DBA 701
CQ Report CQ PRO FEEDBACK REPORT
PREPARED FOR: Anitha D'Souza January 2021
CQ DRIVE Your level of interest, persistence, and confidence during multicultural interactions.
CQ KNOWLEDGE Your understanding about how cultures are similar and different.
CQ ACTION Your ability to adapt when relating and working in multicultural contexts.
CQ STRATEGY Your awareness and ability to plan for multicultural interactions.
What is CQ? Cultural Intelligence (CQ) is a person's capability to function effectively in a variety of cultural contexts - both
internationally and domestically.
In our own cultures, we usually have an idea of what's going on around us because we have a wealth of
information, most of which is subconscious, that helps us make sense of what we experience and observe.
When we interact with individuals who have a different cultural background, the same cues may mean
something entirely different.
CQ CAPABILITIES There are four primary CQ capabilities.
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 1
CQ Profile This page summarizes your scores for the four primary CQ capabilities. The graphs indicate the worldwide
norms and show typical differences in the scores across the four capabilities. Note your self-ratings (in the
squares).
▢ Self-Rating
CQ DRIVE
CQ KNOWLEDGE
CQ STRATEGY
CQ ACTION
LOW
Scores in this range are in the bottom 25% of worldwide norms.
MODERATE
Scores in this range are in the middle 50% of worldwide norms.
HIGH
Scores in this range are in the top 25% of worldwide norms.
1 10 20 30 40 50 60 70 80 90 100
89
74
84
76
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 2
CQ Drive CQ Drive is the extent to which you are energized and persistent in your approach to
multicultural situations. It includes your self-confidence in your abilities as well as your
sense of the benefits you will gain from intercultural interactions.
CQ DRIVE SUB-DIMENSIONS Intrinsic Interest: Deriving enjoyment from culturally diverse experiences.
Extrinsic Interest: Gaining benefits from culturally diverse experiences.
Self-Efficacy: Having the confidence to be effective in culturally diverse situations.
WHAT DOES HIGH CQ DRIVE LOOK LIKE? Individuals with high CQ Drive are motivated to learn and adapt to new and diverse cultural settings. Their
confidence in their adaptive abilities influences the way they perform in multicultural situations.
OVERALL
INTRINSIC INTEREST
EXTRINSIC INTEREST
SELF-EFFICACY
L M H
▢ Self-Rating
1 10 20 30 40 50 60 70 80 90 100
89
84
89
95
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 3
CQ Knowledge CQ Knowledge is the degree to which you understand how culture influences how
people think and behave and your level of familiarity with how cultures are similar and
different.
CQ KNOWLEDGE SUB-DIMENSIONS Business: Knowledge about economic and legal systems.
Values & Norms: Knowledge about values, social interaction norms, and religious beliefs.
Socio-Linguistic: Knowledge about language and communication norms.
Leadership: Knowledge about managing people and relationships across cultures. (Context Specific)
WHAT DOES HIGH CQ KNOWLEDGE LOOK LIKE? Individuals with high CQ Knowledge have a rich, well-organized understanding of culture and how it affects
the way people think and behave. They possess a repertoire of knowledge of how cultures are similar and
how they are different. They understand how culture shapes behavior.
OVERALL
BUSINESS
VALUES & NORMS
SOCIO-LINGUISTIC
LEADERSHIP
L M H
▢ Self-Rating
1 10 20 30 40 50 60 70 80 90 100
74
59
78
98
60
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 4
CQ Strategy CQ Strategy is the extent to which you are aware of what’s going on in multicultural
situations and the extent to which you check and plan accordingly.
CQ STRATEGY SUB-DIMENSIONS Planning: Strategizing before a culturally diverse encounter.
Awareness: Sensing the perspectives of self and others during interactions.
Checking: Checking assumptions and adjusting mental maps when experiences differ from
expectations.
WHAT DOES HIGH CQ STRATEGY LOOK LIKE? Individuals with high CQ Strategy think about multicultural interactions before and after they occur. They
plan ahead, check their assumptions and expectations during interactions, and reflect on experiences later.
This refines their mental maps and enhances strategies for effective interactions.
OVERALL
PLANNING
AWARENESS
CHECKING
L M H
▢ Self-Rating
1 10 20 30 40 50 60 70 80 90 100
84
78
89
84
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 5
CQ Action CQ Action is the extent to which you act appropriately in multicultural situations. It
includes your flexibility in verbal and nonverbal behaviors and your ability to adapt to
different cultural norms.
CQ ACTION SUB-DIMENSIONS Speech Acts: Modifying the manner and content of communications (e.g., direct, indirect).
Verbal: Modifying verbal behaviors (e.g., accent, tone).
Nonverbal: Modifying nonverbal behaviors (e.g., gestures, facial expressions).
WHAT DOES HIGH CQ ACTION LOOK LIKE? Individuals with high CQ Action translate their CQ Drive, CQ Knowledge, and CQ Strategy capabilities into
action. They possess a broad repertoire of verbal behaviors, nonverbal behaviors, and speech acts, which
they apply to fit a specific context. They know when to adapt and when not to adapt.
OVERALL
SPEECH ACTS
VERBAL
NONVERBAL
L M H
▢ Self-Rating
1 10 20 30 40 50 60 70 80 90 100
76
84
78
67
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 6
Type text here
A global opportunity that I would be interested in pursuing would be to live ove I have been living in US from past few years, but would love to
CQ Profile Summary ▢ Self-Rating
CQ DRIVE OVERALL
Intrinsic Interest
Extrinsic Interest
Self-Efficacy
CQ KNOWLEDGE OVERALL
Business
Values & Norms
Socio-Linguistic
Leadership
CQ STRATEGY OVERALL
Planning
Awareness
Checking
CQ ACTION OVERALL
Speech Acts
Verbal
Nonverbal
1 10 20 30 40 50 60 70 80 90 100
89
84
89
95
74
59
78
98
60
84
78
89
84
76
84
78
67
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 7
Development Plan Your CQ is not fixed. With some simple but intentional goals and strategies, you can enhance your CQ. The
next few pages give you a chance to reflect on your CQ capabilities, your multicultural challenges and
opportunities, and your CQ feedback. Then you will have a chance to develop an action plan.
YOUR CQ
Describe your self-rated CQ scores in your own words. __________________________________________________________________________________
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PRESENT CHALLENGES
What intercultural challenges are you currently facing? (e.g. working with someone who has different cultural values, cultural misunderstandings, etc.)
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FUTURE OPPORTUNITIES
What multicultural or global opportunities do you want to pursue? (e.g. global leadership, teaching a diverse population of students, multicultural management, etc.)
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© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 8
My scores shows that I'm strong in CQ Knowledge and CQ Strategy and moderate with CQ drive
and low with CQ action. With my scores, I was not surprised that I did not score high with actions of other cultures.
I believe an intercultural challenge I am currently facing is that I do not have time to talk many people of a different cultural. When I am so caught up in school
and work I do not have the spare time to go out and meet people from different cultures. I do go to church and gym and that is when I mingle with different
cultures but that has been interuppted due to COVID-19 pandemic.
Type text herelive in US for few more years and see how different their culture is from the culture that I live in. I would even be curious as to see how different
the culture is in US than it is here in India as well.
A global opportunity that I would be interested in pursuing would be to live abroad. I have been living in US from past few years, but would love to
YOUR STRONGEST CQ CAPABILITIES Your strongest CQ capabilities are based on your self scores in comparison to the worldwide median, not
simply based on the highest numerical scores.
Your strongest self-rating in the four CQ capabilities is CQ KNOWLEDGE
Write down one example of how you have used CQ Knowledge in the last 6 months.
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HIGHEST SUB-DIMENSIONS, SELF-RATINGS:
Socio-Linguistic Knowledge about language and communication norms.
Planning Strategizing before a culturally diverse encounter.
Self-Efficacy Having the confidence to be effective in culturally diverse situations.
How, if at all, does your current role allow you to use your highest sub-dimensions?
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© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 9
patenits with different backgrounds to provide safe and quality care to my patients under my care, regardless of age, race, faith and social status.
As an RN I always belived that "That through me, others may live."interactons with patients. As a nurse, I need to have good sound knowledge about
I want every one of them to survive the virus.
socio-linguistic, planning and self efficacy. I have become meticulously concern of my patients' care plan and outcome of care.
This time of pandemic made me more focus and conscientious not only of my responsibility but also of my accountability by using these three dimesions
I believe that in the last 6 months I have used CQ Knowledge in understanding background or life and health issues during my
YOUR WEAKEST CQ CAPABILITIES Your weakest CQ capabilities are based on your self scores in comparison to the worldwide median, not
simply based on the lowest numerical scores.
Your weakest self-rating in the four CQ capabilities is CQ ACTION
Write down one example of how your CQ Action may have caused problems for you in the past 6 months.
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LOWEST SUB-DIMENSIONS, SELF-RATINGS:
Business Knowledge about economic and legal systems.
Nonverbal Modifying nonverbal behaviors (e.g., gestures, facial expressions).
Leadership Knowledge about managing people and relationships across cultures.
How might your level of CQ on these sub-dimensions be holding you back from greater effectiveness
working in culturally diverse contexts?
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© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 10
caused few issues at work place for eg:
understanding medical insurances and helping patients meet thier health and medical needs.
I beleive that by not understanding one countries legal system and economic background has
There were few ocassions where i was unbale to help my patients and took help from my supervisors.
Due to recent pandemic, I am unable to go to work and meet people in person.
I am depneding more on technology to learn rather than real world experience and it seems to limit my nonverbal and leadership skills.
It has limited my ability to communicate effectively with my peers and supervisors.
ACTION STEPS List one, specific multicultural skill you would like to improve over the next year. Consider the challenges
and opportunities you described earlier in this section. (Examples include teaching a diverse population of
students, efficiently implementing global solutions, accurately analyzing risk and opportunity in culturally
diverse segments, etc.)
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STRENGTH - CQ KNOWLEDGE
USING YOUR CQ Knowledge
Specific Action Steps Target Date
List specific, challenging action steps you can take to use your strongest
self-rated CQ capability.
Next 4 Weeks 1.
2.
Next 8 Weeks 1.
2.
AREA FOR IMPROVEMENT - CQ ACTION
IMPROVING YOUR CQ Action
Specific Action Steps Target Date
List specific, challenging action steps you can take to enhance your
weakest self-rated CQ capability so that it does not interfere with
developing the multicultural skill you identified at the top of this page.
Next 4 Weeks 1.
2.
Next 8 Weeks 1.
2.
ACCOUNTABILITY
With whom will you share this plan in the next 2 weeks?
How can this person help you accomplish your goals? (e.g. following up with you; checking on your
progress; etc.)
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 11
As a nurse I would like to have multicultured health team and get to know more about them. I beleive that having multicultured team would be able to
deliver care effectively.
represent different culturures and traditions at work place. It also helps organizations to achieve thier goals by accommodating different culture patiens and
Not to offend anyone in class the way they talk/behave rather communicate/behave with them in a way that they are more comfortable with.
I would try to be more aware about cultural changes and plan accordingly.
I would try to learn legal and economic systems of this country.
I would try to communicate more with different cultural group .
I would try to come out of my comfort zone and start mingling with other people which would boost my confidence
I woud try to adapt changes from different cultures at work place.
Type text here
I am away from family and therefore I would share this plan with my friends as they are very close to me and always supportive in taking up challenges.
I come from country which is rich in different culture, relegion, language and traditions and I have freinds from different backgrounds. I have confidence that my friends would help me in achieving my goals.
I would motivates myself to learn more about other culures and traditions.
Interaction with other people in class with different cultural background and talk more about their culture.
Research Basis of CQ THE RESEARCH BASIS FOR ASSESSING CULTURAL INTELLIGENCE
Cultural Intelligence is conceptualized as a multi-dimensional construct based on application of Robert
Sternberg's integrative theoretical framework of different "loci" of intelligence. The dimensions of Cultural
Intelligence represent qualitatively different aspects of the overall capability to function and manage
effectively in culturally diverse settings.
CULTURAL INTELLIGENCE IS ...
Cultural Intelligence is a malleable capability that can be enhanced by multicultural experiences, training and
self-awareness programs, travel and education.
Cultural Intelligence is distinct from stable individual differences such as personality, which describe
what a person typically does across time and across situations.
Cultural Intelligence is also different from emotional intelligence because it focuses specifically on
capabilities in multicultural contexts.
Cultural Intelligence has predictive validity over and above demographic characteristics, personality, general
mental ability, emotional intelligence, cross-cultural adaptability inventory, rhetorical sensitivity, cross-cultural
experience, and social desirability.
The Cultural Intelligence Scale has excellent psychometric properties.
Published scholarly research demonstrates the factor structure of the scale is stable across samples,
across time, and across cultures.
In addition, self-rated scores are positively correlated with observer-rated scores, and multi-trait multi-
method analysis supports the convergent and discriminant validity of the scale.
Reliabilities of the four factors and sub-dimensions exceed the standard cut-off of .70.
Most important, research demonstrates that cultural intelligence predicts adjustment, well-being, cultural
judgment and decision-making, and task performance in culturally diverse settings.
Visit culturalQ.com/research for more information.
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 12
Below are definitions of the ten cultural value orientations.
TERMS
Individualism Emphasis on individual goals and individual rights
Collectivism Emphasis on group goals and personal relationships
Low Power Distance Emphasis on equality; shared decision-making
High Power Distance Emphasis on differences in status; superiors make decisions
Low Uncertainty Avoidance Emphasis on flexibility and adaptability
High Uncertainty Avoidance Emphasis on planning and predictability
Cooperative Emphasis on collaboration, nurturing, and family
Competitive Emphasis on competition, assertiveness, and achievement
Short Term Emphasis on immediate outcomes (success now)
Long Term Emphasis on long term planning (success later)
Low Context / Direct Emphasis on explicit communication (words)
High Context / Indirect Emphasis on indirect communication (tone, context)
Being Emphasis on quality of life
Doing Emphasis on being busy and meeting goals
Universalism Emphasis on rules; standards that apply to everyone
Particularism Emphasis on specifics; unique standards based on relationships
Neutral / Non-Expressive Emphasis on non-emotional communication; hiding feelings
Affective / Expressive Emphasis on expressive communication; sharing feelings
Monochronic / Linear Emphasis on one thing at a time; punctuality; work and personal life separate
Polychronic / Non-Linear Emphasis on multitasking; interruptions ok; work and personal combined
Cultural Values
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CULTURAL VALUE ORIENTATIONS
Individuals have personal preferences or individual cultural value orientations. Sometimes individual
orientations reflect one's nationality or ethnicity but not always. In this section of the report, you’ll see your
personal orientation on ten cultural value dimensions (defined above) compared to the tendencies of ten
cultural clusters (defined below).
CULTURAL CLUSTERS
The cultural value orientations defined above can be grouped into cultural clusters where you're likely to
find a significant presence of a specific cluster of cultural values. These clusters represent the 10 largest
cultural groupings in the world.
Anglo Australia, Canada, New Zealand, U.K., U.S., etc.
Arab Bahrain, Egypt, Jordan, Kuwait, Lebanon, Morocco, Saudi Arabia, U.A.E., etc.
Confucian Asia China, Hong Kong, Japan, Singapore, South Korea, Taiwan, etc.
Eastern Europe Albania, Czech Republic, Greece, Hungary, Mongolia, Poland, Russia, etc.
Germanic Europe Austria, Belgium, Germany, Netherlands, etc.
Latin America Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Mexico, etc.
Latin Europe France, French-speaking Canada, Italy, Portugal, Spain, etc.
Nordic Europe Denmark, Finland, Iceland, Norway, Sweden, etc.
Sub-Saharan Africa Ghana, Kenya, Namibia, Nigeria, Zambia, Zimbabwe, etc.
Southern Asia India, Indonesia, Malaysia, Philippines, Thailand, etc.
NOTE: The countries are NOT the clusters themselves. They are simply places where you're likely to find a
significant presence of the cultural clusters.
© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 14
* Significant variation within clusterBased on self-rating
INDIVIDUALISM COLLECTIVISM Emphasis on individual goals and individual rights Emphasis on group goals and personal relationships
Anglo Germanic Europe Nordic Europe
Eastern Europe Latin Europe
Arab Confucian Asia Latin America Southern Asia* Sub-Saharan Africa
LOW POWER DISTANCE HIGH POWER DISTANCE Emphasis on equality; shared decision-making Emphasis on differences in status; superiors make decisions
Anglo Germanic Europe Nordic Europe
Confucian Asia Eastern Europe* Latin Europe Sub-Saharan Africa
Arab Latin America Southern Asia*
LOW UNCERTAINTY AVOIDANCE HIGH UNCERTAINTY AVOIDANCE Emphasis on flexibility and adaptability Emphasis on planning and predictability
Anglo Eastern Europe Nordic Europe
Arab Confucian Asia* Germanic Europe Southern Asia* Sub-Saharan Africa
Latin Europe Latin America
COOPERATIVE COMPETITIVE Emphasis on collaboration, nurturing, and family Emphasis on competition, assertiveness, and achievement
Nordic Europe Sub-Saharan Africa
Arab Confucian Asia Eastern Europe Latin America Latin Europe Southern Asia*
Anglo Germanic Europe
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SHORT TERM LONG TERM Emphasis on immediate outcomes (success now) Emphasis on long term planning (success later)
Anglo Arab Eastern Europe Nordic Europe Sub-Saharan Africa
Germanic Europe Latin America Latin Europe Southern Asia*
Confucian Asia
LOW CONTEXT / DIRECT HIGH CONTEXT / INDIRECT Emphasis on explicit communication (words) Emphasis on indirect communication (tone, context)
Anglo Germanic Europe Nordic Europe
Eastern Europe Latin America Latin Europe
Arab Confucian Asia Southern Asia* Sub-Saharan Africa
BEING DOING Emphasis on quality of life Emphasis on being busy and meeting goals
Arab Latin America Nordic Europe Sub-Saharan Africa
Confucian Asia* Eastern Europe Latin Europe Southern Asia*
Anglo Germanic Europe
UNIVERSALISM PARTICULARISM Emphasis on rules; standards that apply to everyone Emphasis on specifics; unique standards based on relationships
Anglo Germanic Europe Nordic Europe
Eastern Europe Latin Europe
Arab Confucian Asia* Latin America Southern Asia Sub-Saharan Africa
NEUTRAL / NON-EXPRESSIVE AFFECTIVE / EXPRESSIVE Emphasis on non-emotional communication; hiding feelings Emphasis on expressive communication; sharing feelings
Confucian Asia Eastern Europe Germanic Europe Nordic Europe
Anglo* Southern Asia
Arab Latin America Latin Europe Sub-Saharan Africa
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MONOCHRONIC / LINEAR POLYCHRONIC / NON-LINEAR Emphasis on one thing at a time; punctuality; work and personal life
separate
Emphasis on multitasking; interruptions ok; work and personal
combined
Anglo Germanic Europe Nordic Europe
Confucian Asia* Eastern Europe Southern Asia
Arab Latin America Latin Europe* Sub-Saharan Africa
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MY NOTES
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This assessment has helped me to realize that there is lot to learn in life. It is hard to pen down everything here, however, I would like to
improve myself in my areas to order to acheive my goals.
MY NOTES
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© 2021 Cultural Intelligence Center, LLC | www.culturalQ.com v.3.1.20210105Anitha D'Souza 19
- CQ Report
- CQ PRO FEEDBACK REPORT
- Contents
- What is CQ?
- CQ CAPABILITIES
- CQ DRIVE
- CQ KNOWLEDGE
- CQ ACTION
- CQ STRATEGY
- CQ Profile
- LOW
- MODERATE
- HIGH
- CQ DRIVE
- CQ KNOWLEDGE
- CQ STRATEGY
- CQ ACTION
- CQ Drive
- CQ DRIVE SUB-DIMENSIONS
- WHAT DOES HIGH CQ DRIVE LOOK LIKE?
- OVERALL
- INTRINSIC INTEREST
- EXTRINSIC INTEREST
- SELF-EFFICACY
- CQ Knowledge
- CQ KNOWLEDGE SUB-DIMENSIONS
- WHAT DOES HIGH CQ KNOWLEDGE LOOK LIKE?
- OVERALL
- BUSINESS
- VALUES & NORMS
- SOCIO-LINGUISTIC
- LEADERSHIP
- CQ Strategy
- CQ STRATEGY SUB-DIMENSIONS
- WHAT DOES HIGH CQ STRATEGY LOOK LIKE?
- OVERALL
- PLANNING
- AWARENESS
- CHECKING
- CQ Action
- CQ ACTION SUB-DIMENSIONS
- WHAT DOES HIGH CQ ACTION LOOK LIKE?
- OVERALL
- SPEECH ACTS
- VERBAL
- NONVERBAL
- CQ Profile Summary
- CQ DRIVE OVERALL
- Intrinsic Interest
- Extrinsic Interest
- Self-Efficacy
- CQ KNOWLEDGE OVERALL
- Business
- Values & Norms
- Socio-Linguistic
- Leadership
- CQ STRATEGY OVERALL
- Planning
- Awareness
- Checking
- CQ ACTION OVERALL
- Speech Acts
- Verbal
- Nonverbal
- Development Plan
- YOUR CQ
- Describe your self-rated CQ scores in your own words.
- PRESENT CHALLENGES
- What intercultural challenges are you currently facing?
- FUTURE OPPORTUNITIES
- What multicultural or global opportunities do you want to pursue?
- YOUR STRONGEST CQ CAPABILITIES
- Your strongest self-rating in the four CQ capabilities is
- CQ KNOWLEDGE
- HIGHEST SUB-DIMENSIONS, SELF-RATINGS:
- Socio-Linguistic
- Planning
- Self-Efficacy
- YOUR WEAKEST CQ CAPABILITIES
- Your weakest self-rating in the four CQ capabilities is
- CQ ACTION
- LOWEST SUB-DIMENSIONS, SELF-RATINGS:
- Business
- Nonverbal
- Leadership
- ACTION STEPS
- STRENGTH - CQ KNOWLEDGE
- AREA FOR IMPROVEMENT - CQ ACTION
- ACCOUNTABILITY
- Research Basis of CQ
- THE RESEARCH BASIS FOR ASSESSING CULTURAL INTELLIGENCE
- CULTURAL INTELLIGENCE IS ...
- Cultural Values
- TERMS
- CULTURAL VALUE ORIENTATIONS
- CULTURAL CLUSTERS
- INDIVIDUALISM
- COLLECTIVISM
- LOW POWER DISTANCE
- HIGH POWER DISTANCE
- LOW UNCERTAINTY AVOIDANCE
- HIGH UNCERTAINTY AVOIDANCE
- COOPERATIVE
- COMPETITIVE
- SHORT TERM
- LONG TERM
- LOW CONTEXT / DIRECT
- HIGH CONTEXT / INDIRECT
- BEING
- DOING
- UNIVERSALISM
- PARTICULARISM
- NEUTRAL / NON-EXPRESSIVE
- AFFECTIVE / EXPRESSIVE
- MONOCHRONIC / LINEAR
- POLYCHRONIC / NON-LINEAR
- MY NOTES
- MY NOTES