startup 8

Design Goals

(approx. 50 words)

· To ensure that customers do not have to use several gym equipment

· To ensure that customers can track their footsteps, monitor their diets and obtain individual health coaches.

· To help customers to assess their fitness regimes and member activity

· To provide insights about fitness

· Lack of adequate gym equipment

· Lack of professionals in the fitness industry

User Experience

(50-100 words)

· Integration of technology in the gym equipment

· Allow customers to track their member activity

· Prevent health problems

· Enhance strength and power

· Healthy weight loss

· Get in shape

· Monitor their calories and heart rate

· Show a complete summary to customers including exercises performed and calories burned.

· Allow customers to set workout goals.

Gain Creators

(50-100 words)

· Enable customers to engage in all types of exercises using one gym equipment

· Allow customers to perform exercises easily

· Integration of sufficient technology in the gym equipment

· Provide towels to the customers for wiping swat.

· Computerized system to store the workout data of customers.

· Reduced monthly subscription costs for customers

·

Pain Killers

(50-100 words)

· Gym equipment with perfumes to prevent smells that stop some customers from entering the gym

· Availability of free machines to prevent crowding.

· Machine learning technology to help in exercising when there are no fitness professionals.

· Reduce the expended effort in exercise through technology.

· Integration of various gym equipment into one equipment to enable customers to perform various exercises rather than moving from one place to another to perform a different exercise.

Advantages and Constraints

(50-100 words)

· A new solution can do better by ensuring that customers do not have to wait for others to finish their exercises

· Target customers can be excited by the fact that they do not have to exercise using sweaty machines

· There are technical constraints such as integrating relevant technology in the gym equipment.

Design Goals

· Why are you personally interested in designing this solution? What is motivating you to proceed with this?

· What frustrations should a new solution address?

· What changes would occur if your customer could do their jobs better (experience gains) with fewer hassles (avoid pains)

User Experience

· How important is the problem (jobs-to-be-done) to you target customer?

· How easy do you think it will be for your customer to find and acquire a new solution?

· What functional and aesthetic attributes would make using a new solution more capable of fulfilling functional, social, and emotional jobs?

· What should your customer find uniquely “delightful” about a new offering – something that might lead them to tell their friends?

Gain Creators

· What specific attributes should a new solution provide to help customers attain desired gains such as improved performance, positive image, cost savings, etc.

· What physical attributes would the design of a new solution have to consider to deliver these gains?

· What attributes would make it more likely for people to become repeat/loyal customers?

Pain Killers

· What specific attributes should a new solution provide to help customers avoid hassles such as poor performance, unreliable performance, complexity, negative image, etc.

· What physical attributes would the design of a new solution have to consider to alleviate these pains?

· What attributes would make it more likely for people to become repeat/loyal customers?

Advantages and Constraints

· What are some of the use-case scenarios that you think will be most exciting to your target customer?

· What could a new solution do better than alternative/competing solutions?

· What is preventing existing solutions from providing better experiences to your target customer? Are there any cost, technical, legal, or other constraints that make it difficult or impossible to offer a significantly better solution?