Elevator speech
The Black-Company provide a warm and inviting place to hold small group gathering with discussions that help people suffering from a number of social pressures or struggles in the community. The company, which is l located at Minneapolis' North-South area, will offer great opportunities, specialty beverages, and exciting spiritual information to nurture the human spirit. The Black-Coffee Corporation offers quality products and services to all people in the community including the poor and the rich individuals. The main goal of the company is to provide excellent customer service for coffee lovers and all the individuals seeking to improve the spiritual experience. The company`s books, magazine, best music selections, and helpful staff will appeal to the customers that are looking to grow spiritually. This invigorating aspect will attract not only the old and young adults but also the teenagers who are seeking spiritual experience. We are looking to lease a retail store which we will use to market and merchandise our products. The company took its name in July 2002 and organized as an S Corporation in October 2003. Additionally, the strategic position of the company provides easy access for all customers. The main objectives of the Black-Coffee company are to hold about 15% market for the beverages industry by January 2020.
The Mission Statement
The Black-Coffee `s corporate mission is to i
nspire and nurture the human spirit as it
provides freshly roasted coffee beans and espresso drinks as well as constructive information to improve the spiritual experience of our customers and the members of the community at large. The mission statement of Black-Coffee Inc. reflects what the corporation does to keep its operation running smoothly. Additionally, the Corporation maintains its culture, to enhance the relationship between employees and customers. (Shelton, 2017). The one cup one customer is another important factor to note in the company`s mission statement because it demonstrates that the company value and ensures the meaningful impact of its clients and workers.
Company Information
The Black-Coffee Inc. is a limited liability company, which was started on January 8, 2018, by two partners Daniel Yu and Mike Jersey.The CEO, Mr. Daniel Yu, was the former Business Development Officer for Shiners Company and Mike Jersey, the VP of the company, was the Chief Software Engineer with E-Golf Company. The company has also created an executive board to provide management expertise in the company. The members of the executive board are as follows: Juliette Tom, partner at Delt-Wix Accounting LLP; John Jornize, the president of Jornize Communications Ltd; Carey Boniface, partner at E-Golf Company; and Sony Hazard, veterinarian, and partner at Little Tree Animal Care Clinic. The Black-coffee company has 54 staff members who perform day-to-day operations. Furthermore, the company is located in north-south of Minneapolis, on approximately 500 square feet and has ample space for the five years expansion.
Growth highlights
Even with our conservative sales forecast, we will maintain a positive cash flow in all months, repay the loan in 8 years, and have a positive net worth over $30,000 by year three. According to the company`s projection, the net profit is anticipated to increase from $13,400 to approximately $15,000 over the next four years. The Black -Coffee Company increased profit margins and market share every year.
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Products and services
The Black-Coffee company will offer a wide variety of services, such as community service and outreach programs, platform to make awareness about community concerns as well as providing a cup of warm coffee in an attractive style. The Black-coffee company uses a unique way of coffee beans. It is approximated that the market size of the company`s product and services is about 60000 people.
Financial Information
Black-Coffee company currently operates at $200,000 and the owners seek to increase the amount by 20% to finance the company`s operations. The owners of the company have invested $52,000 to meet the company`s requirements. The current ratio of the company operates at 1.8 and is seeking to improve it by January next year. The current ratio measures the ability of a company to pay its debt (Bruwer, & De Beer, 2011).
References
Bruwer, J., & De Beer, A. (2011). Principles of business management. J. W. Strydom (Ed.). Cape Town: Oxford University Press.
Shelton, H. (2017). The secrets to writing a successful business plan: A pro shares a step-by-step guide to creating a plan that gets results. Rockville, MD: Summit Valley Press.
Sales
Gross Margin
Net Profit
$0
$30,000
$60,000
$90,000
$120,000
$150,000
$180,000
$210,000
$240,000
Year 1 Year 2 Year 3
Highlights
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