essay edit
Functional structure, a main business structure, which is always used by median sized companies. In the business area, to choose a suitable organizational structure to encourage innovation is one of the necessary conditions to make business successful. Innovation is the process of bringing in new services and products. (XXX) Among them, the functional organization is a common one. According to Bateman and Snell (1999:287), it divides business into several different departments (task forces), each with its own function, such as accounting, production and human resources. There is a heated discussion about whether the functional structure is the best company organization, and most likely to facilitate business innovation, eventually help business to be successful. This essay will analyse and demonstrate a well-structured hierarchy, which can accelerate company innovation ability and promotes its successful.
Another irreplaceable advantage of this organizational structure is departmental specialization, which is leading to efficient operation and innovation, has been proven in many enterprises and stranded the test of time and market. One of the most persuasive examples is the fast-food company called McDonald, which has laid the foundation by this hierarchical structure to been successful. According to the survey data collected by XX, nowadays, McDonald has more than 30,000 franchise stores in 119 countries around the world, and it providing service for 47 million customers in every single day, which also brings 15 billion annual revenue. (XXX). Such a company size and profitability are undoubtedly astonishing, nonetheless, the size of a company is often directly proportional to the difficulty level of management. It is clear that McDonald's offers very similar foods and services at every franchise, which has brought a great convenience to the expansion of McDonald. However, at the same time, it also brought some drawbacks. For instance, the monotonous products and services may not be able to meet the needs of customers in every region of the world. Fortunately, functional structure played an important role at this time. It can be seen that, the Product innovation in different regions brought a huge challenge. In this case, an independent department of production has become a necessary condition for solving this problem. As I have shown, benefit from a precise division of labor under this structure, the role played by each department could be even more immediate. In addition, as mentioned by XXX, the marketing department of McDonald's promotes its brand image through a variety of social activities and it also sponsored a plenty of international events. (XXX). This is owing to independent function brought more efficient operation, the organizational structure has given a chance to its marketing department to benefit maximizing for its function. As a result, a several novel ideas to enhance the brand image has been presented. This case example shows that this hierarchy is not limited to medium-sized companies, the great advantages, encourage innovation and efficient functioning, can also be clearly demonstrated in large-scale companies.
Even though there are many obvious advantages of functional structure, some entrepreneurs might think that the cooperation between functions are very difficult. Although this organizational structure clearly increases the operational capacity of the company, this structure poses a huge problem for the management of company and the administrative costs may increase. As mentioned by Strese et al. (2015), under this hierarchical structure, cooperation and competition among various departments coexist, the complexity of interdepartmental relationships poses a challenge to the overall management of the company. However, problems arising from complex departmental relations can be solved by raising inter-communication mechanisms. With the advent of a variety of new communication technologies, the efficiency of information transmission has been greatly enhanced. Efficient communication technology has facilitated communication and cooperation among departments. Therefore, the management challenge brought by functional structure does not hinder its improvement of the company's innovation capability.
In addition, some people might think that senior management is overloaded with routine matters under this hierarchy. The overall management of the company has a decisive influence on the success of company. Among them, a very important factor is functional integration. As the functions of each department are relatively independent, senior management may need to devote more time and energy to arrangements for different departments to achieve a reasonable balance. According to XX's point of view, a highly differentiated firm can be successful if it can improve the ability of integration to link it up through the work of different departments. (XXX) This is because each individual department is actually contributing to the company's overall goal. In some cases, the managers may be overwhelmed by the functional cooperation. However, this problem is not without solution. The main reason of decentralized functions problem is not arising from functional structure. A more important reason is that the management mechanism of the company is not reasonable enough for specific company. Under such circumstances, establishing an independent department to in charge for the communication and collaboration among various departments could be a very effective method. And it can also manage the routine matters of the company, thus this approach may greatly reduce the workload of senior management.
This essay has testified that functional structure is a well-hierarchy that strengthens the company's ability to innovate and helps businesses succeed. The benefits it brings, which can encourage innovation and improve operational capability of the company has been proved. It is clear that, a refined labor division and the innovation bringing by professionals are the needed of every company. However, comparisons with other major business structures has not been analyzed. It can be seeming that the advantages of this structure have been showed in different aspect and being used at top-size companies such as Starbucks and McDonald's. A suggestion is that, entrepreneurs should give more consideration to integrate ability of company when functional structure has been chosen.