ETHICAL USE OF AN AUDIENCE

This table lists criteria and criteria group name in the first column. The first row lists level names and includes scores if the rubric uses a numeric scoring method. Criteria

Mastered

1 point

Not Yet

0 points

Criterion Score

1) Describes a rule, regulation, or law that professionals must adhere to when using one of the previously described research techniques = NOT YET MASTERED

Criterion Feedback

04/08 Step 1. In the first section of the project, be sure to describe a specific rule, regulation or law that professionals must adhere to when using the qualitative research techniques, you described. Be sure to clearly identify this versus imbedding it into the various types of qualitative research methods.

2) Gathering Information: Describes the ethical considerations a professional must keep in mind when using one of the previously described research techniques = NOT YET MASTERED

Criterion Feedback

04/08 Step 2. In the first section of the project, be sure to describe ethical considerations a professional must keep in mind when using the qualitative research techniques, you described. Be sure to clearly identify this versus imbedding it into the various types of qualitative research methods.

3) Using Audience Information to Strengthen Messages: Describes ethical considerations that must be kept in mind when using audience information to strengthen messages for a target audience = NOT YET MASTERED

Criterion Feedback

04/08 Step 3. In the context of using audience information to strengthen messages (the last part of the project), please describe ethical considerations that must be kept in mind when using audience information to strengthen messages for a target audience.

4) Using Audience Information to Strengthen Messages: Describes the repercussions of real-world ethical violations by a company or organization = NOT YET MASTERED

Criterion Feedback

04/08 Step 4. In the context of using audience information to strengthen messages, please describe the repercussions of real-world ethical violations by a company or organization (pertaining to using audience information to strengthen messages for a target audience).

5) General: Articulation of Response: Clearly conveys meaning with correct grammar, sentence structure, and spelling, demonstrating an understanding of audience and purpose

Criterion Feedback

04/08 Step 5. Let's keep this as "not yet" until the previous steps are mastered.

6) General: Citations/Attributions: Attributes sources where applicable using citation methods with no major errors

Criterion Feedback

04/08 Step 6. Expand your works cited slide and in-text citations to include references from your revisions in steps one through four.