ENT3100 Innovation and Entrepreneurship

Task and Details

Individual or Group

Weighting

Unit learning outcomes that this assessment task related to

Assessment due date

1. Mid-term Test during the class

Individual

15%

ULO1

Due: week 6

2A. Business canvas Model

Group

25%

ULOs 2, 3, 4, 5

and 6

Due: week 9

2B. Verbal pitch

Group

10%

ULO 7

Due: week 10 & 11

3. Exam

Individual

50%

ULOs 1, 2, 3, 4,

5, 6 and 7

TBA

HD 100-80%

D

79-70%

C

69-60%

P

59-50%

F 49-0%

Introduction and background (10%)

Coherent introduction to both the report and the issue(s) under consideration incorporating thorough background

information

The introduction grab attention, provides a succinct explanation of the purpose and structure of Business Model

Canvas

Sound introduction to the report and/or the issue under investigation. Key background Details provided

Introduction is unclear and little background information is provided

No attempt

Problem

Comprehensive and

Social problem

Application of

Limited

No attempt

Definition

effective discussion

identified clearly

creative thinking

evidence of the

(15%)

of the

through a creative

tools to

use of creative

social problem

thinking tools and

uncover

thinking tools to

identified with key

good use of

opportunities to

uncover

references

statistics that

address identified

opportunities to

and statistics used

explain the

social issue

address

demonstrated

impact of the

identified social

clearly the impact

social problem

issue

and significance of

the social problem

Quality of

A highly innovative

A sound

An acceptable

Limited

No attempt

Solution (20%)

and creative

innovative and

solution proposed

evidence of

solution proposed

creative solution

for the social

innovation and

for the social

proposed for the

problem. Good

creative appears

problem. Excellent

social problem. A

Social Impact

in the solution

Social Impact

sound social

Theory

proposed. Little

Theory articulated.

impact theory

articulated. A

or no

Excellent

mentioned and

brief evaluation

articulation of

evaluation of the

the solution has

has been

Social Impact

solution covering

market value

conducted on the

theory. No

all key facets. The

solution.

evaluation

solution has market

conducted on

value

the solution

Business model (20%)

A creative way to identify the business model for

Clearly identified business model for innovative

The business model for the innovative

Limited or no business model presented. The

No attempt

innovative solution

solution

solution is

solution does

addressing the

addressing the

identified. The

not adequately

social problem. The

social problem.

solution addresses

or realistically

solution clearly

The solution

the social

address the

helps to address the

clearly helps to

problem. The

social problem.

Business or social problem. The

address the social

social value

The social value

social value

value creation and

generated is

generated is

generated

it is assessable

assessable and

poorly

above and beyond

articulated

articulated.

current state is

comprehensively

articulated

Conclusion

Superior

Good connection

Satisfactory

Weak

No attempt

(10%)

conclusions drawn

between analysis

connection

connection

using all relevant

and conclusion

between analysis

between

analysis.

and

analysis and

Conclusions are

conclusions

conclusions or

realistic and

recommendatio

professional

ns. Introduces

new arguments

inappropriately

Creativity

Highly Innovative

Innovative

Fair solution

Little creativity

No attempt

(10%)

Solution with

solution

provided with

shown with the

exceptional clarity

with good an

improvements

solution and no

and simplicity for

easily

possible for the

or

the

understandable

Social Impact

vague Social

Social Impact

Social Impact

Theory.

Impact

Theory

Theory.

Theory

articulated.

Research Skill

Excellent research

Good research

Satisfactory

Poor or little

No attempt

(15%)

skills on identifying

skills

research

research

relevant statistics

on identifying

skills regarding

skills

around the Social

relevant statistics

relevant expert

demonstrated

Problem

around the Social

opinion and

with statistics

Problem

statistics

and

around the Social

expert opinion

Problem

around the

Social

Problem.

Report

Professional

Logical structure

Appropriate

Few headings.

No attempt

Presentation

structure, guiding

and analysis. The

structure and

Weak flow. No

reader through

table is readable

presents an

table of contents

logical analysis.

organised

or page numbers

Superior

argument. Table

development of

of contents

table

provided

HD

D-C

P

F

Quality of

Points Range: 30

Points Range:

Points Range: 1.79

Points Range:

Idea

(30%) – 24 (24%)

2.39 (23.9%)-1.8

(17.9%) - 1.5 (15%)

1.49 (14.9%) - 0 (0%)

Excellent quality idea -

(18%)

Satisfactory quality

Poor quality of idea.

with pitch deck

Good quality idea with

idea. Opportunities to

Opportunities to

covering and clearly

pitch deck covering

improve pitch deck

significantly improve

articulating all 8 areas

and articulating all

and some of the 8

pitch deck and some of

with a superb business

areas with business

areas. Business

the 8 areas. Business

model and social

model and social

model and social

model and social

impact clearly

impact articulated.

impact need

impact unclear or non-

articulated.

improvement

existent.

Language

Points Range:

Points Range:

Points Range: 1.79

Points Range:

3 (30%) -2.4 (24%)

2.39 (23.9%)- 1.8

(17.9%) - 1.5 (15%)

1.49 (14.9%) - 0 (0%)

Language choices are

(18%)

Language choices are

Language choices are

imaginative,

Language choices are

mundane,

unclear and minimally

memorable,

thoughtful, generally

commonplace and

support the

compelling, and

support the

partially support the

effectiveness of the

enhance the

effectiveness and

effectiveness and

presentation.

effectiveness and

impact of the

impact of the

Language is not

impact of the

presentation.

presentation.

appropriate to

presentation. Language

Language is

Language is

audience.

is appropriate to

appropriate to

generally appropriate

audience.

audience.

to audience.

Delivery

Points Range:

Points Range:

Points Range:

Points Range: 1.49

and

3 (30%) - 2.4 (24%)

2.39 (23.9%) - 1.8

1.79(17.9%)- 1.5

(14.9%) - 0 (0%)

engagement

Presenters make a

(18%)

(15%)

Little eye contact was

Personal connection

Regular eye contact

Eye contact was

made with audience.

with audience using

was made with all

intermittent or

Overly reliant on notes

eye contact to gauge

members of the

focused on one

and / or slides which

reactions and

audience, and created

person. Use of notes/

prevented engagement

understanding. Create

engagement.

or reading from

with the audience.

enthusiasm about topic

Enthusiasm shown for

slides was obvious

Lacks interest or

in others. Appear at

topic. Delivery (pace,

and limited

enthusiasm for the

ease and confident.

audibility, clarity,

engagement with

topic. Awkward,

Delivery (pace,

intonation,

audience. Shows

Obviously nervous.

audibility, clarity,

mannerisms, and

interest in the topic.

Delivery (pace,

intonation,

gestures) was

Body language

audibility, clarity,

mannerisms, and

consistently good and

and/or voice indicate

intonation,

gestures) were consistently excellent and making the presentation compelling, and speakers appear

polished and confident.

supported message. Making the presentation interesting, and speakers appear comfortable and

prepared.

lack of confidence. Delivery (pace, audibility, clarity, intonation, mannerisms, and gestures) was

inconsistent.

mannerisms, and gestures) detract from the presentation.

Speakers appear Uncomfortable and unprepared

Pitch Deck

Points Range:

Points Range:

Points Range:

Points Range:

Quality

1 (10%) - 0.8 (8%)

.79 (7.9%) - .6 (6%)

.59 (5.9%) - .5 (5%)

0.49 (4.9%) - 0 (0%)

Clear, easy to interpret,

Mostly clear, easy to

Some aids too

Unclear, difficult to

easy to read, watch or

interpret, easy to read,

complex, crowded or

interpret. May be hard

hear. Visually

watch or hear.

difficult interpret.

to read, watch or hear.

appealing.

Some creativity and

Some aids difficult to

Technically inaccurate,

Creative. Always well-

visual appeal.

read, watch or hear.

poorly constructed,

coordinated with

Generally well-

Lacked creativity and

and/or irrelevant.

content.

coordinated

/ or visual appeal.

No creativity.

Aids comprehension of

With content.

Inconsistent

Aids detract from

the message.

Contributes to

coordination with

The comprehension of

comprehension of the

content, and did not

the message or used as

message

aid the message.

a script