assignment 3

HEA 530: Job Description: Director of Alumni Affairs

This full-time position is responsible for planning and implementing all aspects of alumni relations, with special emphasis on annual fundraising and increasing the alumni participation rate. The director will develop and implement key strategies for the cultivation of new donors and the maintenance of established donors. The director will serve as the liaison with the Alumni Association Board of Directors, ensuring strong and productive relationships between its members and the academic and administrative units of the college.

The director will improve, enhance, and measure the effectiveness of existing programs while formulating new initiatives that will resonate with alumni, and ensure that the college is able to draw upon the skills and talents of its graduates and the rich and varied resources across campus to offer programming that is rewarding to alumni. The director reports to the vice president for institutional advancement.

Description of Duties:

· Manage a portfolio of potential alumni donors through the cultivation, solicitation, and stewardship process for gifts in support of the college mission and vision.

· Maintain regular and meaningful communications with alumni through a variety of media, including the web, social media, monthly alumni e-newsletter, correspondence, and personal contacts

· Plan, implement, and promote alumni programs that support the University strategic plan as well as the goals of the alumni strategic plan in collaboration with colleagues within the Office of Advancement, the Provost’s Office, and throughout the schools

· In conjunction with student affairs, athletics, and other key college partners, participate with student orientation, athletic games, and similar activities

· Develop and submit for VP approval the annual strategic and operating plans