, it might be in determining
how academics can improve a process that is constantly evolving, instead of
providing a false sense of accomplishment.
The compartmentalization of research into a 4 9 4 framework, and similarly the
modularization and slenderization of university education (cf. McGettigan 2013),
suggests that knowledge may be contained and stored in neat boxes. It also intimates
ownership and a sense that academic outputs are an individual or institution’s
property, where it might be more helpful and profitable to think of ideas not as
academic capital, but what Hannah Arendt (1958) calls, a means for ‘‘public action’’.
Surely then, as Cooper (2015) argues, this orientation provides a more meaningful
basis from which to organize and achieve academic visibility and impact. Regrettably,
however, the most profound contradiction of impact evaluation in the REF is that it
actually curtails the possibility for ideas to translate into public action, where it
restricts the kinds of conversations and collaborations between academics and the
publics to those that might more easily be claimed to have impact.
For all the investment in UK HE in knowledge exchange and transfer (cf.
Watermeyer 2011, 2016) there appears an explicit bias towards knowledge not for
social action but for either commercial exploitation or what could be termed as
functionalist societal accommodation. In other words, the REF as presently
constituted, would appear to incorporate those exemplars that enable universities to
include what they perceive to be their strongest, most marketable impact case
studies. This, it can be argued cogently, is likely to be the outcome of a preparatory
process internal to individual universities where the academic promotion by
‘Excellence’ and Exclusion: The Individual Costs of Institutional Competitiveness 213
123
departments or individuals of impact case studies and other auditable content must
necessarily compete for inclusion. The kinds of public or community engagement
that generate ‘soft’ impact which are less well-represented in the REF are those at
risk, when they are not only not endorsed but actively discouraged by senior
academic and institutional managers (cf. Watermeyer 2015). The Bunyanesque
shadow of hard impacts, those engineered through tightly defined and regulated
stakeholder interactions, may likely relegate the merits of public interactions to
obscurity. In a race to embrace the triple-helix (cf. Leydesdorff and Etzkowitz
1996), universities seem to be denying academics the opportunity with which to
engage a broader public in a genuinely critical sense. Concurrently, notions of a
‘quadruple helix’, which might incorporate the public as an integral member of the
knowledge society, seem, at least for the immediate future, fantastical.
Conclusion
As the consummate manifestation of the competition fetish, the REF is a force with
potentially disastrous consequences for the future of the academic profession and
scientific endeavor more generally. Where the number of academics being excluded
from the process of research evaluation is so vast as to effectively dismiss the
research contribution of three major global universities, there must be questions
asked of the legitimacy of the research evaluation process; the claims of research
excellence made by universities; and the quality and extent of support provided by
universities in enabling the research endeavors of their academic staff. Furthermore,
the political and academic elites responsible for the REF surely must be forced to
heed the call of those who declaim its credibility as a sound indicator of the quality
of academic research (cf. Copeland 2013) and mechanism for improving the UK’s
research contribution (UCU 2013c).
The presidential incumbents of the British Academy and Royal Society recently
stated that, ‘‘If the present system is not encouraging researchers and scholars to pursue
the best, most profound and most important lines of research, then we need to create
one for 2020 17
that does’’ (Stern and Nurse 2014). Our analysis, similar to that posted
by the Council for the Defence of British Universities (2015), reveals that the system is
certainly not working and requires change before more damage is done to academic
identity and practice. The first change must be that academics are treated in a parity of
esteem and made eligible in a universal system of assessment. Assessment should then
be focused not on auditability but accountability and on satisfying the potential of
science, less the demands of those who try to rule it. The REF has not to date but must,
if it is to have a future, ‘‘ensure fair play for all’’ (Gill 2012).
The materialization of a democratically informed and operationalized alternative
to the REF – one that might avert competitive factionalism and facilitate an equal
and harmonious community-of-practice – necessitates consultation with the entire
membership of UK HE – an event not yet realised, perhaps currently unimaginable,
and an outcome of which academics might only speculate upon. The challenge then
17 Prospective date of the next REF.
214 R. Watermeyer, M. Olssen
123
for the UK (and international) HE community is to reach beyond a fixation with
scoring research and researchers and embrace a far more meaningful approach to
realising the creative and critical potential of its academic flock. To achieve this it
will be necessary to substantially blunt the edge of managerialism through serious
structural administrative and pedagogical reforms that will in turn re-professionalise
academics and re-empower them within their universities and within academia more
generally. This will involve a number of organizational and administrative changes
that can only be alluded to here – including perhaps reinstating the power of Senates
and reappointing academics to Councils – which might reverse the process
suggested by McCormick and Meiners (1988) in America, and implemented by
universities across the developed world, to appoint greater numbers of business and
‘lay’ advisors to Councils, as well as disestablishing closed executive boards
appointed by Vice-Chancellors. These and other reforms are now needed in order to
restore academics as the rightful custodians of the academic estate.
Open Access This article is distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, dis-
tribution, and reproduction in any medium, provided you give appropriate credit to the original
author(s) and the source, provide a link to the Creative Commons license, and indicate if changes were
made.
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