DQE-DBASPRINGI20192questionsss.docx

Graduate School of Business and Management

Doctor of Business Administration

Doctoral Qualifying Exam

Spring 1, 2019

NOTE: Your writing proficiency in your responses to all three questions will be evaluated as a measure of your professional communication. Responses must demonstrate your ability to synthesize information appropriate to each business situation, and be presented in a clear, concise, and organized manner. Supporting evidence must be drawn from reliable sources in the literature and referenced using accurate APA Style.

Question #1-Strategic Thinking (Rubric Items: 1, 3 and 4)

Many business organizations establish specific grand strategies to achieve their long-term plans, based on the outcomes of internal and external environmental scanning. These organizations must understand their internal capabilities and external threats and opportunities, so a decided-upon strategic direction makes business sense. Please identify an organization of your choosing that is embarking upon or has embarked upon this process to sustain its relevance in the market place. Using materials produced by the organization as well as those of external business analysts (e.g., 10Ks, annual reports, shareholder reports, press releases, Moody Analytics, etc.) describe its business product or service line, and its culture and background. Then, analyze its vision, mission and values. Next, critically deconstruct the publicly available results (through open source and industry reports) of its industry or competitive analysis using Porter’s Five Forces Model to determine the organization’s critical relationship with its customers, suppliers, and competitors, and to derive a reasonable grand strategy to address each of these stakeholders. Lastly, explain how the organization’s strategic direction should be institutionalized in the organization to assure unity and alignment of its internal stakeholders toward the directions chosen by the senior leadership team. Support all your statements with scholarly research and in-text citations.

Question #2-Divergent Thinking (Rubric Items: 1, 2, 3 and 4)

Holistic Management may be framed as a unifying ethical approach to support both the profit and fiduciary responsibilities of a typical business entity. Discuss the seeming paradox of a business entity that is, on the one hand, implicitly pushed to conduct its operations ethically and with attention to environmental sustainability, and on the other hand, shaped by the principles of capitalism and shareholder expectations. In your response, analyze how a business entity in general should use Holistic Management to build a strong and reliable customer satisfaction program, directed toward long-term relationship building and customer loyalty. In addition, select an organization involved in manufacturing or service lines of business and describe its current operations. Once described, discuss the organization’s Holistic Management Process, one that meets customer needs, sustains the environment, and assures a reasonable outcome for the organization’s shareholders. Support all your statements with scholarly research and in-text citations.

Question #3-Informed Decision Making (Rubric Items: 1, 3 and 4)

Describe the top five strategic challenges a domestically successful business organization faces in transitioning to become a globally successful entity. Include in your answer the decision-making process that leadership of the domestic operations would need to go through to select an appropriate global strategy. What exactly must the leadership team consider in its quest to move from a purely domestic to an international business entity? In addition, identify key actions and decisions that the organization’s marketing team would take to make inroads on the global scene? Support all your statements with scholarly research and in-text citations.