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aujam253
Dynamic.pptx
STRATEGIC SOURCING (MATERIALS MANAGEMENT AND PURCHASING) (OSCM 3660-001, Spring 2019)
Dynamic Technologies (Due Date 4-18-19 11:59 P.M.)
Case Guideline
Paul Hong, Ph.D., CMA
Information Operations and Technology Management
College of Business and Innovation
University of Toledo
1
Introduction
This case is about strategic integration into the aviation and aerospace global supply chain:
Complexity of Aviation and aerospace industry is greater than that of automotive industry.
Demand shift to Asia Pacific is obvious in the coming years (2010-2029).
The purpose of this case is to expose students to
Issues related to strategic integration of global supply chain
Challenges of establishing domestic market advantage and global competitiveness.
Update: Review 2018 & 2019 Industry Outlook Reports
Students will have opportunities to examine
Key factors in strategic integration of global supply chain
Awareness of an increasing market potential in emerging markets
Implications of US firms for advanced and emerging market strategies
Note: Refer to:
Questions
Concept Questions: Define the following and provide an example.
(1) Strategic Integration; (2) Global Supply Chain; (3) Aviation and Aerospace Industry
General Questions: Answer the following questions based on (1) the case contexts.
1.1. What is the scope of cost management? What are key cost management measures?
1.2. What are the differences between large OEMs and all respondents (e.g., component suppliers)?
2.1. Differences between India and other Asian/European countries
2.2. Explain strengths and growth potential of Indian aviation and aerospace industry.
3.1. How would you assess the stage of Indian aviation and aerospace industry?
3.2. What are strategic priorities of Indian aviation and aerospace industry?
3.3. Explain the reasons why your team consider the above strategic priorities as such?
4.1. What are the advantages and disadvantages of activity details in India?
(Related to growth—its aspiration to Tier 1 suppliers)
4.2. Why? (Rationale for 4.1)
Questions
General Questions: Answer the following questions based on additional reading materials and google search as needed.
5.1. Update: Major trends of Advanced markets in relation to aviation and aerospace industry.
5.2. Update: Major trends of emerging markets (e.g., BRICs and India in particular)
6.1. Strategic roles of global SCM for aerospace and defense industry (aerospace-related)
competitiveness
6.2. Career growth potential in Aviation/Aerospace/Defense industry.
Conclusion
7.1. Team work description (Roles, division of work, References)
7.2. Coordination of Quality Control and Lessons (by individuals)
Case 2 Grading Details
Top 10 Aerospace Companies in the World
| Name | Headquarters Country | 2018 Revenue |
| The Boeing Company | USA | $93.39bn |
| Airbus SE | Netherlands | $75.27bn |
| United Technologies Corporation (UTC) | USA | $59.83bn |
| Lockheed Martin Corporation | USA | $49.97bn |
| General Dynamics Corporation | USA | $30.97bn |
| GE Aviation | USA | $27.37bn |
| Northrop Grumman | USA | $25.8bn |
| Raytheon Company | USA | $25.34bn |
| BAE Systems (£18.32bn) | UK | $23.59bn |
| Rolls-Royce | UK | $22bn |
[1]
World’s Middle Class Growth
Source:https ://www.visualcapitalist.com/mapping-the-worlds-new-megacities-in-2030/
[1]
Cities with a Projected 2030 Population of more than 10 Million
Competition, Conflicts and Contribution in Asia
9
Automobile Component Parts
A single car has about 30,000 parts, counting every part down to the smallest screws. Some of these parts are made at Toyota, but we also have lots of suppliers that make many of these parts. The 30,000 or so parts use different raw materials and different manufacturing processes.
Boeing Global Supply Chain
The 737, which is made up of 367,000 parts, is assembled at a factory in Renton, Wash., south of Seattle. Boeing delivered 372 of the single-aisle 737s last year — a little more than one a day.
Scott
