Essay

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Name of Company: Strategic Analysis

Key Internal & External Environmental Factors and Strategic Recommendations

Your Name

University of the Incarnate Word

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Table of Contents

Introduction ................................................................................................................... 5

Purpose Statement ........................................................................................................... 7

Mission Statement ........................................................................................................... 7

Executive Leadership ...................................................................................................... 8

The External Environment ............................................................................................ 10

Remote Environment ......................................................................................... 10

Economic Factors .................................................................................. 10

Social Factors ........................................................................................ 13

Political Factors ..................................................................................... 14

Technological Factors ............................................................................ 15

Ecological Factors .................................................................................. 16

Industry Environment ........................................................................................ 17

Porter’s Five Forces ............................................................................... 17

Industry Competitors/Intensity of Rivalry ................................... 17

Threat of New Entrants............................................................... 19

Bargaining Power of Suppliers ................................................... 20

Bargaining Power of Buyers ....................................................... 21

Threat of Substitutes ................................................................... 22

Operating Environment ..................................................................................... 23

Competitors ........................................................................................... 23

Creditors ................................................................................................ 25

Customers .............................................................................................. 26

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Labor ..................................................................................................... 27

Suppliers ................................................................................................ 28

Implications of Catholic Social Teaching on the External Environment ............. 29

The Internal Environment ............................................................................................. 31

SWOT Analysis................................................................................................. 31

Strengths ................................................................................................ 31

Weaknesses............................................................................................ 33

Opportunities ......................................................................................... 34

Threats ................................................................................................... 35

Core Capabilities ............................................................................................... 36

Comparison with Past Performance ................................................................... 37

Comparison with Competitors ........................................................................... 38

BCG Matrix....................................................................................................... 39

Cash Cows ............................................................................................. 39

Stars ....................................................................................................... 41

Dogs ...................................................................................................... 42

Question Marks ...................................................................................... 43

Implications of Catholic Social Teaching on the Internal Environment .............. 44

Long-Term Objectives and Strategies ............................................................................ 46

Strategy #1 ........................................................................................................ 46

Objective #1........................................................................................... 46

Implementation ...................................................................................... 46

Cost/Benefits ......................................................................................... 48

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Measurement of Results ......................................................................... 49

Strategy #2 ........................................................................................................ 50

Objective #2........................................................................................... 50

Implementation ...................................................................................... 50

Cost/Benefits ......................................................................................... 52

Measurement of Results ......................................................................... 53

Strategy #3 ........................................................................................................ 54

Objective #3........................................................................................... 54

Implementation ...................................................................................... 54

Cost/Benefits ......................................................................................... 56

Measurement of Results ......................................................................... 57

Strategy #4 ........................................................................................................ 58

Objective #4........................................................................................... 58

Implementation ...................................................................................... 58

Cost/Benefits ......................................................................................... 60

Measurement of Results ......................................................................... 61

Implications of Catholic Social Teaching on the Strategies & Objectives ........... 62

Conclusion .................................................................................................................... 65

References .................................................................................................................... 67

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Name of Company: Strategic Analysis

Key Internal & External Environmental Factors and Strategic Recommendations

Notice that the title of the paper is the heading for the introduction. You do not need to

write a separate abstract for this paper assignment. Your introduction will be the start of your

paper. Be sure to write your paper as a technical report, not as a narrative or story. Include

important facts about the company and cite your sources throughout your paper. Create a

References page to document the resources you use. Start a new section with a heading. Be

consistent with your headings.

Purpose Statement

The purpose of this paper is to…

Mission Statement

A mission statement is defined as “….” (textbook authors, year). Include a transition

sentence. Then find the company’s mission statement and include it. Use quotations to indicate

you are writing it word-for-word and cite the source.

Executive Leadership

In this section, talk about some of the executive leaders. This is not intended to be a list

of the leaders, but an integration of the leaders and how they worked together (or not) and how

they affected Six Flags. Do not include a picture of the leader unless it is important to your

paper. You can always include an Appendix at the very end if you want to include them so they

don’t take up report space.

The External Environment

The external environment is defined as “definition here” (textbook authors, year).

Transition sentence goes here.

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Remote Environment

The remote environment is defined as “definition here” (textbook authors, year). You will

write a paragraph transitioning to the remote environment. Also, notice the subheading

(secondary heading) for Remote Environment. This shows the reader that this is a topic under the

main heading.

Economic factors. Economic factors are defined as “definition here” (textbook authors,

year). Notice this third-level heading is indented and the second word starts with a lower case.

There is also a period after the heading. A fourth level heading (like the one you will use for

Porter’s Five Forces) will be just like the third-level heading, but it will also be italicized.

If you do include a figure or table, you must give it a label, title, and citation. See the

Figure 1 example below. Also be sure to talk about the figure in the paragraph. For example,

Figure 1 shows that unemployment has decreased from 2010 to 2019, this means that…and then

explain why this is important.

Figure 1. Graph of U.S Unemployment. Adapted from “Bureau of Labor Statistics” by the United States Department of Labor. Bureau of Labor Statistics. Retrieved February 22,2019 from https://data.bls.gov/pdq/SurveyOutputServlet.

Social Factors. Start the sentence here.

Political Factors. Start the sentence here.

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Technological Factors. Start the sentence here.

Ecological Factors. Start the sentence here.

Industry Environment

The industry environment goes back to a second level heading and the sentence starts the

line below the heading.

Porter’s Five Forces. The first letter in Porter’s Five Forces is capitalized because it is

the name of the concept.

Industry competitors/Intensity of rivalry. Notice this fourth-level heading is similar to

the third-level heading, but is italicized. This should give you a good start for your paper. Please

let me know if you have any questions.

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References

Pearce, J. A., & Robinson, R. B. (2015). Strategic management: Planning for domestic & global

competition. New York, NY: McGraw Hill Education.