Excel Data Analysis

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Example.rtf

FREQUENCIES VARIABLES=x1 x2 x3 x4 x5 x6 x7 x8 x9 x10 x11 x12 x13 x14 x15 x16 x17 x18 x19 x20 x21

x22 x23 x24 x25 x26 x27 x28 x29

/STATISTICS=MEAN MEDIAN MODE

/ORDER=ANALYSIS.

Frequencies

Statistics

X1 -- Try New and Different Things

X2 -- Party Person

X3 -- People Come to Me

X4 -- Avoid Fried Foods

X5 -- Likes to Go Out Socially

N

Valid

377

377

377

377

377

Missing

0

0

0

0

0

Mean

5.44

4.30

5.27

4.07

4.44

Median

7.00

4.00

5.00

4.00

4.00

Mode

7

4

5

3

4

Statistics

X6 -- Friends Come to Me

X7 -- Self-Confident

X8 -- Eat Balanced, Nutritious Meals

X9 -- Buy New Products

X10 -- Careful about What I Eat

N

Valid

377

377

377

377

377

Missing

0

0

0

0

0

Mean

5.31

4.68

4.53

5.66

4.42

Median

5.00

5.00

5.00

6.00

4.00

Mode

5

5

5

7

4

Statistics

X11 -- Try New Brands

X12 -- Friendly Employees

X13 -- Fun Place to Eat

X14 -- Large Size Portions

X15 -- Fresh Food

N

Valid

377

377

377

377

377

Missing

0

0

0

0

0

Mean

5.47

3.69

4.59

4.50

5.79

Median

7.00

4.00

5.00

5.00

6.00

Mode

7

5

5

6

7

Statistics

X16 -- Reasonable Prices

X17 -- Attractive Interior

X18 -- Excellent Food Taste

X19 -- Knowledgeable Employees

X20 -- Proper Food Temperature

N

Valid

377

377

377

377

377

Missing

0

0

0

0

0

Mean

4.33

4.67

5.34

3.59

4.53

Median

4.00

5.00

5.00

4.00

5.00

Mode

4

5

5

4

5

Statistics

X21 -- Speed of Service

X22 -- Satisfaction

X23 -- Likely to Return

X24 -- Likely to Recommend

X25 -- Frequency of Eating at . . . ??

N

Valid

377

377

377

377

377

Missing

0

0

0

0

0

Mean

5.25

4.84

4.48

3.78

3.26

Median

7.00

5.00

4.00

4.00

3.00

Mode

7

4

4

4

3

Statistics

X26 -- Price

X27 -- Food Quality

X28 -- Atmosphere

X29 -- Service

N

Valid

377

377

377

377

Missing

0

0

0

0

Mean

2.31

1.63

3.32

2.76

Median

2.00

1.00

3.00

3.00

Mode

1

1

3

2

Frequency Table

X1 -- Try New and Different Things

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

6

1.6

1.6

1.6

3

96

25.5

25.5

27.1

4

58

15.4

15.4

42.4

Strongly Agree

217

57.6

57.6

100.0

Total

377

100.0

100.0

X2 -- Party Person

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

10

2.7

2.7

2.7

3

65

17.2

17.2

19.9

4

156

41.4

41.4

61.3

5

107

28.4

28.4

89.7

6

27

7.2

7.2

96.8

Strongly Agree

12

3.2

3.2

100.0

Total

377

100.0

100.0

X3 -- People Come to Me

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

1

.3

.3

.3

3

35

9.3

9.3

9.5

4

62

16.4

16.4

26.0

5

109

28.9

28.9

54.9

6

104

27.6

27.6

82.5

Strongly Agree

66

17.5

17.5

100.0

Total

377

100.0

100.0

X4 -- Avoid Fried Foods

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

42

11.1

11.1

11.1

3

113

30.0

30.0

41.1

4

65

17.2

17.2

58.4

5

89

23.6

23.6

82.0

6

68

18.0

18.0

100.0

Total

377

100.0

100.0

X5 -- Likes to Go Out Socially

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

17

4.5

4.5

4.5

3

46

12.2

12.2

16.7

4

146

38.7

38.7

55.4

5

110

29.2

29.2

84.6

6

39

10.3

10.3

95.0

Strongly Agree

19

5.0

5.0

100.0

Total

377

100.0

100.0

X6 -- Friends Come to Me

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

3

32

8.5

8.5

8.5

4

52

13.8

13.8

22.3

5

124

32.9

32.9

55.2

6

106

28.1

28.1

83.3

Strongly Agree

63

16.7

16.7

100.0

Total

377

100.0

100.0

X7 -- Self-Confident

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

17

4.5

4.5

4.5

3

55

14.6

14.6

19.1

4

78

20.7

20.7

39.8

5

126

33.4

33.4

73.2

6

85

22.5

22.5

95.8

Strongly Agree

16

4.2

4.2

100.0

Total

377

100.0

100.0

X8 -- Eat Balanced, Nutritious Meals

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

17

4.5

4.5

4.5

3

73

19.4

19.4

23.9

4

84

22.3

22.3

46.2

5

109

28.9

28.9

75.1

6

83

22.0

22.0

97.1

Strongly Agree

11

2.9

2.9

100.0

Total

377

100.0

100.0

X9 -- Buy New Products

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Strongly Disagree

1

.3

.3

.3

2

2

.5

.5

.8

3

50

13.3

13.3

14.1

4

77

20.4

20.4

34.5

6

60

15.9

15.9

50.4

Strongly Agree

187

49.6

49.6

100.0

Total

377

100.0

100.0

X10 -- Careful about What I Eat

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

11

2.9

2.9

2.9

3

64

17.0

17.0

19.9

4

134

35.5

35.5

55.4

5

103

27.3

27.3

82.8

6

54

14.3

14.3

97.1

Strongly Agree

11

2.9

2.9

100.0

Total

377

100.0

100.0

X11 -- Try New Brands

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

3

77

20.4

20.4

20.4

4

90

23.9

23.9

44.3

Strongly Agree

210

55.7

55.7

100.0

Total

377

100.0

100.0

X12 -- Friendly Employees

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Strongly Disagree

6

1.6

1.6

1.6

2

90

23.9

23.9

25.5

3

46

12.2

12.2

37.7

4

107

28.4

28.4

66.0

5

128

34.0

34.0

100.0

Total

377

100.0

100.0

X13 -- Fun Place to Eat

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

6

1.6

1.6

1.6

3

33

8.8

8.8

10.3

4

126

33.4

33.4

43.8

5

158

41.9

41.9

85.7

6

54

14.3

14.3

100.0

Total

377

100.0

100.0

X14 -- Large Size Portions

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

32

8.5

8.5

8.5

3

61

16.2

16.2

24.7

4

91

24.1

24.1

48.8

5

73

19.4

19.4

68.2

6

120

31.8

31.8

100.0

Total

377

100.0

100.0

X15 -- Fresh Food

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

4

76

20.2

20.2

20.2

5

84

22.3

22.3

42.4

6

59

15.6

15.6

58.1

Strongly Agree

158

41.9

41.9

100.0

Total

377

100.0

100.0

X16 -- Reasonable Prices

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

32

8.5

8.5

8.5

3

61

16.2

16.2

24.7

4

119

31.6

31.6

56.2

5

79

21.0

21.0

77.2

6

86

22.8

22.8

100.0

Total

377

100.0

100.0

X17 -- Attractive Interior

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

6

1.6

1.6

1.6

3

49

13.0

13.0

14.6

4

90

23.9

23.9

38.5

5

156

41.4

41.4

79.8

6

71

18.8

18.8

98.7

Strongly Agree

5

1.3

1.3

100.0

Total

377

100.0

100.0

X18 -- Excellent Food Taste

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

3

11

2.9

2.9

2.9

4

79

21.0

21.0

23.9

5

126

33.4

33.4

57.3

6

92

24.4

24.4

81.7

Strongly Agree

69

18.3

18.3

100.0

Total

377

100.0

100.0

X19 -- Knowledgeable Employees

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Strongly Disagree

30

8.0

8.0

8.0

2

63

16.7

16.7

24.7

3

76

20.2

20.2

44.8

4

151

40.1

40.1

84.9

6

34

9.0

9.0

93.9

Strongly Agree

23

6.1

6.1

100.0

Total

377

100.0

100.0

X20 -- Proper Food Temperature

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

12

3.2

3.2

3.2

3

77

20.4

20.4

23.6

4

76

20.2

20.2

43.8

5

137

36.3

36.3

80.1

6

63

16.7

16.7

96.8

Strongly Agree

12

3.2

3.2

100.0

Total

377

100.0

100.0

X21 -- Speed of Service

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Strongly Disagree

14

3.7

3.7

3.7

2

28

7.4

7.4

11.1

3

55

14.6

14.6

25.7

4

71

18.8

18.8

44.6

6

1

.3

.3

44.8

Strongly Agree

208

55.2

55.2

100.0

Total

377

100.0

100.0

X22 -- Satisfaction

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

3

35

9.3

9.3

9.3

4

137

36.3

36.3

45.6

5

89

23.6

23.6

69.2

6

85

22.5

22.5

91.8

7 = Highly Satisfied

31

8.2

8.2

100.0

Total

377

100.0

100.0

X23 -- Likely to Return

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

5

1.3

1.3

1.3

3

71

18.8

18.8

20.2

4

131

34.7

34.7

54.9

5

89

23.6

23.6

78.5

6

71

18.8

18.8

97.3

Highly Likely

10

2.7

2.7

100.0

Total

377

100.0

100.0

X24 -- Likely to Recommend

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

2

57

15.1

15.1

15.1

3

108

28.6

28.6

43.8

4

111

29.4

29.4

73.2

5

68

18.0

18.0

91.2

6

27

7.2

7.2

98.4

Definitely Will Recommend

6

1.6

1.6

100.0

Total

377

100.0

100.0

X25 -- Frequency of Eating at . . . ??

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Very Infrequently

46

12.2

12.2

12.2

Somewhat Infrequently

64

17.0

17.0

29.2

Occasionally

98

26.0

26.0

55.2

Somewhat Frequently

84

22.3

22.3

77.5

Very Frequently

85

22.5

22.5

100.0

Total

377

100.0

100.0

X26 -- Price

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Most Important

127

33.7

33.7

33.7

2

88

23.3

23.3

57.0

3

80

21.2

21.2

78.2

Least Important

82

21.8

21.8

100.0

Total

377

100.0

100.0

X27 -- Food Quality

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Most Important

201

53.3

53.3

53.3

2

118

31.3

31.3

84.6

3

56

14.9

14.9

99.5

Least Important

2

.5

.5

100.0

Total

377

100.0

100.0

X28 -- Atmosphere

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Most Important

12

3.2

3.2

3.2

2

20

5.3

5.3

8.5

3

180

47.7

47.7

56.2

Least Important

165

43.8

43.8

100.0

Total

377

100.0

100.0

X29 -- Service

Frequency

Percent

Valid Percent

Cumulative Percent

Valid

Most Important

37

9.8

9.8

9.8

2

148

39.3

39.3

49.1

3

62

16.4

16.4

65.5

Least Important

130

34.5

34.5

100.0

Total

377

100.0

100.0

DESCRIPTIVES VARIABLES=x1 x2 x3 x4 x5 x6 x7 x8 x9 x10 x11 x12 x13 x14 x15 x16 x17 x18 x19 x20 x21

x22 x23 x24 x25 x26 x27 x28 x29

/STATISTICS=MEAN STDDEV VARIANCE MIN MAX.

Descriptives

Descriptive Statistics

N

Minimum

Maximum

Mean

Std. Deviation

Variance

X1 -- Try New and Different Things

377

2

7

5.44

1.853

3.433

X2 -- Party Person

377

2

7

4.30

1.025

1.050

X3 -- People Come to Me

377

2

7

5.27

1.212

1.468

X4 -- Avoid Fried Foods

377

2

6

4.07

1.305

1.702

X5 -- Likes to Go Out Socially

377

2

7

4.44

1.128

1.273

X6 -- Friends Come to Me

377

3

7

5.31

1.156

1.336

X7 -- Self-Confident

377

2

7

4.68

1.221

1.491

X8 -- Eat Balanced, Nutritious Meals

377

2

7

4.53

1.235

1.526

X9 -- Buy New Products

377

1

7

5.66

1.596

2.546

X10 -- Careful about What I Eat

377

2

7

4.42

1.106

1.223

X11 -- Try New Brands

377

3

7

5.47

1.753

3.074

X12 -- Friendly Employees

377

1

5

3.69

1.212

1.469

X13 -- Fun Place to Eat

377

2

6

4.59

.895

.802

X14 -- Large Size Portions

377

2

6

4.50

1.313

1.724

X15 -- Fresh Food

377

4

7

5.79

1.187

1.409

X16 -- Reasonable Prices

377

2

6

4.33

1.231

1.516

X17 -- Attractive Interior

377

2

7

4.67

1.018

1.036

X18 -- Excellent Food Taste

377

3

7

5.34

1.090

1.188

X19 -- Knowledgeable Employees

377

1

7

3.59

1.527

2.333

X20 -- Proper Food Temperature

377

2

7

4.53

1.174

1.378

X21 -- Speed of Service

377

1

7

5.25

2.047

4.190

X22 -- Satisfaction

377

3

7

4.84

1.126

1.267

X23 -- Likely to Return

377

2

7

4.48

1.116

1.245

X24 -- Likely to Recommend

377

2

7

3.78

1.207

1.458

X25 -- Frequency of Eating at . . . ??

377

1

5

3.26

1.311

1.719

X26 -- Price

377

1

4

2.31

1.152

1.326

X27 -- Food Quality

377

1

4

1.63

.751

.565

X28 -- Atmosphere

377

1

4

3.32

.719

.516

X29 -- Service

377

1

4

2.76

1.036

1.073

Valid N (listwise)

377

CROSSTABS

/TABLES=x5 BY x32

/FORMAT=AVALUE TABLES

/CELLS=COUNT

/COUNT ROUND CELL.

Crosstabs

Case Processing Summary

Cases

Valid

Missing

Total

N

Percent

N

Percent

N

Percent

X5 -- Likes to Go Out Socially * X32 -- Gender

377

100.0%

0

0.0%

377

100.0%

X5 -- Likes to Go Out Socially * X32 -- Gender Crosstabulation

Count

X32 -- Gender

Total

Male

Female

X5 -- Likes to Go Out Socially

2

16

1

17

3

31

15

46

4

102

44

146

5

59

51

110

6

22

17

39

Strongly Agree

15

4

19

Total

245

132

377

CROSSTABS

/TABLES=x10 BY x32

/FORMAT=AVALUE TABLES

/CELLS=COUNT

/COUNT ROUND CELL.

Crosstabs

Case Processing Summary

Cases

Valid

Missing

Total

N

Percent

N

Percent

N

Percent

X10 -- Careful about What I Eat * X32 -- Gender

377

100.0%

0

0.0%

377

100.0%

X10 -- Careful about What I Eat * X32 -- Gender Crosstabulation

Count

X32 -- Gender

Total

Male

Female

X10 -- Careful about What I Eat

2

6

5

11

3

30

34

64

4

94

40

134

5

73

30

103

6

42

12

54

Strongly Agree

0

11

11

Total

245

132

377

CROSSTABS

/TABLES=x10 BY x26

/FORMAT=AVALUE TABLES

/CELLS=COUNT

/COUNT ROUND CELL.

Crosstabs

Case Processing Summary

Cases

Valid

Missing

Total

N

Percent

N

Percent

N

Percent

X10 -- Careful about What I Eat * X26 -- Price

377

100.0%

0

0.0%

377

100.0%

X10 -- Careful about What I Eat * X26 -- Price Crosstabulation

Count

X26 -- Price

Most Important

2

3

Least Important

X10 -- Careful about What I Eat

2

4

2

1

4

3

36

5

15

8

4

31

32

36

35

5

46

33

16

8

6

10

16

10

18

Strongly Agree

0

0

2

9

Total

127

88

80

82

X10 -- Careful about What I Eat * X26 -- Price Crosstabulation

Count

Total

X10 -- Careful about What I Eat

2

11

3

64

4

134

5

103

6

54

Strongly Agree

11

Total

377

CORRELATIONS

/VARIABLES=x1 x2 x3 x4 x5 x6 x7 x8 x9 x10

/PRINT=TWOTAIL NOSIG

/MISSING=PAIRWISE.

Correlations

Correlations

X1 -- Try New and Different Things

X2 -- Party Person

X3 -- People Come to Me

X4 -- Avoid Fried Foods

X1 -- Try New and Different Things

Pearson Correlation

1

.369**

.121*

-.274**

Sig. (2-tailed)

.000

.018

.000

N

377

377

377

377

X2 -- Party Person

Pearson Correlation

.369**

1

.208**

-.405**

Sig. (2-tailed)

.000

.000

.000

N

377

377

377

377

X3 -- People Come to Me

Pearson Correlation

.121*

.208**

1

-.152**

Sig. (2-tailed)

.018

.000

.003

N

377

377

377

377

X4 -- Avoid Fried Foods

Pearson Correlation

-.274**

-.405**

-.152**

1

Sig. (2-tailed)

.000

.000

.003

N

377

377

377

377

X5 -- Likes to Go Out Socially

Pearson Correlation

.302**

.711**

.066

-.309**

Sig. (2-tailed)

.000

.000

.203

.000

N

377

377

377

377

X6 -- Friends Come to Me

Pearson Correlation

.104*

.179**

.794**

-.139**

Sig. (2-tailed)

.043

.000

.000

.007

N

377

377

377

377

X7 -- Self-Confident

Pearson Correlation

.204**

.215**

.458**

-.160**

Sig. (2-tailed)

.000

.000

.000

.002

N

377

377

377

377

X8 -- Eat Balanced, Nutritious Meals

Pearson Correlation

-.157**

-.403**

-.131*

.791**

Sig. (2-tailed)

.002

.000

.011

.000

N

377

377

377

377

X9 -- Buy New Products

Pearson Correlation

.688**

.304**

.144**

-.310**

Sig. (2-tailed)

.000

.000

.005

.000

N

377

377

377

377

X10 -- Careful about What I Eat

Pearson Correlation

-.041

-.235**

-.084

.666**

Sig. (2-tailed)

.428

.000

.103

.000

N

377

377

377

377

Correlations

X5 -- Likes to Go Out Socially

X6 -- Friends Come to Me

X7 -- Self-Confident

X8 -- Eat Balanced, Nutritious Meals

X1 -- Try New and Different Things

Pearson Correlation

.302**

.104*

.204**

-.157**

Sig. (2-tailed)

.000

.043

.000

.002

N

377

377

377

377

X2 -- Party Person

Pearson Correlation

.711**

.179**

.215**

-.403**

Sig. (2-tailed)

.000

.000

.000

.000

N

377

377

377

377

X3 -- People Come to Me

Pearson Correlation

.066

.794**

.458**

-.131*

Sig. (2-tailed)

.203

.000

.000

.011

N

377

377

377

377

X4 -- Avoid Fried Foods

Pearson Correlation

-.309**

-.139**

-.160**

.791**

Sig. (2-tailed)

.000

.007

.002

.000

N

377

377

377

377

X5 -- Likes to Go Out Socially

Pearson Correlation

1

.013

.101*

-.362**

Sig. (2-tailed)

.806

.050

.000

N

377

377

377

377

X6 -- Friends Come to Me

Pearson Correlation

.013

1

.342**

-.152**

Sig. (2-tailed)

.806

.000

.003

N

377

377

377

377

X7 -- Self-Confident

Pearson Correlation

.101*

.342**

1

-.102*

Sig. (2-tailed)

.050

.000

.047

N

377

377

377

377

X8 -- Eat Balanced, Nutritious Meals

Pearson Correlation

-.362**

-.152**

-.102*

1

Sig. (2-tailed)

.000

.003

.047

N

377

377

377

377

X9 -- Buy New Products

Pearson Correlation

.239**

.172**

.187**

-.327**

Sig. (2-tailed)

.000

.001

.000

.000

N

377

377

377

377

X10 -- Careful about What I Eat

Pearson Correlation

-.171**

-.095

-.067

.732**

Sig. (2-tailed)

.001

.066

.196

.000

N

377

377

377

377

Correlations

X9 -- Buy New Products

X10 -- Careful about What I Eat

X1 -- Try New and Different Things

Pearson Correlation

.688**

-.041

Sig. (2-tailed)

.000

.428

N

377

377

X2 -- Party Person

Pearson Correlation

.304**

-.235**

Sig. (2-tailed)

.000

.000

N

377

377

X3 -- People Come to Me

Pearson Correlation

.144**

-.084

Sig. (2-tailed)

.005

.103

N

377

377

X4 -- Avoid Fried Foods

Pearson Correlation

-.310**

.666**

Sig. (2-tailed)

.000

.000

N

377

377

X5 -- Likes to Go Out Socially

Pearson Correlation

.239**

-.171**

Sig. (2-tailed)

.000

.001

N

377

377

X6 -- Friends Come to Me

Pearson Correlation

.172**

-.095

Sig. (2-tailed)

.001

.066

N

377

377

X7 -- Self-Confident

Pearson Correlation

.187**

-.067

Sig. (2-tailed)

.000

.196

N

377

377

X8 -- Eat Balanced, Nutritious Meals

Pearson Correlation

-.327**

.732**

Sig. (2-tailed)

.000

.000

N

377

377

X9 -- Buy New Products

Pearson Correlation

1

-.189**

Sig. (2-tailed)

.000

N

377

377

X10 -- Careful about What I Eat

Pearson Correlation

-.189**

1

Sig. (2-tailed)

.000

N

377

377

**. Correlation is significant at the 0.01 level (2-tailed).

*. Correlation is significant at the 0.05 level (2-tailed).

CORRELATIONS

/VARIABLES=x11 x12 x13 x14 x15 x16 x17 x18 x19 x20

/PRINT=TWOTAIL NOSIG

/MISSING=PAIRWISE.

Correlations

Correlations

X11 -- Try New Brands

X12 -- Friendly Employees

X13 -- Fun Place to Eat

X14 -- Large Size Portions

X11 -- Try New Brands

Pearson Correlation

1

.804**

-.048

.011

Sig. (2-tailed)

.000

.355

.836

N

377

377

377

377

X12 -- Friendly Employees

Pearson Correlation

.804**

1

-.130*

-.040

Sig. (2-tailed)

.000

.012

.435

N

377

377

377

377

X13 -- Fun Place to Eat

Pearson Correlation

-.048

-.130*

1

.395**

Sig. (2-tailed)

.355

.012

.000

N

377

377

377

377

X14 -- Large Size Portions

Pearson Correlation

.011

-.040

.395**

1

Sig. (2-tailed)

.836

.435

.000

N

377

377

377

377

X15 -- Fresh Food

Pearson Correlation

.101*

.392**

-.028

.112*

Sig. (2-tailed)

.049

.000

.585

.029

N

377

377

377

377

X16 -- Reasonable Prices

Pearson Correlation

-.027

-.049

.386**

.959**

Sig. (2-tailed)

.603

.347

.000

.000

N

377

377

377

377

X17 -- Attractive Interior

Pearson Correlation

-.044

-.109*

.675**

.287**

Sig. (2-tailed)

.392

.035

.000

.000

N

377

377

377

377

X18 -- Excellent Food Taste

Pearson Correlation

.147**

.382**

.036

.022

Sig. (2-tailed)

.004

.000

.480

.675

N

377

377

377

377

X19 -- Knowledgeable Employees

Pearson Correlation

.474**

.622**

.146**

.085

Sig. (2-tailed)

.000

.000

.005

.098

N

377

377

377

377

X20 -- Proper Food Temperature

Pearson Correlation

.055

.037

.083

.064

Sig. (2-tailed)

.287

.471

.106

.213

N

377

377

377

377

Correlations

X15 -- Fresh Food

X16 -- Reasonable Prices

X17 -- Attractive Interior

X18 -- Excellent Food Taste

X11 -- Try New Brands

Pearson Correlation

.101*

-.027

-.044

.147**

Sig. (2-tailed)

.049

.603

.392

.004

N

377

377

377

377

X12 -- Friendly Employees

Pearson Correlation

.392**

-.049

-.109*

.382**

Sig. (2-tailed)

.000

.347

.035

.000

N

377

377

377

377

X13 -- Fun Place to Eat

Pearson Correlation

-.028

.386**

.675**

.036

Sig. (2-tailed)

.585

.000

.000

.480

N

377

377

377

377

X14 -- Large Size Portions

Pearson Correlation

.112*

.959**

.287**

.022

Sig. (2-tailed)

.029

.000

.000

.675

N

377

377

377

377

X15 -- Fresh Food

Pearson Correlation

1

.135**

-.011

.784**

Sig. (2-tailed)

.009

.836

.000

N

377

377

377

377

X16 -- Reasonable Prices

Pearson Correlation

.135**

1

.265**

.089

Sig. (2-tailed)

.009

.000

.085

N

377

377

377

377

X17 -- Attractive Interior

Pearson Correlation

-.011

.265**

1

-.084

Sig. (2-tailed)

.836

.000

.102

N

377

377

377

377

X18 -- Excellent Food Taste

Pearson Correlation

.784**

.089

-.084

1

Sig. (2-tailed)

.000

.085

.102

N

377

377

377

377

X19 -- Knowledgeable Employees

Pearson Correlation

.409**

.120*

.107*

.391**

Sig. (2-tailed)

.000

.020

.038

.000

N

377

377

377

377

X20 -- Proper Food Temperature

Pearson Correlation

.489**

.095

.182**

.587**

Sig. (2-tailed)

.000

.064

.000

.000

N

377

377

377

377

Correlations

X19 -- Knowledgeable Employees

X20 -- Proper Food Temperature

X11 -- Try New Brands

Pearson Correlation

.474**

.055

Sig. (2-tailed)

.000

.287

N

377

377

X12 -- Friendly Employees

Pearson Correlation

.622**

.037

Sig. (2-tailed)

.000

.471

N

377

377

X13 -- Fun Place to Eat

Pearson Correlation

.146**

.083

Sig. (2-tailed)

.005

.106

N

377

377

X14 -- Large Size Portions

Pearson Correlation

.085

.064

Sig. (2-tailed)

.098

.213

N

377

377

X15 -- Fresh Food

Pearson Correlation

.409**

.489**

Sig. (2-tailed)

.000

.000

N

377

377

X16 -- Reasonable Prices

Pearson Correlation

.120*

.095

Sig. (2-tailed)

.020

.064

N

377

377

X17 -- Attractive Interior

Pearson Correlation

.107*

.182**

Sig. (2-tailed)

.038

.000

N

377

377

X18 -- Excellent Food Taste

Pearson Correlation

.391**

.587**

Sig. (2-tailed)

.000

.000

N

377

377

X19 -- Knowledgeable Employees

Pearson Correlation

1

.185**

Sig. (2-tailed)

.000

N

377

377

X20 -- Proper Food Temperature

Pearson Correlation

.185**

1

Sig. (2-tailed)

.000

N

377

377

**. Correlation is significant at the 0.01 level (2-tailed).

*. Correlation is significant at the 0.05 level (2-tailed).

CORRELATIONS

/VARIABLES=x16 x17 x18 x19 x20

/PRINT=TWOTAIL NOSIG

/MISSING=PAIRWISE.

Correlations

Correlations

X16 -- Reasonable Prices

X17 -- Attractive Interior

X18 -- Excellent Food Taste

X16 -- Reasonable Prices

Pearson Correlation

1

.265**

.089

Sig. (2-tailed)

.000

.085

N

377

377

377

X17 -- Attractive Interior

Pearson Correlation

.265**

1

-.084

Sig. (2-tailed)

.000

.102

N

377

377

377

X18 -- Excellent Food Taste

Pearson Correlation

.089

-.084

1

Sig. (2-tailed)

.085

.102

N

377

377

377

X19 -- Knowledgeable Employees

Pearson Correlation

.120*

.107*

.391**

Sig. (2-tailed)

.020

.038

.000

N

377

377

377

X20 -- Proper Food Temperature

Pearson Correlation

.095

.182**

.587**

Sig. (2-tailed)

.064

.000

.000

N

377

377

377

Correlations

X19 -- Knowledgeable Employees

X20 -- Proper Food Temperature

X16 -- Reasonable Prices

Pearson Correlation

.120*

.095

Sig. (2-tailed)

.020

.064

N

377

377

X17 -- Attractive Interior

Pearson Correlation

.107*

.182**

Sig. (2-tailed)

.038

.000

N

377

377

X18 -- Excellent Food Taste

Pearson Correlation

.391**

.587**

Sig. (2-tailed)

.000

.000

N

377

377

X19 -- Knowledgeable Employees

Pearson Correlation

1

.185**

Sig. (2-tailed)

.000

N

377

377

X20 -- Proper Food Temperature

Pearson Correlation

.185**

1

Sig. (2-tailed)

.000

N

377

377

**. Correlation is significant at the 0.01 level (2-tailed).

*. Correlation is significant at the 0.05 level (2-tailed).

REGRESSION

/MISSING LISTWISE

/STATISTICS COEFF OUTS R ANOVA

/CRITERIA=PIN(.05) POUT(.10)

/NOORIGIN

/DEPENDENT x22

/METHOD=ENTER x1 x2 x3 x4 x5 x6 x7 x8 x9 x10.

Regression

Variables Entered/Removed a

Model

Variables Entered

Variables Removed

Method

1

X10 -- Careful about What I Eat, X1 -- Try New and Different Things , X6 -- Friends Come to Me, X5 -- Likes to Go Out Socially, X7 -- Self-Confident, X9 -- Buy New Products, X4 -- Avoid Fried Foods, X2 -- Party Person, X3 -- People Come to Me, X8 -- Eat Balanced, Nutritious Mealsb

.

Enter

a. Dependent Variable: X22 -- Satisfaction

b. All requested variables entered.

Model Summary

Model

R

R Square

Adjusted R Square

Std. Error of the Estimate

1

.718a

.516

.503

.794

a. Predictors: (Constant), X10 -- Careful about What I Eat, X1 -- Try New and Different Things , X6 -- Friends Come to Me, X5 -- Likes to Go Out Socially, X7 -- Self-Confident, X9 -- Buy New Products, X4 -- Avoid Fried Foods, X2 -- Party Person, X3 -- People Come to Me, X8 -- Eat Balanced, Nutritious Meals

ANOVA a

Model

Sum of Squares

df

Mean Square

F

Sig.

1

Regression

245.943

10

24.594

39.051

.000b

Residual

230.508

366

.630

Total

476.451

376

a. Dependent Variable: X22 -- Satisfaction

b. Predictors: (Constant), X10 -- Careful about What I Eat, X1 -- Try New and Different Things , X6 -- Friends Come to Me, X5 -- Likes to Go Out Socially, X7 -- Self-Confident, X9 -- Buy New Products, X4 -- Avoid Fried Foods, X2 -- Party Person, X3 -- People Come to Me, X8 -- Eat Balanced, Nutritious Meals

Coefficients a

Model

Unstandardized Coefficients

Standardized Coefficients

t

Sig.

B

Std. Error

Beta

1

(Constant)

4.825

.406

11.873

.000

X1 -- Try New and Different Things

.209

.033

.344

6.301

.000

X2 -- Party Person

.060

.062

.055

.974

.331

X3 -- People Come to Me

.023

.059

.024

.385

.700

X4 -- Avoid Fried Foods

-.260

.056

-.302

-4.684

.000

X5 -- Likes to Go Out Socially

-.054

.053

-.054

-1.016

.310

X6 -- Friends Come to Me

.186

.059

.191

3.129

.002

X7 -- Self-Confident

-.033

.039

-.036

-.857

.392

X8 -- Eat Balanced, Nutritious Meals

.214

.065

.235

3.290

.001

X9 -- Buy New Products

.006

.038

.009

.172

.863

X10 -- Careful about What I Eat

-.461

.057

-.453

-8.116

.000

a. Dependent Variable: X22 -- Satisfaction

REGRESSION

/MISSING LISTWISE

/STATISTICS COEFF OUTS R ANOVA

/CRITERIA=PIN(.05) POUT(.10)

/NOORIGIN

/DEPENDENT x22

/METHOD=ENTER x11 x12 x13 x14 x15 x16 x17 x18 x19 x20.

Regression

Variables Entered/Removed a

Model

Variables Entered

Variables Removed

Method

1

X20 -- Proper Food Temperature, X12 -- Friendly Employees, X14 -- Large Size Portions, X17 -- Attractive Interior, X15 -- Fresh Food, X19 -- Knowledgeable Employees, X13 -- Fun Place to Eat, X11 -- Try New Brands, X18 -- Excellent Food Taste, X16 -- Reasonable Pricesb

.

Enter

a. Dependent Variable: X22 -- Satisfaction

b. All requested variables entered.

Model Summary

Model

R

R Square

Adjusted R Square

Std. Error of the Estimate

1

.769a

.591

.580

.730

a. Predictors: (Constant), X20 -- Proper Food Temperature, X12 -- Friendly Employees, X14 -- Large Size Portions, X17 -- Attractive Interior, X15 -- Fresh Food, X19 -- Knowledgeable Employees, X13 -- Fun Place to Eat, X11 -- Try New Brands, X18 -- Excellent Food Taste, X16 -- Reasonable Prices

ANOVA a

Model

Sum of Squares

df

Mean Square

F

Sig.

1

Regression

281.595

10

28.160

52.892

.000b

Residual

194.856

366

.532

Total

476.451

376

a. Dependent Variable: X22 -- Satisfaction

b. Predictors: (Constant), X20 -- Proper Food Temperature, X12 -- Friendly Employees, X14 -- Large Size Portions, X17 -- Attractive Interior, X15 -- Fresh Food, X19 -- Knowledgeable Employees, X13 -- Fun Place to Eat, X11 -- Try New Brands, X18 -- Excellent Food Taste, X16 -- Reasonable Prices

Coefficients a

Model

Unstandardized Coefficients

Standardized Coefficients

t

Sig.

B

Std. Error

Beta

1

(Constant)

-.871

.319

-2.728

.007

X11 -- Try New Brands

.093

.043

.144

2.171

.031

X12 -- Friendly Employees

.268

.074

.289

3.615

.000

X13 -- Fun Place to Eat

.322

.065

.256

4.959

.000

X14 -- Large Size Portions

.083

.111

.097

.749

.454

X15 -- Fresh Food

.445

.058

.469

7.619

.000

X16 -- Reasonable Prices

.050

.117

.055

.425

.671

X17 -- Attractive Interior

-.091

.055

-.082

-1.651

.099

X18 -- Excellent Food Taste

-.352

.070

-.340

-5.006

.000

X19 -- Knowledgeable Employees

-.012

.035

-.017

-.354

.724

X20 -- Proper Food Temperature

.423

.047

.441

9.099

.000

a. Dependent Variable: X22 -- Satisfaction

REGRESSION

/MISSING LISTWISE

/STATISTICS COEFF OUTS R ANOVA

/CRITERIA=PIN(.05) POUT(.10)

/NOORIGIN

/DEPENDENT x22

/METHOD=ENTER x16 x17 x18 x19 x20.

Regression

Variables Entered/Removed a

Model

Variables Entered

Variables Removed

Method

1

X20 -- Proper Food Temperature, X16 -- Reasonable Prices, X19 -- Knowledgeable Employees, X17 -- Attractive Interior, X18 -- Excellent Food Tasteb

.

Enter

a. Dependent Variable: X22 -- Satisfaction

b. All requested variables entered.

Model Summary

Model

R

R Square

Adjusted R Square

Std. Error of the Estimate

1

.639a

.408

.400

.872

a. Predictors: (Constant), X20 -- Proper Food Temperature, X16 -- Reasonable Prices, X19 -- Knowledgeable Employees, X17 -- Attractive Interior, X18 -- Excellent Food Taste

ANOVA a

Model

Sum of Squares

df

Mean Square

F

Sig.

1

Regression

194.360

5

38.872

51.123

.000b

Residual

282.091

371

.760

Total

476.451

376

a. Dependent Variable: X22 -- Satisfaction

b. Predictors: (Constant), X20 -- Proper Food Temperature, X16 -- Reasonable Prices, X19 -- Knowledgeable Employees, X17 -- Attractive Interior, X18 -- Excellent Food Taste

Coefficients a

Model

Unstandardized Coefficients

Standardized Coefficients

t

Sig.

B

Std. Error

Beta

1

(Constant)

.917

.329

2.785

.006

X16 -- Reasonable Prices

.171

.038

.187

4.480

.000

X17 -- Attractive Interior

.066

.049

.060

1.359

.175

X18 -- Excellent Food Taste

.102

.057

.099

1.786

.075

X19 -- Knowledgeable Employees

.206

.033

.280

6.328

.000

X20 -- Proper Food Temperature

.351

.050

.366

7.062

.000

a. Dependent Variable: X22 -- Satisfaction