report

28/05/21, 18)03Smartsims - MikesBikes Advanced Multi-Player

Page 1 of 3https://websim1.smartsims.com/1520626922/?action=applink&tag=DecisionReports

Decisions for Period 2018 2021 Q2: BUSMGT 711 - Asia - ADAPT - Period 2018

------------------------------------------------------------

Product Decisions ------------------------------------------------------------ Brand Advertising $100,000 Product Adv3

State Normal Design Project Name Adv3Proj Retail Price $1,600 Advertising Expenditure $800,000 PR Expenditure $500,000 PlannedProduction (Units) 15,000 Finished Goods Inventory (Weeks) 4 ------------------------------------------------------------

Product Media Promotion Decisions ------------------------------------------------------------ Product Adv3 Adv3 Adv3 Media TV Internet Magazines Product Advertising $320,000 $80,000 $400,000 Product PR $100,000 $50,000 $350,000 ------------------------------------------------------------

Distribution Decisions ------------------------------------------------------------ Bike Shops Sports Stores Department Stores Extra Support $100,000 $100,000 $100,000 Retail Margin 50% 50% 35% ------------------------------------------------------------

Operations Decisions ------------------------------------------------------------ Responsiveness

WorkforceSize

Increase 0 Decrease 0

Plant

28/05/21, 18)03Smartsims - MikesBikes Advanced Multi-Player

Page 2 of 3https://websim1.smartsims.com/1520626922/?action=applink&tag=DecisionReports

SCU Purchased 0 SCU SCU Sold 0 SCU

Process

Batch Size 200 Setup Time Reduction Expenditure $20,000 Supplier Relations Expenditure $30,000 Raw Material Stock (weeks) 2 Quality AverageSalary $22,000 Training Hours 40 Maintenance Expenditure $500,000 Quality Systems $250,000 Proportion Inspected 15% ------------------------------------------------------------

Design & Development Decisions ------------------------------------------------------------ ------------------------------------------------------------

Finance Decisions ------------------------------------------------------------

Equity

Equity Raised $0 Equity Repurchased $0 Dividend Per Share $0.00

Debt

LT Debt Raised $0 LT Debt Repaid $0 Debt to Owner Raised $0 Debt to Owner Repaid $0 Interest Rate on Debt to Owner 0%

Investor PR

Investor PR $300,000 ------------------------------------------------------------

Share Investment Decisions ------------------------------------------------------------

Takeovers & Sales

Capital Transfers

28/05/21, 18)03Smartsims - MikesBikes Advanced Multi-Player

Page 3 of 3https://websim1.smartsims.com/1520626922/?action=applink&tag=DecisionReports

------------------------------------------------------------ ------------------------------------------------------------