Hypothesis Statements Overview

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ENT-436.docx

ENT-436

Professor Steven Maranville

Guerline P. Joseph

9/5/2021

Technology

           There are various ways in which technology has been recently used to solve emergency problems as well as bridge market gaps. Recently, due to the pandemic people were using technology to conduct classes and meetings virtually. This shows that it is part and parcel of our daily life routine. However, it has both its advantages and disadvantages because technology also has its hiccups. In this paper, we shall discuss disruptive innovations as well as the innovations that disrupt a market, but they improve the human condition.

Part One

Disruptive innovation refers to innovation and technology that make expensive or complex products and services available and affordable to a wider market (Moore, 2021). It starts with individuals who identify a market gap or a portion of the population that has been overlooked then they will offer an alternative service or product that is more affordable and it won’t inconvenience the target population. In most cases, they leave their competitors trailing behind overtaking the market. There are various examples of disruptive technologies in the market, for example, Netflix, 3D – Printing, and iBuyer Model in Real Estate.

Netflix is a disruptive strategy that takes the form of a textbook example, initially it was a company that was supplying DVD mailouts. Providing a previously overlooked market with products that are cost-effective and convenient. They also incorporated people who were interested in a collection of movies and not necessarily the new releases. It disrupted the market because it offered a tailored product to a specific group of people.

The benefit of this innovation is that it takes into consideration the needs of movie hubs and fanatics. The packages offered by the company to access all the movies are also quite affordable because one account can be shared by five people. Additionally, one only requires good internet access and a gadget that can access the internet such as a desktop or laptop. 

Netflix did not start making profits in 2003, which is six years after it was founded. In the beginning, it did not pose any threat to other companies such as Blockbuster, but after its success, it began to change its business model to allow it to fully break into the streaming media. The barrier that limits the adoption of the new technology is that Netflix is not available in every region and this has caused them to spend more to obtain new customers. 

The rise of the company affected various media companies, for example, Blockbuster, cinemas, and HBO. During the pandemic, people were not going to the cinemas but instead, they were streaming movies from home and this led to the popularity of the company. The companies were not fully evacuated from the public but they faced a fall in profits due to the new invention of Netflix. They have proved that they know how to disrupt innovation and succeed. 

3–D printing innovation is an essential tool in our daily life and more so in the fight against COVID-19. It is disrupting the market because it’s offering a fast solution to the people that are eliminating other competitors and companies from the business. It does this because of its ability to provide rapid products and solutions, for example, we have seen the development of 3D houses that have recently kicked off in 2021. 

The demand for 3D printing is growing tremendously due to the benefits that it has, however, just like any other technology it has its drawbacks. The benefits that the innovation provides include rapid prototypes, strong and lightweight parts, made on-demand so no dead stock, flexible designs, and advanced healthcare (Martin, 2020). In the fight against Covid-19, the technology was used to create medical supplies such as nasal swabs and face shields since they were required in great quantities. 

The barriers that limit the adoption of the new technology impact the environment, the equipment and products are very expensive and 3D printing isn’t standardized. Plastic filament is the most commonly used plastic in the making of 3D products and while it is inexpensive, it emits products that are harmful to the environment. Therefore, unless we find a way to reuse them, they will still be a problem. Moreover, the products are not standardized because there is no guarantee of consistent quality, strength, and reliability of the products. 

The disruptive technology has greatly affected the supply chain, the challenges are rampant in three major areas. These areas are; technology and engineering, business impact, and data management (Kubáč & Kodym, 2017). In these industries, technology is likely to change how we fabricate critical components and products. Initially, it was used for prototypes only but as time goes by it is being used for the generation of products that speed responsive. 

Lastly, the iBuyer model in real estate, there has been a wave of real estate startups in the technology field, commonly known as “Proptech”, where the real estate organizations have agreed that they need to engage with other companies to adapt to change. In this model, they eliminated the involvement of an agent to acquire property, and to speed up the transaction process the company uses an algorithm to calculate the value of a home. This reduced the process of purchasing a new home from a three-month process to a week’s process. 

There are a couple of benefits that this innovation provides, they include fast processing speed, it has grown the real estate market, and also it has streamlined the traditional methods of buying and selling property. One of the major adopters of this technology is Opendoor company which is tasked with managing home sales on a big portion of Dallas and Phoenix (Gavin, 2018). The company has recorded great sales since the time it adopted this technology. With their success, they have been able to expand to other markets. 

The barriers that limit the adaptation of this new technology are similar to the challenges that come with the development of new technology. They include fraudsters in the application, the possibility of an error occurring in the calculation of the algorithm, and poor maintenance of the application by the developers. The people who were affected by the development of the descriptive technology were mainly agents because they were the middle-men in the transaction and with the technology their services were no longer required hence removed from the business transaction. 

Part Two

           Technology is evolving daily and in the future, there could be existing disruptions that we had not foreseen. These changes in technology could impact a lot including the existing market and the normal human beings’ daily activities. Disruptive innovation is a development that creates a new market or value network, disrupting established markets or value networks in the process. In this section, I have identified three technologies, namely; Artificial Intelligence, DNA data storage, and Self-driving cars.

           Artificial Intelligence is a broad subject especially concerning technology because it is a broad subject that will amplify human effectiveness but, in the end, it will threaten human autonomy and capabilities. AI has allowed the creation of a human-robotic version, commonly known as Susan. This has raised ethical concerns among the community because the robot has incorporated all human-like tendencies and behavior. This shows that in terms of technology were are really growing and new developments should be openly welcomed. 

           The market that has openly welcomed this technology is mostly the security sector, through the creation of robots that can guard people at night relieving the night guards some duty because robots do not experience fatigue like human beings. For example, in homesteads where they are situated on a very large piece of land, they have adapted a robotics security guard that is normally roaming around the compound in case of any security breach. It is changing the market through the innovation of new ways of delivering a service or a product. 

           The innovation will disrupt the market in the future because like any endeavor, even computers have errors and one cannot predict how the future will be like with human robots walking among us just like ordinary beings. Also, it will diminish the value of a human being hence the ethical concerns with the undertaking of the new technology. However, there are benefits that it will provide to the customers such as safety as mentioned above. AI requires that the innovation be placed in the right -hands of the right people. Because if it falls on the hands of the wrong persons then it will turn out to be disastrous. 

           DNA data storage is also another invocation under the AI bracket. DNA storage handles the test of genetics information storage and life span. This technological innovation empowers the ability to empower extraordinary measures of innovation to be put in a small place with less corruptible structures. Information gathered during the research will go a long way in helping newborn babies and also help in knowing how to improve in that area for the future. That data can then be stored wherever it’s needed. For example, it could be stored in your car engine, for use with repairs. DNA data will radically change how humans handle, store and retrieve data (Panetta, 2020).

           With regards to the market, it has been affected positively because through editing genes one can do the recoding of cancer. This is greatly impacting the healthcare sector as it is providing treatment for terminal diseases like cancer. The innovation will disrupt the market since it has opened a bright door to the future and this shows that it is well promising. 

           The major benefit that it will provide to the customers is gaining back their health. This allows one to be both emotionally and physically settled because once the genes of the patient are edited there is a drastic change in the health of the individual. This has already been tested on other patients and it has been proven to be effective, it was first tested on 14 months old who were suffering from leukemia (Harris, n.d.). This innovation could impact the existing market through the significant reduction of healthcare costs and the pain that comes with chemotherapy radiations. 

           Lastly, self-driven cars, this is an innovation that has been taken up very recently, and the most popular car brand being the Tesla. It is a vehicle that is fit for detecting its current circumstance and moving securely with practically no human input. Autonomous vehicles combine a couple of sensors that help in perceiving the surroundings, such as radar, GPS, sonar, and odometry (Wikipedia contributors, 2021). 

           The market is taking up the innovation in a very positive manner because, recently, a lot of people are buying automated cars. The innovation was a result of an overlooked section of the population. However, it is also a form of luxury as it allows the drivers to rest as the car drives itself to the destination. The innovation will disrupt the market because once they flood the market the petrol refilling companies will be removed from the business since all automated cars are charged and they do not use fuel.

           There are a lot of benefits that come with this innovation, especially on the customer’s side. The technology impacts the market with product performance improvement because there will be no more environmental pollution that was occurring because of the emission of fuel fumes to the air. Moreover, this is a good innovation especially for persons with disabilities, esoecially those using a wheelchair since even though you’re in a wheelchair you will get to your desired location. The general requirements for the success of this innovation are high AI knowledge and accurate sensors. 

References

Gavin, M. (2018, October 29). 3 Top Examples of Disruptive Technology | HBS Online. Business Insights - Blog. https://online.hbs.edu/blog/post/disruptive-technology-examples

Harris, E. (n.d.). 9 Amazing Examples of Disruptive Technology (Inspired by the WTIA). 9 Amazing Examples of Disruptive Technology (Inspired by the WTIA). Retrieved September 6, 2021, from https://www.resultist.com/blog/9-amazing-examples-of-disruptive-technology-inspired-by-the-wtia

Kubáč, L., & Kodym, O. (2017). The Impact of 3D Printing Technology on Supply Chain. MATEC Web of Conferences, 134, 00027. https://doi.org/10.1051/matecconf/201713400027

Martin, D. (2020, December 28). The 10 Most Disruptive Technologies Of 2020. CRN. https://www.crn.com/slide-shows/internet-of-things/the-10-most-disruptive-technologies-of-2020/1

Moore, J. (2021, February 24). Disruptive innovation examples that transformed industries. Idea Drop | Idea Management Software. https://ideadrop.co/innovation-strategy/how-3-companies-used-disruptive-innovation-to-transform-their-industries/

Panetta, K. (2020, October 21). 7 Digital Disruptions to Prepare for in the Next 5 Years. Copyright (C) 2021 Gartner, Inc. All Rights Reserved. https://www.gartner.com/smarterwithgartner/7-digital-disruptions-you-might-not-see-coming-in-the-next-5-years/

Wikipedia contributors. (2021, September 3). Self-driving car. Wikipedia. https://en.wikipedia.org/wiki/Self-driving_car

© 2021. Grand Canyon University. All Rights Reserved.

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Grand Canyon University. All Rights Reserved.

ENT

-

436

Professor Steven Maranville

Guerline P.

Joseph

9/5/20

21

Technology

There are various ways in which technology has been recently used to solve emergency

problems as well as

bridge market gaps. Recently, due to the pandemic people were using

technology to conduct classes and meetings virtually. This shows that it is part and parcel of our

daily life routine. However, it has both its advantages and disadvantages because technol

ogy also

has its hiccups. In this paper, we shall discuss disruptive innovations as well as the innovations

that disrupt a

market,

but they improve the human condition.

Part

One

Disruptive innovation refers to innovation and technology that make expensive o

r

complex products and services available and affordable to a wider market (Moore, 2021). It

starts with individuals who identify a market gap or a portion of the population that has been

overlooked then they will offer an alternative service or product th

at is more affordable and it

won’t inconvenience the target population. In most cases, they leave their competitors trailing

© 2021. Grand Canyon University. All Rights Reserved.

ENT-436

Professor Steven Maranville

Guerline P. Joseph

9/5/2021

Technology

There are various ways in which technology has been recently used to solve emergency

problems as well as bridge market gaps. Recently, due to the pandemic people were using

technology to conduct classes and meetings virtually. This shows that it is part and parcel of our

daily life routine. However, it has both its advantages and disadvantages because technology also

has its hiccups. In this paper, we shall discuss disruptive innovations as well as the innovations

that disrupt a market, but they improve the human condition.

Part One

Disruptive innovation refers to innovation and technology that make expensive or

complex products and services available and affordable to a wider market (Moore, 2021). It

starts with individuals who identify a market gap or a portion of the population that has been

overlooked then they will offer an alternative service or product that is more affordable and it

won’t inconvenience the target population. In most cases, they leave their competitors trailing