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Cost-BenefitAnalysisExample2.pptx

September 8, 2018

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Cost Benefit Analysis on CRM

WestJet Airlines

Cost-Benefit Analysis:

Cost Benefit Analysis on CRM

This is the representation of obtaining a CRM quote

Calculations about user and data storage require, security, and customization

In house server maintenance cost is high compared to a cloud CRM

In about 2.7 year WestJet can recover CRM investment

Savings per year are about 149K that can be invested in future CRM strategies.

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CostYear 1Year 2Year 3Year 4

CRM Cost390,720.00$ 390,720.00$ 390,720.00$ 390,720.00$

Toronto and Calgary Server cost540,000.00$ 540,000.00$ 540,000.00$ 540,000.00$

Savings149,280.00$ 149,280.00$ 149,280.00$ 149,280.00$

ROI /Year149,280.00$ 298,560.00$ 92,160.00$

ROI in Years2.617

Cost savings/Year149,280.00$

(WestJet Assumptions)(Quote)

Storage15.00$

Customization20.00$

CMR Professional/User39.00$

Total/User/Month74.00$

Number of IT users240

WestJet Employees (Assumptions)200

Total/User440

Total/User/Month32,560.00$

Total/User/Year390,720.00$

Current

Cost of maintaining Calgary and

Toronto Servers/Month (Assumption)

45,000.00$

Cost of maintaining Calgary and

Toronto Servers/Year (Assumption)540,000.00$