BUSINESS ASSIGNMENT
MANSHARK
E-COMMERCE2.docxE-COMMERCE 2
E-Commerce Research Project
Attached Files:
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E-Commerce Research Project Grading Rubric (37.5 KB)
You will develop a research paper on e-commerce highlighting best-in-class examples of B2C, B2B, C2C, and m-commerce. Then, you must come up with examples of companies/products/services that are not currently applying any of the 4 e-commerce approaches and apply the concept to the scenarios as an improvement on how business could be conducted by these customers and/or business environments (different companies can be used for each of the 4 examples). This paper must be 2,000–2,500 words and must include a minimum of 8 outside references, with at least 1 being from a journal or other peer-reviewed reference source. Current APA format is required.
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Novice |
Competent |
Proficient |
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Formatting |
0 to 5 points Student shows disregard for assignment parameters and/or has no thesis. |
6 to 7 points Student does not follow assignment parameters and/or has a thesis sentence that is lacking. |
8 to 10 points Clear thesis statement introduces the focus of the paper. All parameters of assignment were met – minimum 500 words, APA format– includes cover page and reference page in APA format. |
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Spelling & Grammar |
0 to 5 points Several grammatical and spelling errors. |
6 to 7 points Some grammatical and spelling errors. |
8 to 10 points No grammatical or spelling errors. |
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Biblical Integration & Content |
0 to 17 points Student shows little to no effort in applying scripture passages to e-commerce leadership practice. Major points are not supported by research. Student uses opinion as a basis for their conclusions.
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18 to 23 points Student makes faulty comparisons and/or stretches the application of the scripture passage. Major points are not articulately supported. Weak comparisons and average research are used as the basis for the student’s thesis. |
24 to 30 points Essay clearly shows a relationship between scriptural principles and e-commerce leadership needs. Clear, logical flow to essay and brings clarity to issues being discussed. Major points are supported by the following: 1. Textbook and Scripture passages 2. Good examples (pertinent, conceptual, or personal examples are acceptable) 3. Thoughtful analysis (considering assumptions, analyzing implications, comparing/contrasting concepts) 4. Additional academic references. |
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