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Graduate School of Business and Management
Doctor of Business Administration
Doctoral Qualifying Exam
Spring 1, 2019
NOTE: Your writing proficiency in your responses to all three questions will be evaluated as a measure of your professional communication. Responses must demonstrate your ability to synthesize information appropriate to each business situation, and be presented in a clear, concise, and organized manner. Supporting evidence must be drawn from reliable sources in the literature and referenced using accurate APA Style.
Question #1-Strategic Thinking (Rubric Items: 1, 3 and 4)
Question #2-Divergent Thinking (Rubric Items: 1, 2, 3 and 4)
Holistic Management may be framed as a unifying ethical approach to support both the profit and fiduciary responsibilities of a typical business entity. Discuss the seeming paradox of a business entity that is, on the one hand, implicitly pushed to conduct its operations ethically and with attention to environmental sustainability, and on the other hand, shaped by the principles of capitalism and shareholder expectations. In your response, analyze how a business entity in general should use Holistic Management to build a strong and reliable customer satisfaction program, directed toward long-term relationship building and customer loyalty. In addition, select an organization involved in manufacturing or service lines of business and describe its current operations. Once described, discuss the organization’s Holistic Management Process, one that meets customer needs, sustains the environment, and assures a reasonable outcome for the organization’s shareholders. Support all your statements with scholarly research and in-text citations.
Question #3-Informed Decision Making (Rubric Items: 1, 3 and 4)
Describe the top five strategic challenges a domestically successful business organization faces in transitioning to become a globally successful entity. Include in your answer the decision-making process that leadership of the domestic operations would need to go through to select an appropriate global strategy. What exactly must the leadership team consider in its quest to move from a purely domestic to an international business entity? In addition, identify key actions and decisions that the organization’s marketing team would take to make inroads on the global scene? Support all your statements with scholarly research and in-text citations.