Business report

This project Will help the students to develop business evaluation skills and mainly finance and investment

aspects. In this project, each student will select a business sector that they believe in and choose a company

of this sector to be evaluated in their report. The questions and points below can be used as guidance for

the students to write their essays. Eventually, students will develop the skills and knowledge of business

evaluation from an investment point of view, raise capital and how to manage and improve the company’s

cash flow.

Instructions:

Have an introduction to your essay.

Tell us why do you believe in this sector and why this company?

Run a SWOT analysis of this company.

Who are the main competitors? What are their strengths?

What are the primary sources of income for this company?

How will you increase the revenue for this company?

What are the primary sources of expenses for this company?

If you are the CEO of the company, what will be your next marketing campaign?

How would you overcome Covid-19 challenges for this company?

If this company wants to expand, what will be your plan?

Do you this the bank will lend you for your expansion plan? And why?

What would you tell the investors about the prospective risk related to this business?

Notes:

Have your essay as a report, not questions and answers.

The report length should be + 1,500 words (+4 pages).

To improve your essay, have some tables and graphs.