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Default Report Marketing Research Survey August 3rd 2018, 4:33 pm MDT
1. - What is your gender?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
What is your gender? |
1.00 |
2.00 |
1.77 |
0.42 |
0.18 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Male |
23.33% |
7 |
|
2 |
Female |
76.67% |
23 |
|
|
Total |
100% |
30 |
2. - What is your ethnicity?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
What is your ethnicity? |
1.00 |
6.00 |
1.28 |
1.05 |
1.10 |
29 |
|
# |
Answer |
% |
Count |
|
1 |
White |
93.10% |
27 |
|
2 |
Black or African American |
0.00% |
0 |
|
3 |
American Indian |
0.00% |
0 |
|
4 |
Asian |
3.45% |
1 |
|
5 |
Hispanic or Latino |
0.00% |
0 |
|
6 |
Other |
3.45% |
1 |
|
|
Total |
100% |
29 |
3. - How old are you?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
How old are you? |
1.00 |
2.00 |
1.23 |
0.42 |
0.18 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
15-25 |
76.67% |
23 |
|
2 |
26-50 |
23.33% |
7 |
|
3 |
50+ |
0.00% |
0 |
|
4 |
14 and under |
0.00% |
0 |
|
|
Total |
100% |
30 |
4. - What state do you live in?
|
What state do you live in? |
|
Utah |
|
Utah |
|
Utah |
|
Utah |
|
UT |
|
Utah |
|
Idaho |
|
Utah |
|
Utah |
|
Utah |
|
California |
|
Idaho |
|
Utah |
|
Idaho |
|
Idaho |
|
Idaho |
|
UT |
|
Idaho |
|
UTAH |
|
Utah |
|
Utah |
|
Utah |
|
Utah |
|
Utah |
|
Utah! |
|
Utah |
|
Idaho |
|
Idaho |
|
Utah |
|
Utah |
5. - What is your education level?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
What is your education level? |
1.00 |
5.00 |
2.23 |
0.92 |
0.85 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
High School Degree |
10.00% |
3 |
|
2 |
Some College |
73.33% |
22 |
|
3 |
College Bachelor's Degree |
6.67% |
2 |
|
4 |
Masters or Doctorate Degree |
3.33% |
1 |
|
5 |
Other |
6.67% |
2 |
|
|
Total |
100% |
30 |
6. - What is your income level?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
What is your income level? |
1.00 |
5.00 |
1.57 |
1.09 |
1.18 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Less than $25k annually |
73.33% |
22 |
|
2 |
$25k-$50k annually |
10.00% |
3 |
|
3 |
$50k-$75K annually |
6.67% |
2 |
|
4 |
$75k-$100K annually |
6.67% |
2 |
|
5 |
$100k + annually |
3.33% |
1 |
|
|
Total |
100% |
30 |
7. - What is your relationship status?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
What is your relationship status? |
1.00 |
3.00 |
2.03 |
0.87 |
0.77 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Single |
36.67% |
11 |
|
2 |
Dating |
23.33% |
7 |
|
3 |
Married |
40.00% |
12 |
|
|
Total |
100% |
30 |
8. - If married, do you have children?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
If married, do you have children? |
1.00 |
1.00 |
1.00 |
0.00 |
0.00 |
8 |
|
# |
Answer |
% |
Count |
|
1 |
Yes |
100.00% |
8 |
|
2 |
Maybe |
0.00% |
0 |
|
|
Total |
100% |
8 |
9. - When it comes to meals, is food quantity or food quality more important to you?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
When it comes to meals, is food quantity or food quality more important to you? |
1.00 |
2.00 |
1.23 |
0.42 |
0.18 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Quality |
76.67% |
23 |
|
2 |
Quanity |
23.33% |
7 |
|
|
Total |
100% |
30 |
10. - Are fast food restaurants family friendly?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
Are fast food restaurants family friendly? |
1.00 |
3.00 |
1.93 |
0.96 |
0.93 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Agree |
50.00% |
15 |
|
2 |
Disagree |
6.67% |
2 |
|
3 |
Neutral |
43.33% |
13 |
|
|
Total |
100% |
30 |
11. - Do fast food chains contribute to negative health effects such as obesity?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
Do fast food chains contribute to negative health effects such as obesity? |
1.00 |
4.00 |
1.63 |
0.75 |
0.57 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Definitely yes |
50.00% |
15 |
|
2 |
Probably yes |
40.00% |
12 |
|
3 |
Unsure |
6.67% |
2 |
|
4 |
Probably not |
3.33% |
1 |
|
5 |
Definitely not |
0.00% |
0 |
|
|
Total |
100% |
30 |
12. - Would you say most people are concerned about getting healthier food in fast food restaurants?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
Would you say most people are concerned about getting healthier food in fast food restaurants? |
1.00 |
5.00 |
2.87 |
1.02 |
1.05 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Strongly agree |
6.67% |
2 |
|
2 |
Somewhat agree |
36.67% |
11 |
|
3 |
Neither agree nor disagree |
23.33% |
7 |
|
4 |
Somewhat disagree |
30.00% |
9 |
|
5 |
Strongly disagree |
3.33% |
1 |
|
|
Total |
100% |
30 |
13. - In what situation do most people tend to eat fast food? SELECT YOUR TOP 3 ANSWERS
|
# |
Answer |
% |
Count |
|
1 |
Working |
23.08% |
21 |
|
2 |
Traveling |
28.57% |
26 |
|
3 |
In a hurry |
27.47% |
25 |
|
4 |
Dates |
2.20% |
2 |
|
5 |
To simply go out to eat |
4.40% |
4 |
|
6 |
An affordable place to eat out |
14.29% |
13 |
|
|
Total |
100% |
91 |
14. - What incentive brings you to your fast food restaurant of choice? RANK ORDER QUESTION
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
Food taste |
1.00 |
4.00 |
1.78 |
0.83 |
0.69 |
27 |
|
2 |
Price |
1.00 |
4.00 |
2.15 |
0.97 |
0.94 |
27 |
|
3 |
Type of food (Mexican, Chinese, American) |
1.00 |
4.00 |
2.26 |
0.84 |
0.71 |
27 |
|
4 |
Coupons or Discounts |
2.00 |
4.00 |
3.81 |
0.47 |
0.22 |
27 |
|
# |
Question |
1 |
|
2 |
|
3 |
|
4 |
|
Total |
|
1 |
Food taste |
44.44% |
12 |
37.04% |
10 |
14.81% |
4 |
3.70% |
1 |
27 |
|
2 |
Price |
33.33% |
9 |
25.93% |
7 |
33.33% |
9 |
7.41% |
2 |
27 |
|
3 |
Type of food (Mexican, Chinese, American) |
22.22% |
6 |
33.33% |
9 |
40.74% |
11 |
3.70% |
1 |
27 |
|
4 |
Coupons or Discounts |
0.00% |
0 |
3.70% |
1 |
11.11% |
3 |
85.19% |
23 |
27 |
15. - How often do you eat out at fast food restaurants?
|
# |
Field |
Minimum |
Maximum |
Mean |
Std Deviation |
Variance |
Count |
|
1 |
How often do you eat out at fast food restaurants? |
1.00 |
4.00 |
2.37 |
1.02 |
1.03 |
30 |
|
# |
Answer |
% |
Count |
|
1 |
Once a month |
23.33% |
7 |
|
2 |
Twice a month |
33.33% |
10 |
|
3 |
Once a week |
26.67% |
8 |
|
4 |
A few times a week |
16.67% |
5 |
|
|
Total |
100% |
30 |