Programming and scheduling case study. 1200 words ( +/ - 10%) per student. Based upon a provided case or example the group must develop an appropriate programme for the venue and schedule the programme appropriately.

1 HEP: HEP: NSW5028/CRICOS Provider Code NSW00246M © Laureate International Universities 2016

Assessment Brief

Program

Bachelor of Business

Subject code

EVT207A

Subject name

Event Venue Management

Assessment title Assessment 3 - Programming and scheduling case study

Group or individual assessment

Group or individual

Length

1200 words (+/- 10%) per student

Learning outcomes addressed

This assessment addresses the following learning outcomes:

e) Examine the contribution of venue management processes, systems and technologies in revenue generation.

Submission date

11:55pm Sunday of week 10

Total marks

100 Marks

Weighting

40%

Results

Assessment Brief:

Refer to the case study document ‘Outdoors Sports Venues Infrastructure Policy’ and undertake the following: Note: any venues you select and use in your assessment must be listed in this document. Additionally do not contact the council, there is sufficient information in their document to undertake this assessment. 1. Why were these particular components chosen? What was council’s intent for each component and additionally what was their intent collectively through this policy? i.e. what were they seeking to achieve by using all 4 components? 2. Choose 8 venues from the list in Appendix 1. Apply the venue classifications in the class course content to each of the 8 venues/site/ground i.e. classify/label each as (for example) purpose built, single-use or multi-use, then validate your choice of classification i.e. provide an explanation as to why you have chosen and applied that particular classification to (each respective) venue/site/ground.

2 HEP: HEP: NSW5028/CRICOS Provider Code NSW00246M © Laureate International Universities 2016

3. A. Explain how good asset management practices can assist in supporting the amenities listed in Appendix 1. You must use a minimum of 5 amenities as examples and may choose the same site/venues you specified in Question 2. The required writing style here is a practical one [not academic] i.e. write as if you were a council staff member trying to determine the best approach to manage your sites/assets. Use a normal business style/approach to your response and provide some real asset management practice examples. B. Your response should:

• State what the approach or practice is;

• Confirm the overall intent of this approach / practice application;

• State what key works should be done or addressed [min of 3 & max of 5];

• Explain and validate your choice of practice/approach and tasks – confirm WHY these are important and HOW each would be of benefit.

4. Discuss how Council determines the success of their sporting pavilions (this requires analytical reading & writing). Read Sections 4.1 & 4.2 (4.3 if choosing a tennis site), then discuss the factors in general. For example, whether their approach to priority of design is sensible, and why or why not, or whether these criteria (state which ones) produce the required outcome for the ‘amenity standards’ of the relevant categories such as neighbourhood, local, district and regional venues, and why/why not. Incorporate examples in your responses clearly stating which venue, how it’s a relevant example (and what of) as well as relating this back to the policy. 5. Council’s approach to venue use leans towards multiple purposes presumably to offset the operational running costs and likely to avoid the need to build more venues The following mimics tasks council staff might use to determine venue use policies, as well as a pre-cursor to venue design. A. Identify 2-3 venues [from Appendix 1), explain their uses & likely revenue sources and classify each using council & venue classifications. B. Critically analyse council’s revenue generation approach to their sport / event venues using your chosen venues. Provide your opinion as to what they could do differently or how they could maximize what they currently do. Be clear about what the likely benefit would be and ensure it’s realistic.

3 HEP: HEP: NSW5028/CRICOS Provider Code NSW00246M © Laureate International Universities 2016

Marking Criteria

High

Distinction

18-20

points

Distinction

14-16

points

Credit

9-13

points

Pass

6-8 points

Fail

0-5

points

1. Assess each of the four components,

Formulate your view and provide your

explanation as to the rationale of

selection for each.

2 A. 8 venues/sites/grounds listed with

(course identified) venue classifications

applied.

2 B. Student’s rationale as to why they

chose specific classifications and have

specified how each choice/classification is

best suited to each venue/site/ground.

Classification listed and explained

3 A. Comprehensive assessment from

students’ perspective as to how good asset

management practices can support the

identified venues [min of 5 from case study].

3 B. Approach / practice clearly identified

and overarching purpose confirmed. At

least 3 key works proposed and students

have clearly demonstrated why the chosen

practices/approaches and tasks are

important and what their respective benefits

would be.

Showed good understanding

of asset management and used 5 amenities

as examples.

4. The success factors of the sporting

pavilions and how they are determined

discussed. Examples used.

5. A. 2-3 venues identified, explained (uses

& revenue sources) and classified (council &

venue classifications).

B. Critical analysis of council’s revenue

generation approach to their sport venues

with a focus on the venues as identified in

5A.