1. a. Describe the product/service including the benefits of using the product/service
Market information plays a vital role in developing a new product or service. From market data, one can analyze what is customers need. It is too much essential to develop a product Which will fulfill the customers need. After analyzing the data, in USA washing machine use lots of water and energy in one take so My product idea is developing the washing machine which uses 90% less water and electricity. This kind of washing machine relies on nylon polymer to remove strains instead of a large amount of water. These beads absorb dirt and stray colors. These beads are reusable for like 100 times.
b. Discuss the potential customers for this product/service
According to research, many states of the USA run out of the water. According to Senior water scientist Jay Famiglietti at NASA, California has one year of water left. This kind of situation happening all around the world. All the washing machine user is the potential customer. All the HOTEL and MOTEL are the major customer for this. If all the old machine replaces with this new washing machine then the state can provide water in that area which needs water like agriculture. Thus, Each and every Home, Motels, and Hotels are the
customers for this product.
2. Ways to market the product electronically
There are many ways of marketing this Product but marketing electronically is the best ways because nowadays people use the internet more. Social Media Marketing Is web advertising. People use social media in everyday life. One should use facebook, twitter, and Instagram for marketing. There are things like a photo update and videos update. They should online campaign regarding the importance of water and electricity so that people can understand easily. They can use the search engine for marketing also. They should post on search pages and make it more interesting so people attract to open it. There is one other way of marketing and it cots almost nothing is an email marketing.one can use subscriber from existing customers
Discussion2
1. a. Describe the product/service including the benefits of using the product/service
The product I have chosen is Indoor air high-quality (IAQ).It is a complex thing. Numerous research and papers on the topic have been published over the years, so advantages of accurate IAQ in constructions are nicely recognized - healthier, more productive workers. However, the symptoms related to negative IAQ can be improper such as symptoms of different illnesses, such as allergies, stress, colds, and the flu. Even after putting in IAQ products, it may also take time earlier than there is a significant distinction inside the building. Because of this, building owners can be hesitant to buy IAQ products. But, there are several factors HVAC(Heating, ventilation, and air conditioning) contractors can existing to make their chances of making the sale bigger
b. Discuss the potential customers for this product/service
One of the customers who can use this product is employees of Capstone Mechanical in Waco, Texas. According to Rick Tullis, president of this company says that the biggest IAQ problem or challenge his consumers face is humidity. “We’re in the hot, humid local weather zone, so, ironically, humidity is our biggest IAQ hassle that leads to different issues,” he explained. “A lot of that is driven by means of how lots backyard air we’re required to deliver in by means of code, which, in turn, multiplies the humidity challenges we have. So, every so often the code does make some allowances for the use of distinct UV [ultraviolet] air cleaner merchandise in business systems as a way to decrease the quantity of outdoor air you have to deliver in, because you’re treating recirculated air as it goes via the unit
2. Ways to market the product electronically
In the right situation, it’s now not a huge upfront price to the purchaser due to the fact you’re fixing a problem and saving them money – the company people don’t have to buy as luxurious a system, and all the out of doors air humidity will be treated. “The air cure rate ends up lowering the measurement of the gear you have to put on the building. It ends up being an internet gain for the owner.
The second way to market this product is by introducing it with the new deals and promotions by creating a website so that people can get back to the product by visiting the website if they are interested in the product.
One more way to promote the marketing is by pushing the “pop ups” during watching any videos or browsing any content. So by those Pop ups generally people comes to know about the existing product and can get to know more about it. Thus the electronic marketing has got more advantages. At the same time it got disadvantages as well. The product owners of other similar products can copy or hack the information. There are more chances of copying the content or advancement of the promoting process.