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Daft12ePPT_Ch03.pptx

Chapter 3

The Environment and Corporate Culture

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The External Environment

The elements of the world constantly change

The external organizational environment includes all outside elements that affect the organization

General environment:

Affects organizations indirectly

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The External Environment

Task environment:

Sectors that conduct transactions with the organization

Organizational ecosystem:

Formed by the interaction among a community of organizations in the environment

Internal environment:

Elements within the organization boundaries

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3.1 - The General, Task, and Internal Environments

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3.2 Sample External Environment

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General Environment: International

Managers must consider the international dimension

Events originating in foreign countries

New opportunities for U.S. companies in other countries

New competitors, suppliers, customers

New technological, social, and economic trends

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Technological

Massive advancements in a specific industry and society

Advances drive competition and help innovative companies gain market share

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Sociocultural

Demographic characteristics, norms, customs, and values

Connected Generation or Generation Z has woven technology into every aspect of life

Widespread social equality

Growing diversity has implications for business

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Economic

Economic health of the country/region

Extended globally with uncertainty

Consumer purchasing power

Unemployment rate

Interest rates

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Legal-Political

Government regulation; state, local, and federal

Political activities

Government agencies and regulation

Managers work with lawmakers, educating them about

products and services

legislation’s impact on their business strategies

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Natural

Organizations must be sensitive to the environment

Growing importance and pressure

Natural dimension does not have own voice

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Natural

Environmental groups advocate action/policy

Reduce pollution

Develop renewable energy

Global warming

Sustainable use of scarce resources

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3.3 Environmental Performance Index

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Organization-Environment Relationship

The environment creates uncertainty for managers

Managers must respond and design adaptive organizations

Uncertainty – managers do not have sufficient information about environmental factors to understand and predict environmental needs and changes

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3.4 External Environment and Uncertainty

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Adapting to the Environment

Boundary-spanning roles – link and coordinate the organization with external environment, seek:

Business intelligence

Big Data analytics

Interorganizational partnerships – reduce boundaries and begin collaborating with other organizations

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Adapting to the Environment

Mergers – occurs when two or more organizations combine to become one

Joint ventures – strategic alliance or program by two or more organizations

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3.5 The Shift to a Partnership Paradigm

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The Internal Environment: Corporate Culture

Corporate culture is the set of key values, beliefs, understandings, and norms that members of an organization share

Symbols

Stories

Heroes

Slogans

Ceremonies

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3.6 Levels of Corporate Culture

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3.7 Four Types of Corporate Culture

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Shaping Corporate Culture for Innovative Response

Corporate culture plays a key role in learning and innovate responses to:

Threats from the external environment

Challenging new opportunities

Organizational crises

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Managing the High-Performance Culture

Bottom-line strategies are successful in the short term

Successful companies balance culture and business performance

Culture is the “glue” that holds the organization together

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High-Performance Culture

Based on solid organizational mission/purpose

Shared adaptive values that guide decisions and practices

Encourages individual employee ownership

Bottom-line results

Organization’s culture

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3.8 Combining Culture and Performance

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Cultural Leadership

Defines and uses signals and symbols to influence corporate culture

Articulate a vision for the organizational culture that employees can believe in

Heeds the day-to-day activities that reinforce the cultural vision

Leaders communicate through words and actions

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